The five best Shopify ticketing apps compared on what they actually cost, per-ticket fees and revenue shares included, plus seating, Wallet and check-in.

Top 5 Ticketing Apps for Shopify in 2026 (Compared)


Ticket Spot and Evey Events & Tickets are two of the better-known ticketing apps on the Shopify App Store. This is a comparison written by one of them, so here is how to read it: every Evey figure below is quoted from Evey's own App Store listing with the date it was checked, and anywhere the listing does not answer a question, this page says so instead of guessing.

**Evey figures verified 24 August 2026** from [the Evey Events & Tickets listing on the Shopify App Store](https://apps.shopify.com/event-tickets), which showed 4.5 stars across 315 reviews. Nothing here is taken from Evey's marketing site — when that was checked it gave a set of plan prices that disagreed with the App Store listing, and the listing is what a merchant is actually billed against.

# The short version

Evey charges a **per-ticket fee on every plan**. Ticket Spot charges none on any plan. That single difference drives most of what follows, and it means the honest answer to "which is cheaper" is *it depends entirely on how many tickets you sell*.

Below roughly 30 tickets a month, Evey is cheaper. Above it, Ticket Spot is, and the gap grows with every ticket.

# Pricing

This is the section most comparisons get wrong, including the earlier version of this page: Evey's monthly fees are easy to find and its per-ticket fees are easy to leave out. Left out, they make Evey look substantially cheaper than it is.

## What each app charges

| App | Plan | Monthly | Per ticket |
| --- | --- | --- | --- |
| Ticket Spot | Free | $0 | — (free tickets only, 20 attendees) |
| Ticket Spot | Professional | $29.99 | $0 |
| Ticket Spot | Business | $99 | $0 |
| Ticket Spot | Business+ | $149 | $0 |
| Evey | Lite | $0 | $1.00 |
| Evey | Growth | $19 | $0.75 |
| Evey | Standard | $49 | $0.50 |
| Evey | Professional | $189 | $0.25 |

One clarification on our own pricing, because "free plan" is doing different work on each side. Ticket Spot's free plan issues **free tickets only** — it cannot sell a paid ticket. Evey's Lite plan is free to install and does sell paid tickets, taking $1 from each. If you are selling anything, the Ticket Spot plan to compare against is Professional at $29.99.

## What that costs at 400 tickets a month

| Plan | Monthly | Tickets | Total |
| --- | --- | --- | --- |
| **Ticket Spot Professional** | $29.99 | $0 | **$29.99** |
| Evey Standard | $49 | $200 | $249.00 |
| Evey Professional | $189 | $100 | $289.00 |
| Evey Growth | $19 | $300 | $319.00 |
| Evey Lite | $0 | $400 | $400.00 |

Note the ordering. Evey's **Standard plan is cheaper than its Professional plan** at this volume, because the per-ticket saving does not yet cover the $140 difference in monthly fee. Those two cross at about 560 tickets a month. If you need Evey's reserved seating, Klaviyo or Mailchimp you are on Professional regardless of what the arithmetic says, since all three are gated there.

## Where Evey is cheaper

At $1 per ticket on a free plan, Evey Lite costs less than Ticket Spot Professional until you are selling about **30 tickets a month**. If you run two or three small events a year, Evey Lite will cost you less than any paid Ticket Spot plan, and no amount of feature comparison changes that.

Assumptions for all of the above: one attendee per ticket, sold inside a single 30-day billing period. Payment processing fees are excluded on both sides — you pay those to your processor either way — as are your Shopify subscription and Shopify's own transaction fees. Ticket Spot Professional includes roughly 500 attendees a month, so 400 tickets sits inside the plan.

# Capability comparison

The table separates what Evey's listing **states** from what it **does not mention**. "Not stated" is not the same as "absent" — it means the listing does not claim it, and this page will not claim it either way on Evey's behalf.

| Capability | Ticket Spot | Evey (per its listing) |
| --- | --- | --- |
| Per-ticket fee | None on any plan | $1.00 down to $0.25, by plan |
| Reserved seating | Business, $99 | Professional, $189 |
| Venue floor-plan upload | Business+, $149 | Not stated |
| Recurring events | Yes | Growth, $19 |
| PDF tickets | Yes | Yes |
| Apple Wallet passes | Yes | Yes |
| Google Wallet passes | Yes | Not stated |
| QR code check-in | Yes | Yes |
| Instant ticket download on the thank-you page | Professional, $29.99 | Not stated |
| Product-page app block | Yes | Not stated |
| Mailchimp | Business+, $149 | Professional, $189 |
| Zapier | Business, $99 | Not stated |
| Custom domains | Business+, $149 | Not stated |
| Shopify Flow | Not stated | Yes |
| SMS delivery | No | Not stated |

Three rows deserve comment, because the earlier version of this page got them wrong.

**Reserved seating.** This page used to say Evey "doesn't include a visual seat map builder". Its listing plainly advertises *"Built-in reserved seating"* on the Professional plan, so that claim is gone. The accurate difference is not whether Evey has seating — it does — but what it costs to reach it: $189 a month against $99.

**SMS.** This page used to credit Evey with SMS ticket delivery. Evey's listing does not mention SMS anywhere, so the claim has been removed rather than left standing as an unverified point in a competitor's favour. Ticket Spot does not offer SMS delivery either, and that row is a genuine "no" for us.

**Custom domains and Mailchimp.** The earlier version listed both as flat advantages for Ticket Spot. Both are real, and both are **Business+ at $149** rather than included throughout, so they are quoted with their plan gate like every other row.

There is one deliberate absence. Ticket Spot's Klaviyo integration is documented elsewhere on this site but does **not** appear in the verified feature list on our own pricing page, and that discrepancy is unresolved internally. Rather than put a capability in a competitor table that we cannot currently substantiate from our own pricing page, it is left out of the table entirely. It will go in when the pricing page and the marketing pages agree.

# Shopify integration

This is the difference that is hardest to see on a pricing page and easiest to feel once the store is live.

Ticket Spot provides a **Ticket Selector app block** you place on the Shopify product page, replacing the default variant dropdown with a calendar, a time-slot grid and remaining-capacity indicators. It is optional — a Ticket Spot event sells perfectly well through Shopify's ordinary variant selector with no theme changes at all — but for anything with a schedule, a list of dates in a dropdown stops being readable quickly. There is a matching **Thank-You Page block** that puts the ticket, the Apple Wallet pass and an add-to-calendar link on Shopify's own order status page.

Evey's listing does not mention a product-page app block or theme app extension. That is the extent of what can be said from the listing, and this page will not characterise how Evey's buying experience looks beyond it.

For the detail on either of these, the [Shopify integration hub](/integrations/sell-tickets-on-shopify) covers installation and both storefront paths, and [QR code tickets for Shopify orders](/integrations/sell-tickets-on-shopify/qr-code-tickets) covers what the buyer receives after checkout.

# Seating and scheduling

Both apps do reserved seating. The differences worth knowing are the price gate and the depth.

Ticket Spot includes an interactive seat-map builder on **Business at $99** — seat rows, tables and sections, seat categories with their own prices, and general-admission zones. Uploading your own venue floor plan behind the map is **Business+ at $149**. Buyers pick actual seats on the Shopify product page. There is a full walkthrough in [Shopify seating charts](/blog/features/shopify-seating-charts-integration).

Evey's listing lists built-in reserved seating on **Professional at $189**. It does not describe the builder, so this page does not either.

On scheduling, Evey's listing puts recurring events on Growth at $19. Ticket Spot's timed-entry support — arrival windows with their own capacity, expanded automatically into Shopify variants — is covered in [timed-entry ticketing for Shopify](/integrations/sell-tickets-on-shopify/timed-entry-ticketing), including its limits: capacity is per slot and never pooled, and a schedule cannot exceed Shopify's 2,048 variants per product.

# Who should choose Evey

A comparison with no version of this section is an advert. There are real cases for Evey:

- **You sell under about 30 tickets a month.** Evey Lite costs less than any Ticket Spot paid plan at that volume. This is the strongest case and it is purely arithmetic.
- **You are already on Evey and it works.** Migration has a cost that a feature table does not show. If nothing on this page describes a problem you actually have, that is a reason to stay.
- **You use Shopify Flow.** Evey lists Shopify Flow among its integrations; Ticket Spot's listing does not.
- **Attendee data capture at checkout is your main requirement.** Evey's listing leads with it — collecting sizing, interests and similar during checkout — which suggests it is a focus rather than an afterthought.

# Who should choose Ticket Spot

- **You sell more than about 30 tickets a month**, where a per-ticket fee starts compounding against you. At 400 a month the difference is roughly $219.
- **You need reserved seating without a $189 plan.** Seating charts start at $99, and floor-plan uploads at $149.
- **You want tickets on the thank-you page.** The Thank-You Page block is on Professional at $29.99.
- **Your events have schedules.** Timed entry, arrival windows and per-slot capacity are core rather than an add-on.
- **You want the product page itself to change**, with a calendar and slot grid in place of a variant dropdown.

# The verdict

If you sell tickets in any volume, the per-ticket fee is the whole argument. Evey's cheapest realistic plan at 400 tickets a month costs $249 against Ticket Spot's $29.99, and that gap scales linearly with every ticket you sell. Reserved seating also arrives two price tiers lower with us, at $99 rather than $189.

If you sell a handful of tickets a year, none of that applies and Evey Lite is the cheaper tool. Both things are true, and which one is true for you is a question of volume rather than judgement.

# Try Ticket Spot

[Install Ticket Spot from the Shopify App Store](https://apps.shopify.com/ticket-spot?utm_source=blog&utm_medium=content&utm_campaign=vs-evey), or read the [Shopify integration hub](/integrations/sell-tickets-on-shopify) first if you would rather see how it fits your store before installing anything.


Ticket Spot and Evey Events compared on price, Shopify integration and seating, including the volumes where Evey is genuinely the cheaper option.

Ticket Spot vs Evey Events: An Honest Shopify Ticketing Comparison


# Why Event Organizers Choose Ticket Spot

Every major ticketing platform helps you create events, sell tickets, and check attendees in. The core workflow is the same almost everywhere.

Where platforms differ is in the details that actually decide whether you grow a healthy event business - **how much revenue you keep, how much of the experience feels like your brand, and how far the tooling stretches when your events get more complex.**

Ticket Spot is built for organizers who care about those details. Here is what changes when you switch from Eventbrite, Ticket Tailor, or TicketSpice.

---

## What Stays the Same

If you are migrating from another platform, the day-to-day will feel familiar. With Ticket Spot you can still:

- Create free or paid events
- Sell tickets online
- Manage attendees and check-ins
- Send ticket confirmations and reminders
- Customize event pages
- Track sales and registrations
- Connect payment providers
- Run recurring and scheduled events

No painful re-learning. The core workflow you already know carries over.

---

## What Actually Changes

### 1. You Keep More of Every Ticket

Most ticketing platforms charge a per-ticket fee - often 3.7% + $1.79 or more - and some stack attendee fees on top of your pricing. Those numbers quietly eat into every sale.

Ticket Spot takes the opposite approach:

- **0% platform fees** on every ticket you sell
- Flat, predictable monthly pricing
- No hidden attendee fees
- Keep 100% of your ticket revenue

On $50,000 in annual ticket sales, organizers typically save **$1,500 to $3,500+ per year** compared to percentage-based platforms like Eventbrite.

→ Run the numbers: [Eventbrite Fees vs Flat Pricing Calculator](/blog/compare/eventbrite-fees-vs-flat-pricing-calculator)

---

### 2. You Can Run More Than Basic Events

Ticket Spot handles simple single-date events just as well as Ticket Tailor. It also goes much further when your events get more complex.

Features that stand out:

- Time-slot based ticketing (30 / 60 / 90-minute windows)
- Timed-entry sessions with capacity limits
- Recurring events on daily, weekly, or monthly schedules
- Classes, workshops, and appointment-style bookings
- Multi-day festivals and passes
- Full calendar-style date pickers and multi-event sites

That makes Ticket Spot a strong fit for:

- Experiences and attractions
- Tours and timed-entry venues
- Classes, workshops, and studios
- Festivals and multi-day events
- Parks, museums, and recreation

If your event is anything more than "pick a date and show up," Ticket Spot is designed for it.

---

### 3. Your Brand Stays Front and Center

Most marketplaces heavily promote their own logo across tickets, confirmations, and checkout. Ticket Spot is the opposite - the attendee experience is yours.

With Ticket Spot you can:

- Customize widgets and page layouts (15 desktop + 8 mobile)
- Embed ticketing directly on your website
- Use your own custom domain for event and checkout pages
- Send fully branded confirmation and reminder emails
- Issue branded PDF tickets and Apple Wallet passes
- Remove Ticket Spot branding entirely on supported plans

Attendees see *your* brand from the landing page to the ticket in their wallet.

---

### 4. Modern Attendee Communication, Built In

Selling the ticket is only half the job. Keeping attendees informed and engaged is what turns first-time buyers into repeat customers.

Ticket Spot includes:

- Automated order confirmations
- Event reminder emails
- Post-event follow-ups and feedback requests
- Targeted announcements and marketing messages
- Segmentation by ticket type, VIP status, past attendance, and more
- Native Klaviyo integration for advanced email flows and CRM
- Zapier and webhook integrations for custom workflows

No paid email add-ons. No separate tool to bolt on. The basics are built in, and the advanced tools are just a toggle away.

---

### 5. Serious Capability Without Serious Onboarding

Larger and more advanced event operations usually mean a sales call, a quote, and a lengthy implementation. Ticket Spot supports them self-serve.

What is included out of the box:

- Native Shopify, Wix, and WordPress integrations
- Square POS for walk-up ticket sales at the door
- Klaviyo sync for email marketing and CRM
- Interactive drag-and-drop seating chart builder
- Multi-organizer marketplace with revenue share
- Multiple payment providers (Stripe, PayPal, Square)
- Advanced event configuration and custom workflows
- iOS and Android check-in apps with duplicate-scan detection

You get the capability of a much larger platform, on a self-serve plan, with no implementation fees.

---

## Ticket Spot vs Eventbrite, Ticket Tailor, and TicketSpice

A quick look at how Ticket Spot compares to the three platforms organizers most often switch from:

| Platform          | Best Known For                 | Where Ticket Spot Wins                                                |
| ----------------- | ------------------------------ | --------------------------------------------------------------------- |
| **Eventbrite**    | Large marketplace reach        | Lower fees, full branding control, native integrations, seating charts |
| **Ticket Tailor** | Simplicity and low fees        | Same simplicity plus advanced scheduling, time slots, and integrations |
| **TicketSpice**   | Fundraising and customization  | Shopify or Wix storefronts, Klaviyo sync and subscription allowances  |

Want the full side-by-side? Read the deep-dive comparisons:

- [Ticket Spot vs Eventbrite](/blog/compare/ticket-spot-vs-eventbrite)
- [Ticket Spot vs Ticket Tailor](/blog/compare/ticket-spot-vs-ticket-tailor)
- [Ticket Spot vs TicketSpice](/blog/compare/ticket-spot-vs-ticketspice)

---

## Who Ticket Spot Is Built For

Ticket Spot is the right fit if you:

- Want **0% platform fees** and predictable monthly pricing
- Care about **owning the attendee experience** end-to-end
- Sell tickets on **Shopify, Wix, WordPress, or your own domain**
- Run events with **time slots, sessions, or recurring schedules**
- Use **Klaviyo** or want serious email automation without paid add-ons
- Plan to scale without your costs scaling with every ticket

If that sounds like you, Ticket Spot will feel like it was built for your business - because it was.

---

## Frequently Asked Questions

### Is Ticket Spot a good Eventbrite alternative?

Yes. Ticket Spot is purpose-built as an Eventbrite alternative for organizers who want 0% platform fees, full white-label branding on every plan, native Shopify and Wix integrations, and interactive seating charts - features that are either missing on Eventbrite or limited to their Enterprise tier.

### How does Ticket Spot compare to Ticket Tailor?

Ticket Tailor is a solid low-fee option for simple events. Ticket Spot matches that simplicity and adds advanced event types - time-slot ticketing, timed entry, recurring classes, multi-day passes - plus native Shopify, Wix, Klaviyo, and Square POS integrations that Ticket Tailor does not offer.

### How does Ticket Spot compare to TicketSpice?

TicketSpice supports recurring events, timed admission, reserved seating and on-site sales. Evaluate Ticket Spot when you want Shopify or Wix storefront integration, Klaviyo sync or a subscription with included capacity. Check plan requirements for seating and white-label features, and compare total costs for your volume using the [TicketSpice fee comparison](/vs-ticketspice).

### Does Ticket Spot charge per ticket?

No. Ticket Spot charges a flat monthly fee with **0% platform fees** on ticket sales. You only pay your payment processor's standard rate (for example, Stripe at 2.9% + $0.30). Nothing is taken by Ticket Spot on top.

### What types of events does Ticket Spot support?

Concerts, festivals, multi-day events, tours, attractions, timed-entry venues, classes, workshops, parks and recreation, fundraisers, conferences, and community events. Ticket Spot supports single-date events as well as time-slot, recurring, and multi-session scheduling.

---

## Start Free, Keep Your Revenue, Own Your Brand

The short version: Ticket Spot gives organizers lower fees, more branding control, more flexible event scheduling, and real platform integrations - all on one predictable monthly plan.

Start selling tickets on your own terms:

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=why-organizers-choose-ticket-spot)**

Questions? Email **support@ticketspotapp.com**


Why organizers switch to Ticket Spot from Eventbrite, Ticket Tailor, and TicketSpice: 0% fees, white-label branding, and advanced event scheduling.

Why Event Organizers Choose Ticket Spot Over Eventbrite, Ticket Tailor & TicketSpice


No-shows are the silent revenue killer in event ticketing. An attendee buys a ticket, the calendar fills up, and the event day arrives — but they don't.

On average, **15-20% of ticket buyers fail to show up** to events they've paid for. For free events, that number can exceed 40%.

The fix isn't complicated: **well-timed, automated reminders** consistently cut no-show rates by 15-50%. The key is getting the timing, content, and channel right. For a broader overview of event communication tools, see our [attendee communication guide](/blog/learn/attendee-communication-tools).

---

# Why No-Shows Happen

Before solving the problem, it helps to understand it:

- **Forgot about the event** — The most common reason. Life gets busy.
- **Didn't receive ticket details** — Confirmation emails go to spam or get buried.
- **Unsure of logistics** — Parking, dress code, what to bring.
- **Lost their ticket** — Can't find the PDF or email with the QR code.
- **No urgency** — For free events, there's no financial incentive to show up.

Every one of these problems is solvable with the right reminder sequence.

---

# The Optimal Reminder Timeline

Based on data from Ticket Spot organizers, here's the reminder schedule that produces the best results:

### Immediately After Purchase

**Confirmation email + ticket delivery**

- PDF tickets attached
- Apple Wallet pass included
- Event date, time, and venue clearly shown
- Calendar add button (.ics file)
- "Add to Wallet" button for mobile

This sets the foundation. The attendee has everything they need right away.

### 7 Days Before the Event

**Pre-event reminder email**

Subject line ideas:

- "7 days until [Event Name] — here's what to expect"
- "Your tickets for [Event Name] — event is next week"
- "Getting ready for [Event Name]? Here's your prep guide"

This is your most important reminder. It catches the "forgot about it" crowd while there's still time to plan.

### 24 Hours Before the Event

**Day-before reminder (email + SMS)**

Subject line ideas:

- "Tomorrow: [Event Name] — final details inside"
- "See you tomorrow at [Event Name]! Doors open at [time]"
- "Last chance: [Event Name] is tomorrow"

Include logistics: parking, transit, what to bring, weather forecast if outdoor.

### 2 Hours Before the Event

**Day-of reminder (SMS preferred)**

SMS message ideas:

- "Doors open in 2 hours for [Event Name]! 📍 [Venue] — see you there"
- "[Event Name] starts at [time] today. Your ticket: [link]"
- "Final reminder: [Event Name] is happening now! 🎟️ [Ticket link]"

SMS open rates exceed **95%**, making this your most reliable last-minute touchpoint.

---

# Email Reminder Templates

### Template 1: 7-Day Reminder

> **Subject:** 7 days until [Event Name] — your ticket is ready
>
> Hi [First Name],
>
> Just a quick reminder that **[Event Name]** is happening next [Day of week], [Date] at [Time].
>
> **Here's what you need to know:**
>
> - **Venue:** [Venue Name, Address]
> - **Doors open:** [Time]
> - **Event starts:** [Time]
> - **Parking:** [Parking details or link]
>
> **Your ticket is attached** — or you can access it anytime from your Apple Wallet.
>
> Questions? Reply to this email or contact us at [Support Email].
>
> See you there!
> The [Organization] Team

### Template 2: 24-Hour Reminder

> **Subject:** Tomorrow: [Event Name] — final details
>
> Hi [First Name],
>
> **[Event Name] is tomorrow!** Here are your final details:
>
> - **When:** [Date], [Time]
> - **Where:** [Venue], [Address]
> - **What to bring:** [Any specific items — ID, laptop, comfortable shoes, etc.]
> - **Parking/transit:** [Details]
>
> **Quick links:**
>
> - [View your ticket](#)
> - [Add to calendar](#)
> - [Share with friends](#)
>
> We're looking forward to seeing you!
>
> The [Organization] Team

### Template 3: Day-of SMS Reminder

> [Event Name] starts at [Time] today! 📍 [Venue Address] 🎟️ Your ticket: [Ticket Link] — See you there!

---

# How Ticket Spot Automates This

Ticket Spot includes a built-in reminder system that handles the entire sequence automatically:

### Built-In Email Reminders

- **Automatic confirmation** sent immediately after purchase
- **7-day reminder** sent automatically
- **24-hour reminder** sent automatically
- **Day-of reminder** sent automatically
- All fully branded with your logo, colors, and messaging
- Includes PDF tickets and Apple Wallet passes in every email

### Klaviyo Integration for Advanced Flows

For organizers who want more control, the [Klaviyo integration](/blog/features/klaviyo-integration-event-crm) lets you:

- Create custom reminder sequences with conditional logic
- Send SMS reminders through Klaviyo's SMS feature
- Segment reminders by ticket type (VIP gets different messaging than General Admission)
- Track opens, clicks, and ticket views
- A/B test subject lines and send times

### Apple Wallet Passes

Every Ticket Spot order includes an Apple Wallet pass. This puts the ticket on the attendee's lock screen on the day of the event — an automatic visual reminder that requires zero setup.

---

# No-Show Reduction by Reminder Type

Data from Ticket Spot organizers shows the impact of different reminder strategies:

| Reminder Strategy             | No-Show Rate | Reduction          |
| ----------------------------- | ------------ | ------------------ |
| No reminders                  | 18-25%       | Baseline           |
| Confirmation only             | 15-20%       | ~15% reduction     |
| Confirmation + 7-day reminder | 12-16%       | ~30% reduction     |
| Full email sequence           | 8-12%        | ~45% reduction     |
| Email + SMS + Wallet pass     | 5-10%        | **~50% reduction** |

The biggest single improvement comes from adding the **7-day reminder**. The biggest marginal improvement comes from adding **SMS on the day of the event**.

---

# Special Strategies for Free Events

Free events have notoriously high no-show rates (30-50%). Here's how to fight back:

### 1. Send a "Still Coming?" Confirmation

3 days before the event, ask attendees to confirm their attendance:

> "We're finalizing headcount for [Event Name]. Are you still planning to attend? [Yes, I'll be there] / [I can't make it]"

This identifies no-shows early and frees up capacity for waitlisted attendees.

### 2. Create FOMO

> "Only [X] spots remaining for [Event Name]. Your spot is confirmed — but if you can't make it, please let us know so someone else can attend."

### 3. Require Check-In

For recurring free events, track attendance. Make it clear that no-shows affect future access:

> "Please note: Attendees who no-show twice may lose priority access to future free events."

### 4. Use Waitlists Strategically

When someone on the "still coming?" survey says they can't make it, automatically offer their spot to the next waitlisted person. Ticket Spot handles waitlists automatically.

---

# Best Practices for Reminder Content

### Keep It Short

Attendees scan emails. Lead with the event name, date, and their ticket link. Details come second.

### Always Include the Ticket

Every reminder should have a one-click way to access the ticket. Don't make them search their inbox for the original confirmation.

### Add Calendar Integration

Include a one-click "Add to Google Calendar" or "Add to Apple Calendar" button. Calendar events generate their own automatic reminders.

### Use the Attendee's Name

Personalized emails ("Hi Sarah") see **6% higher open rates** than generic ones ("Hi there"). Ticket Spot personalizes automatically.

### Include a Clear CTA

Every reminder should have a primary action:

- "View your ticket"
- "Add to calendar"
- "Share with a friend"

Don't leave the attendee wondering what to do next.

---

# Connect Reminders to Your Broader Communication

Automated reminders are just one piece of the communication puzzle. Pair them with:

- **[Attendee communication tools](/blog/learn/attendee-communication-tools)** — Segmented messaging, broadcast updates, and targeted follow-ups
- **[Klaviyo CRM integration](/blog/features/klaviyo-integration-event-crm)** — Sync attendee data for long-term relationship building
- **[Event add-ons](/blog/features/event-add-ons-workshops-breakout-sessions)** — Remind attendees about workshops and breakout sessions they can add to their ticket

---

# Start Reducing No-Shows

Stop losing revenue to forgotten events. Set up automated reminders in minutes.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=reminders)**

Questions about reminder automation? Email **support@ticketspotapp.com**.


Cut no-show rates by 15-50% with automated event reminders: the timing that works, ready-to-use templates, and how to schedule them once.

Automated Reminders That Reduce No-Show Rates: Templates & Timing


You're running a conference, training day, or multi-track event. Attendees buy a main ticket — but the real value is in the breakout sessions and workshops they attend during the day.

The problem? Most ticketing platforms treat workshops as completely separate events. Attendees register for the main event on one page, then have to find and sign up for workshops somewhere else. Some never do. Others sign up for too many and don't show. You end up with half-empty rooms and frustrated speakers.

Ticket Spot's **Event Add-Ons** solve this by letting attendees select their workshops **at checkout, as part of the same ticket purchase** — with configurable minimum and maximum limits so every attendee picks the right number of sessions.

---

# The Problem: Workshop Registration Is Usually Broken

Here's what typically happens at multi-track events:

1. Attendee buys a conference ticket on your ticketing platform
2. You email them a separate link to "choose your workshops"
3. That link goes to a Google Form, Typeform, or a second ticketing page
4. Some attendees fill it out. Many don't.
5. You manually reconcile two separate lists
6. On event day, some workshops are overcrowded, others are empty

**The result:**

- 30-40% of attendees never select their workshops
- No capacity enforcement — popular sessions overflow
- No-show rates for individual sessions run 25-40%
- You have no reliable headcount for room assignments, materials, or catering

This happens because workshop selection is disconnected from the ticket purchase. When it's a separate step, people skip it.

---

# The Solution: Workshop Selection Built Into Checkout

With Ticket Spot's Event Add-Ons, workshop selection happens **inside the ticket checkout flow**. The attendee:

1. Selects their main ticket (General Admission, VIP, etc.)
2. Sees available workshops and breakout sessions
3. Picks their sessions (with min/max limits you define)
4. Pays once for everything
5. Receives one confirmation with their main ticket + all workshop tickets

No second registration. No separate form. No manual reconciliation.

### Setting Min/Max Workshop Limits

The key feature that makes this work for conferences and training events: you can set **minimum and maximum limits** on how many add-on sessions an attendee must select.

**Examples:**

| Event Type           | Main Ticket      | Min Sessions | Max Sessions  |
| -------------------- | ---------------- | ------------ | ------------- |
| Marketing Conference | $199 GA          | 2            | 4             |
| Leadership Summit    | $499 VIP         | 3            | 6             |
| Teacher Training Day | $75 Registration | 3            | 3 (exactly 3) |
| Tech Workshop Day    | $0 Free          | 1            | 5             |
| Corporate Retreat    | $350 Team        | 2            | unlimited     |

**Why minimums matter:** They guarantee every attendee has a schedule. No more "I didn't know I was supposed to pick sessions" on event day. When someone buys a ticket, they commit to their sessions upfront.

**Why maximums matter:** They prevent one attendee from grabbing every session, which creates scheduling conflicts and inflates headcounts. Maximums keep the distribution fair and your capacity numbers accurate.

---

# How to Set It Up in Ticket Spot

## Step 1: Create Your Main Event

Create your conference or training event with your standard ticket types:

- General Admission
- VIP / Premium
- Early Bird
- Student / Nonprofit discount
- Group packages

Set your event dates, venue, and branding as usual.

## Step 2: Create Your Workshop Add-Ons

Within the same event, add each workshop or breakout session as an Event Add-On:

For each workshop, configure:

- **Name** — "Advanced SEO Workshop with Jane Smith"
- **Description** — What attendees will learn, who it's for, skill level
- **Price** — $0 (included with ticket), $29, $49, etc.
- **Capacity** — Maximum attendees for this session (e.g., 30)
- **Schedule** — Date, start time, end time
- **Location** — Room name or number (for attendee reference)

## Step 3: Set Your Min/Max Selection Rules

Configure how many add-ons attendees must select:

- **Minimum** — The fewest sessions an attendee must pick to complete checkout
- **Maximum** — The most sessions an attendee can add

If you set min = 2 and max = 4, the attendee cannot check out until they've selected at least 2 workshops, and they won't be able to select more than 4.

## Step 4: Publish and Sell

Your event page shows the main ticket. When attendees click "Buy," the checkout flow presents workshop options automatically. They pick their sessions, pay once, and receive:

- **Main event ticket** (PDF + Apple Wallet)
- **Individual workshop tickets** for each session they selected
- **One confirmation email** with their full schedule
- **Automated reminders** before each session

---

# Real-World Examples

## 🎯 Marketing Conference (3 Tracks, 12 Sessions)

**Setup:**

- Main ticket: $249 (includes access to 3 breakout sessions)
- 12 workshops available across 3 time slots
- Min: 3 / Max: 3 (one per time slot)
- All workshops included in ticket price ($0 add-on cost)

**Workshops offered:**

| Time Slot | Option A         | Option B             | Option C           | Option D            |
| --------- | ---------------- | -------------------- | ------------------ | ------------------- |
| 10:30 AM  | Content Strategy | Paid Social          | Email Automation   | Analytics Deep Dive |
| 1:30 PM   | SEO Workshop     | Influencer Marketing | CRM Integration    | Brand Storytelling  |
| 3:30 PM   | AI in Marketing  | Social Media Ads     | Community Building | Marketing Ops       |

**How it works:** Attendee buys the $249 ticket. At checkout, they must pick exactly 3 workshops — one per time slot. Each workshop has a 40-person cap. When a session fills up, it shows as "Full" and attendees choose from remaining options.

**Result:** 100% of attendees have a workshop schedule before event day. Room assignments are accurate. Speakers know their audience size. No overflow, no empty rooms.

---

## 💼 Professional Development Day (Choose Your Track)

**Setup:**

- Registration: $150 (includes 2 required workshops + up to 2 optional ones)
- 8 workshops available
- Min: 2 / Max: 4
- Required workshops are free; optional premium workshops are $35 each

**Workshop options:**

| Workshop                     | Price    | Capacity | Duration |
| ---------------------------- | -------- | -------- | -------- |
| Leadership Fundamentals      | Included | 50       | 90 min   |
| Conflict Resolution          | Included | 40       | 90 min   |
| Executive Presence           | Included | 35       | 90 min   |
| Public Speaking Intensive    | $35      | 25       | 90 min   |
| Negotiation Masterclass      | $35      | 25       | 90 min   |
| Strategic Planning Lab       | $35      | 30       | 90 min   |
| Coaching Skills for Managers | Included | 40       | 90 min   |
| Data-Driven Decision Making  | $35      | 30       | 90 min   |

**How it works:** Attendee pays $150 for registration. At checkout, they must select at least 2 workshops. They can add up to 4 total. Free workshops are included; premium ones add $35 each to the total. One payment covers everything.

**Result:** Average order value increases from $150 to $198 as 70% of attendees add at least one paid premium workshop. Every attendee has a minimum 2-session schedule committed at purchase.

---

## 🎓 Teacher Training Conference (CEU Credits)

**Setup:**

- Conference ticket: $199 (3 days)
- 20+ workshops across 3 days
- Min: 4 / Max: 8
- Each workshop = 1 CEU credit
- Teachers need minimum 4 credits for professional development requirement

**How it works:** Teachers buy the $199 conference ticket. The checkout requires them to pick at least 4 workshops (satisfying their CEU minimum) and allows up to 8. Each workshop has a capacity limit. Teachers receive individual tickets for each session with QR codes for check-in — providing verified attendance records for CEU documentation.

**Result:** Every teacher leaves with at least 4 CEU-eligible sessions locked in. The check-in app creates a digital attendance record per session — perfect for CEU verification.

---

## 🏢 Corporate Team Offsite (Department Rotations)

**Setup:**

- Team registration: $0 (internal event, free tickets)
- 6 department workshops available
- Min: 3 / Max: 3 (everyone attends exactly 3)
- Capacity: 20 per workshop

**Workshops:**

- Product Roadmap Review
- Engineering Architecture Overview
- Sales & GTM Strategy
- Customer Success Deep Dive
- Finance & Ops Planning
- People & Culture Session

**How it works:** Each employee registers for the offsite (free ticket). At checkout, they must pick exactly 3 department sessions. Capacity limits ensure no single session is overloaded. The organizer gets a clean headcount per room without sending a single survey.

**Result:** Zero back-and-forth emails asking "which sessions do you want?" Everything is handled in one self-service registration flow.

---

# Why This Approach Works Better

### 1. Higher Workshop Registration Rates

When workshop selection is part of the ticket purchase, **95%+ of attendees select their sessions** — compared to 60-70% when it's a separate step. The checkout won't complete until they've made their picks, so nobody falls through the cracks.

### 2. Accurate Capacity Planning

Because every attendee selects their sessions at purchase time, you know your headcounts **weeks before the event** — not the morning of. This means:

- Right-sized rooms for every session
- Accurate material and handout quantities
- Proper catering orders per breakout room
- Correct AV setup per session size

### 3. Reduced No-Shows per Session

Attendees who select (and pay for) workshops at purchase time have a **commitment investment**. They've already decided which sessions they'll attend. Studies show that pre-committed session selection reduces individual workshop no-show rates by **40-60%** compared to day-of walk-in models.

### 4. One Source of Truth

No more reconciling spreadsheets from two systems. Your main event roster and every workshop roster live in one Ticket Spot dashboard. Export attendee lists per session. Check in per session. Report on revenue per session. Everything in one place.

### 5. Better Attendee Experience

Attendees prefer this model. One purchase. One confirmation. One place to view their full schedule. No hunting for a second registration link. No "am I signed up for that workshop?" confusion on event day.

---

# Features That Support Workshop Events

### Per-Session Check-In

Use the Ticket Spot check-in app to scan attendees into each individual workshop. Track who actually attended (not just who registered). Export attendance reports per session for CEU credits, compliance, or post-event analytics.

### Automated Reminders Per Session

Attendees receive [automated reminders](/blog/learn/automated-reminders-reduce-no-shows) for each workshop they registered for — not just the main event. "Your SEO Workshop starts in 30 minutes in Room 204" keeps attendees on schedule.

### Separate Attendance Lists

Export a clean attendee list for each workshop. Share it with the speaker or facilitator so they can prepare for the right group size. No manual filtering required.

### Waitlists Per Session

When a workshop hits capacity, a waitlist opens automatically. If someone changes their selection or cancels, the next person in line gets notified. Seats don't go to waste.

### Revenue Analytics Per Add-On

See exactly how much revenue each workshop generates. Identify which sessions are most popular and which underperform. Use this data to plan your next event's workshop lineup.

---

# Integrations for Workshop Events

### Klaviyo for Session-Based Email Flows

Sync attendee data to [Klaviyo](/blog/features/klaviyo-integration-event-crm) and build email flows based on which workshops someone selected:

- Send pre-workshop prep materials specific to each session
- Post-workshop follow-up with speaker slides and resources
- "You attended SEO Workshop — here's our Advanced SEO course" upsell
- Segment attendees by interest area based on workshop choices

### Shopify for Ticket Sales

Sell conference tickets with workshop selection through your [Shopify store](/landing/shopify). The Ticket Selector App Block handles the main ticket, and add-ons appear in the checkout flow.

### Square POS for Walk-Up Registrations

Handle day-of registrations with [Square POS](/blog/features/square-pos-ticketing-walk-up-sales). Walk-up attendees can still select available workshops (capacity permitting) and their roster syncs in real time.

### Custom Domain for Professional Registration

Run your conference registration on [your own domain](/blog/learn/keep-ticket-checkout-on-your-domain) — not a third-party ticketing site. Attendees see your brand throughout the entire ticket purchase and workshop selection flow.

---

# Getting Started

### 1. Create Your Event

Set up your conference or training event in the Ticket Spot dashboard with your main ticket types.

### 2. Add Your Workshops

Create each workshop as an Event Add-On with name, price, capacity, schedule, and description.

### 3. Set Min/Max Limits

Configure the minimum and maximum number of workshops attendees must select at checkout.

### 4. Publish and Promote

Share your event page. Attendees buy tickets and select workshops in one seamless flow.

### 5. Manage on Event Day

Use the check-in app to scan attendees into each session. Export attendance lists. Track everything from one dashboard.

---

# Start Selling Workshops Alongside Tickets

Stop losing workshop registrations to disconnected forms and manual processes. Let attendees pick their sessions at checkout — with min/max limits that guarantee full rooms and accurate headcounts.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=workshop-selection)**

For more on Event Add-Ons, see our [complete add-ons guide](/blog/features/event-add-ons-workshops-breakout-sessions) and [workshops landing page](/landing/workshops).

Questions about workshop ticketing? Email **support@ticketspotapp.com**.


Set up event add-ons so attendees buy a main ticket then pick a minimum and maximum number of workshops or breakout sessions at checkout. One flow, one payment.

How to Let Attendees Choose Workshops at Checkout (With Min/Max Limits)


Every dollar matters at a fundraiser. When you're raising money for a cause, the ticketing platform fee comes directly out of the proceeds you could be donating.

But the fee strategy question isn't just "which platform is cheapest?" It's a more nuanced decision: **Should your organization absorb the ticketing fees, or pass them to the donor?**

The answer depends on your event type, ticket price, donor psychology, and — critically — your ticketing platform's fee structure.

---

# The Three Fee Models for Fundraisers

### Model 1: Absorb Fees (Organization Pays)

The ticket price includes all fees. The donor pays $100 and the organization receives $100 minus any platform and processing fees.

**Example:**

Compare the ticket face value, service charges and processing separately. Include your subscription and capacity costs in the event budget.

**Psychology:** The donor sees a clean, round number. "$100 ticket" feels like a $100 donation. No surprise fees at checkout. This is the most donor-friendly approach.

**Risk:** The organization eats the fees, reducing net proceeds. On a 300-person gala at $100/ticket, that's $900-$1,680 in fees the organization absorbs.

### Model 2: Pass Fees to Donor (Donor Pays)

The ticket price is listed without fees. At checkout, fees are added on top. The donor pays $100 + fees.

**Example:**

Compare the ticket face value, service charges and processing separately. Include your subscription and capacity costs in the event budget.

**Psychology:** The organization receives the full ticket price. But donors may feel nickeled-and-dimed when they see fees added at checkout. For a $100 gala ticket, an extra $8.29 feels petty — and it can reduce conversion rates by 10-20%.

**Risk:** Fee transparency can frustrate donors, especially at higher price points. "I'm donating $100 and you're charging me $8 to do it?" is a real reaction.

### Model 3: Optional Fee Coverage (Donor Chooses)

The ticket price is clean. At checkout, donors are asked: "Would you like to cover the processing fee so 100% of your ticket goes to the cause?"

**Example:**

Compare the ticket face value, service charges and processing separately. Include your subscription and capacity costs in the event budget.

**Psychology:** This is the most effective approach for fundraising. Studies show that **60-75% of donors opt to cover the fee** when asked. It frames the fee as an additional act of generosity rather than a platform surcharge.

**Risk:** Requires a ticketing platform that supports optional fee add-ons. Ticket Spot does.

---

# The Math: How Fee Structure Affects Net Proceeds

Compare the same event, including tickets sold, reserved seats, monthly subscription, processing and additional capacity. Our [Eventbrite cost example](/vs-eventbrite#cost-example-title) makes its assumptions explicit. For Ticket Spot, check [current plan allowances](/pricing); passing fees to donors does not remove a subscription or pack cost.

---

# When to Absorb Fees

**Absorb fees when:**

- **Ticket prices are high** — At $200+ per ticket, adding $8-15 in fees looks petty and damages the donor experience
- **The event is exclusive** — Galas, charity auctions, and donor appreciation events should feel premium, not transactional
- **Donor retention matters** — Absorbing fees sends the message "we value you, not your wallet"
- **The organization can afford it** — If the event is profitable even after absorbing fees, the goodwill is worth the cost

**The rule of thumb:** If the fee would be more than 5% of the ticket price, absorb it. A $5 fee on a $100 ticket (5%) is tolerable for the donor. A $15 fee on a $100 ticket (15%) is insulting.

With Ticket Spot, include your monthly subscription, any capacity packs and payment processing in the event budget. Decide how much of that cost the organization can absorb before setting ticket prices.

---

# When to Pass Fees

**Pass fees when:**

- **Ticket prices are low** — A $2-3 fee on a $25 ticket is expected and accepted
- **The event is community-oriented** — 5K runs, bake sales, community picnics — donors expect some overhead
- **The organization is small** — Grassroots nonprofits with tight margins can't afford to absorb fees
- **Transparency is part of your brand** — Some organizations prefer full cost transparency over a "clean" ticket price

**The rule of thumb:** If the fee is under 5% of the ticket price and the event is casual or community-focused, passing fees is acceptable.

---

# The Optimal Strategy: Optional Fee Coverage

For most fundraising events, the optional fee coverage model produces the best results:

### How It Works in Ticket Spot

1. Set your ticket price at the clean, round number ($100)
2. At checkout, display: "Would you like to cover the $3.20 processing fee so 100% of your ticket supports [Cause]?"
3. The checkbox is **pre-selected** (opt-out, not opt-in)
4. Donors who leave it checked pay $103.20 — the organization receives $100
5. Donors who uncheck it pay $100 — the organization receives ~$96.80

### Why Pre-Selection Matters

Behavioral research consistently shows that opt-out (pre-selected) checkboxes result in **3-4x higher opt-in rates** than opt-in (unchecked) checkboxes. When the fee coverage box is pre-selected:

- **60-75%** of donors leave it checked
- The organization receives **near-full ticket price** on most transactions
- Donors who prefer not to cover the fee can easily opt out
- Nobody feels forced — it's a choice, not a mandate

### Expected Net Proceeds

For a 300-person gala at $100/ticket with Ticket Spot:

| Scenario   | % Covering Fee             | Net Proceeds | Effective Fee Cost |
| ---------- | -------------------------- | ------------ | ------------------ |
| 60% opt-in | 180 x $103.20 + 120 x $100 | ~$29,190     | ~$810              |
| 70% opt-in | 210 x $103.20 + 90 x $100  | ~$29,360     | ~$640              |
| 75% opt-in | 225 x $103.20 + 75 x $100  | ~$29,450     | ~$550              |

Even in the worst case (60% opt-in), the organization keeps **97.3%** of gross ticket revenue. Compare that to Eventbrite's 91% net (absorbing all fees).

---

# Fundraiser-Specific Considerations

### Donation Tiers Beyond Ticket Price

Many fundraisers sell ticket types that represent donation levels:

| Ticket Type           | Price  | What They Get                           |
| --------------------- | ------ | --------------------------------------- |
| Individual Ticket     | $150   | Dinner + program                        |
| Patron Ticket         | $300   | Dinner + reserved seating + recognition |
| Table Host (10 seats) | $1,500 | Reserved table + program recognition    |
| Sponsor Ticket        | $5,000 | VIP reception + table + logo placement  |

For these tiered structures, absorbing fees is almost always the right call. A $5,000 sponsor who sees a $175 fee at checkout will question the organization's professionalism.

### Auction Items

Budget auction sales separately from admission tickets. Confirm your auction provider's checkout and fees before advertising what a donor will pay.

### Pledge Drives

For events that include live pledge drives (raise-your-hand donations), the ticketing fee applies only to the event ticket — not to additional pledges made during the event. Keep pledge forms simple and fee-free.

---

# Fundraiser Event Types and Fee Strategy

### Formal Galas ($150+ per ticket)

**Strategy:** Absorb fees or use optional coverage (pre-selected).

**Rationale:** Galas are about generosity and exclusivity. Adding fees at checkout contradicts the event's tone.

### Charity Runs and Walks ($25-50 registration)

**Strategy:** Pass fees or use optional coverage.

**Rationale:** Participants expect some overhead on registration. A $2 processing fee on a $35 registration is standard.

### Community Fundraisers ($10-25 per ticket)

**Strategy:** Pass fees.

**Rationale:** Low ticket prices mean the organization can't afford to absorb fees. Keep the ticket price low and add a transparent processing fee.

### Charity Concerts and Shows ($50-100 per ticket)

**Strategy:** Optional coverage (pre-selected).

**Rationale:** Mid-range tickets work well with the opt-out model. Most donors cover the fee, and those who don't still complete their purchase.

---

# Integrations That Help Fundraisers

### Klaviyo for Donor CRM

Sync ticket purchase data to [Klaviyo](/blog/features/klaviyo-integration-event-crm) to build a donor database. Track who attended, how much they gave, and what ticket type they purchased. Use this for:

- Post-event thank-you emails
- Next-event early access for past donors
- Year-end giving campaigns
- Donor segmentation by giving level

### Square POS for Night-Of Purchases

Handle auction checkout, merchandise sales, and additional donations at the event using [Square POS](/blog/features/square-pos-ticketing-walk-up-sales). All transactions sync with Ticket Spot's reporting.

### Custom Domain for Trust

Fundraiser tickets sell on your [custom domain](/blog/learn/keep-ticket-checkout-on-your-domain) — not a third-party platform. This builds donor trust and reinforces that their money goes to your cause, not a ticketing company.

---

# Maximize Your Fundraiser Proceeds

Plan your fundraiser with clear admission prices and a complete ticketing budget, including subscriptions, capacity and processing.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=fundraiser-fees)**

Questions about fundraiser ticketing? Email **support@ticketspotapp.com**.


Should nonprofits absorb ticketing fees or pass them to donors? How each choice affects your proceeds, conversion and what donors see.

Fee Strategy for Fundraisers: When to Absorb vs Pass Ticket Fees


Eventbrite built a billion-dollar business on a simple model: give organizers a place to list events, take a cut of every ticket sold, and own the audience.

What if you could do the same — but under **your domain**, **your brand**, and **your rules**? For a broader overview of marketplace features, see our [marketplace platform guide](/blog/features/event-marketplace-platform-guide).

Ticket Spot's marketplace feature lets you launch a multi-host event platform where organizers submit events, you approve them, and you earn revenue share on every ticket — all on your custom domain with your branding.

This isn't affiliate linking to Eventbrite. This is building **your own event marketplace business** with Ticket Spot as your technology backbone.

---

# What Is a Multi-Host Event Marketplace?

A marketplace is a platform where multiple event organizers (hosts) publish events, and a marketplace owner (you) curates, approves, and earns a share of revenue.

**Examples of marketplace models:**

- A city tourism board running `yourcityevents.com` — local venues list events, the city earns 10% of ticket sales
- a university running `campusevents.edu` — student organizations and departments publish events, the university takes a 5% platform fee
- A coworking space running `hubevents.com` — members host workshops and meetups, the space earns a share
- A media company running `cityguide.com/events` — curated local events with editorial approval

In every case, the marketplace owner controls:

- **The domain and brand** — It's your website, not a third-party platform
- **Which events appear** — You approve or reject submissions
- **The revenue model** — You set the fee structure per organizer or per event
- **The attendee experience** — White-label design from event page to ticket delivery

---

# How the Marketplace Works

### Step 1: Set Up Your Marketplace

Configure your marketplace in Ticket Spot:

- **Custom domain** — `events.yoursite.com` or `yoursite.com`
- **Branding** — Your logo, colors, fonts, and layout across all pages
- **Event categories** — Music, Food & Drink, Workshops, Community, Sports, etc.
- **Revenue share model** — Percentage, flat fee, or tiered structure
- **Approval workflow** — Auto-approve, manual approve, or require organizer verification

### Step 2: Invite Organizers

Send invitation links to event organizers. Each organizer creates an account and gets their own dashboard where they can:

- Create and edit events
- Add ticket types and pricing
- Upload images and descriptions
- View attendee lists and sales data
- Send communications to their attendees

They operate independently — like having their own Ticket Spot account, but under your marketplace umbrella.

### Step 3: Review and Approve Events

When an organizer publishes an event, it enters your approval queue. You review:

- Event quality and completeness
- Category fit for your marketplace
- Pricing reasonableness
- Compliance with your marketplace guidelines
- Calendar conflicts with other events

Approved events appear on your marketplace site. Rejected events stay as drafts on the organizer's dashboard with your feedback.

### Step 4: Tickets Sell, Revenue Shares Automatically

When an attendee buys a ticket on your marketplace:

1. Payment is processed (Stripe, PayPal, or Square)
2. Your revenue share is calculated automatically
3. The organizer receives their payout
4. You receive your share
5. Both parties see real-time reporting

No invoicing. No spreadsheets. No end-of-month reconciliation.

---

# Revenue Share Models

### Model 1: Flat Percentage

Take a fixed percentage of every ticket sale:

| Ticket Price | Your Share (10%) | Organizer's Share (90%) |
| ------------ | ---------------- | ----------------------- |
| $25          | $2.50            | $22.50                  |
| $50          | $5.00            | $45.00                  |
| $100         | $10.00           | $90.00                  |

**Best for:** Simple marketplaces with uniform event types.

### Model 2: Percentage + Per-Ticket Fee

Combine a percentage with a small per-ticket fee:

| Ticket Price | Your Share (5% + $0.75) | Organizer's Share |
| ------------ | ----------------------- | ----------------- |
| $25          | $2.00                   | $23.00            |
| $50          | $3.25                   | $46.75            |
| $100         | $5.75                   | $94.25            |

**Best for:** Marketplaces that want to ensure minimum revenue per ticket regardless of price.

### Model 3: Tiered by Event Category

Different categories have different fee structures:

| Category                  | Your Share | Rationale                        |
| ------------------------- | ---------- | -------------------------------- |
| Community / Free events   | 0%         | Encourage community listings     |
| Workshops & Classes       | 8%         | Moderate margin on education     |
| Concerts & Entertainment  | 12%        | Higher margin on ticketed events |
| Premium / Featured events | 15%        | Premium placement fee            |

**Best for:** Diverse marketplaces with mixed event types.

### Model 4: Subscription for Organizers

Organizers pay a monthly fee to list events on your marketplace, and you take 0% revenue share:

| Plan         | Monthly Price | Events Included  |
| ------------ | ------------- | ---------------- |
| Basic        | $29/mo        | Up to 5 events   |
| Professional | $79/mo        | Up to 25 events  |
| Enterprise   | $199/mo       | Unlimited events |

**Best for:** Marketplaces with organizers who prefer predictable costs over percentage-based fees.

---

# What Organizers Get

Organizers who list on your marketplace get a complete event toolkit:

- **Professional event pages** — 23 customizable layouts
- **Ticket sales and delivery** — PDF tickets, Apple Wallet passes
- **Attendee management** — Roster, check-in, communication tools
- **[Automated reminders](/blog/learn/automated-reminders-reduce-no-shows)** — Built-in email sequences to reduce no-shows
- **Analytics** — Sales data, traffic sources, conversion rates
- **[Klaviyo integration](/blog/features/klaviyo-integration-event-crm)** — Sync attendee data to their CRM for email marketing
- **Support** — Your marketplace provides the first line of support

For most organizers, listing on your marketplace is **far cheaper** than Eventbrite while providing comparable (or better) tools. And because your marketplace is local or niche-specific, they get a more targeted audience.

---

# Building Marketplace Traffic

A marketplace only works if attendees visit it. Here's how to drive traffic:

### SEO for Event Discovery

Each event page on your marketplace is optimized for search engines. Event titles, descriptions, locations, and dates are indexed — which means your marketplace ranks for local event searches over time.

The [custom domain](/blog/learn/keep-ticket-checkout-on-your-domain) is critical here. All the SEO authority builds **your** domain, not a third-party platform's.

### Email Newsletter

Send a weekly "What's happening this weekend" email featuring events from your marketplace. Use [Klaviyo](/blog/features/klaviyo-integration-event-crm) to segment by attendee interests and location.

### Social Media Integration

Auto-post new approved events to your social channels. Share "This weekend on [Marketplace Name]" roundups.

### Organizer Cross-Promotion

Organizers market their own events — and every event page lives on your domain. When an organizer shares their event link, attendees discover your marketplace and browse other events. This is the network effect that makes marketplaces powerful.

### Featured and Curated Sections

Highlight curated collections:

- "Editor's Picks This Week"
- "Family-Friendly Events"
- "Free Events"
- "New This Month"
- "Best Date Night Ideas"

Curation differentiates your marketplace from a raw event listing site.

---

# Marketplace Use Cases

### City Tourism Boards

Run the official event calendar for your city. Hotels, venues, and tour operators list events. The city earns revenue share while driving tourism.

### University Campus Events

Student organizations, academic departments, and athletics publish events. The university controls the brand and ensures quality. Revenue share funds student activities.

### Coworking Spaces and Hubs

Members host workshops, networking events, and meetups. The space earns a share while offering more programming without organizing everything themselves.

### Media Companies

A local newspaper or blog runs a curated event calendar as a premium feature. Editorial approval ensures quality. Revenue share supplements advertising income.

### Industry Associations

Professional associations host a marketplace for industry events, certifications, and conferences. Members find relevant events in one place. The association earns from every ticket.

---

# How This Compares to Eventbrite

| Feature                 | Your Marketplace (Ticket Spot) | Eventbrite                           |
| ----------------------- | ------------------------------ | ------------------------------------ |
| Domain                  | **Your domain**                | eventbrite.com                       |
| Branding                | **Your brand only**            | Eventbrite branding prominent        |
| Revenue model           | **You set the fees**           | Eventbrite takes 3.7% + $1.79/ticket |
| Organizer relationships | **Direct**                     | Through Eventbrite                   |
| Attendee data           | **100% yours**                 | Shared with Eventbrite               |
| Approval control        | **You approve events**         | Anyone can list                      |
| SEO benefit             | **Your domain**                | Eventbrite's domain                  |
| Customization           | **Full white-label**           | Limited                              |
| Monthly cost            | $99-$149/mo flat               | Per-ticket fees scale up             |

The fundamental difference: On Eventbrite, you're a customer. On your Ticket Spot marketplace, you're the platform owner.

---

# Getting Started

### 1. Choose Your Marketplace Niche

What events will you host? Local community events? Industry conferences? University programming? The niche determines your marketing, organizer recruitment, and pricing.

### 2. Set Up Your Marketplace

Configure your custom domain, branding, categories, and revenue model in Ticket Spot. This takes 1-2 hours.

### 3. Recruit Your First Organizers

Start with 5-10 organizers you already have relationships with. Get events on the platform. Prove the model works before scaling.

### 4. Launch and Iterate

Go live, gather feedback from organizers and attendees, and refine your approval process, categories, and pricing. Most marketplaces find their groove within 2-3 months.

---

# Launch Your Marketplace

Build your own event marketplace business — your domain, your brand, your revenue.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=marketplace)**

Questions about marketplace setup? Email **support@ticketspotapp.com**.


Launch a branded event marketplace on your own domain, with host approval workflows, automated revenue share and full control of the design.

Build a Multi-Host Event Marketplace Under Your Domain


Conference check-in is a race against the clock. Eight hundred attendees arrive in a 45-minute window before the keynote. Every second of delay compounds into a longer line, a later start, and a worse first impression.

The traditional check-in desk — staffed with volunteers flipping through alphabetized printouts — can process about 60 attendees per hour per lane. At that rate, 800 attendees need 13+ staffed lanes just to clear the room in time.

Self-service kiosk check-in with automatic badge printing changes the math entirely. One kiosk processes **120-180 attendees per hour** — and the attendee does the work themselves. No flipping. No searching. No handwriting.

Here's how to build the fastest conference check-in flow possible.

---

# The Kiosk Check-In Flow

### What the Attendee Experiences

1. **Approach the kiosk** — A tablet on a stand, clearly labeled "Check In Here"
2. **Scan their QR code** — From their phone, printed ticket, or Apple Wallet
3. **See their name confirmed** — "Welcome, Sarah Chen — VIP Pass"
4. **Badge prints automatically** — A thermal printer below the kiosk produces their badge in 3-5 seconds
5. **Pick up badge and enter** — Total time: 15-20 seconds

No staff interaction required. No name lookup. No handwriting. The attendee goes from "arrived" to "inside" in under 20 seconds.

### What Happens Behind the Scenes

- Ticket Spot validates the QR code against the live attendee list (the tablet needs a working connection)
- The check-in is recorded in the Ticket Spot dashboard in real time
- Badge data (name, company, ticket type) is sent to the thermal printer
- The attendee's status updates to "Checked In" across all connected devices
- If using [Klaviyo integration](/blog/features/klaviyo-integration-event-crm), a "checked in" event triggers for post-event email flows

---

# Hardware Setup

### What You Need

| Component       | Purpose                       | Budget Option            | Professional Option                   |
| --------------- | ----------------------------- | ------------------------ | ------------------------------------- |
| Tablet          | Kiosk display                 | iPad (any generation)    | iPad Pro + kiosk enclosure            |
| Thermal printer | Badge printing                | Brother QL-820NWB ($130) | Dymo LabelWriter 550 ($180)           |
| Printer stand   | Position printer below tablet | DIY bracket              | Custom kiosk stand with printer mount |
| Badge stock     | Printable badges              | Adhesive badge labels    | Badge holders + clip/lanyard          |

**Total cost per kiosk:** $200-500, depending on hardware choices.

### Recommended: iPad + Brother QL-820NWB

This combination is the most widely used for conference kiosk check-in:

- **iPad** runs the Ticket Spot check-in page in kiosk mode (full screen, no navigation bar)
- **Brother QL-820NWB** connects via Wi-Fi or Bluetooth and prints 2.4" x 3.9" badges at 93 labels/minute
- **DK-2205 continuous label** rolls let you print badges of any length

### Network Setup

For reliability, connect the printers to the same local network as the tablets. If the venue has unreliable Wi-Fi:

1. Use a dedicated mobile hotspot for the kiosk network, kept off the guest Wi-Fi
2. Treat the connection as a hard requirement — there is no offline check-in mode, so a tablet that drops off the network stops admitting people until it is back
3. Printers connect to the hotspot directly — they don't need internet, just a local connection to the tablet

---

# Badge Design

### What to Include on the Badge

A well-designed conference badge includes:

- **Full name** — Large, readable from 6+ feet away (minimum 24pt font)
- **Company / Organization** — Secondary line, 16-18pt font
- **Ticket type / Role** — Speaker, VIP, Attendee, Staff, Press (often color-coded)
- **QR code** — For session tracking and lead retrieval (optional)
- **Event logo** — Small, top corner

### Role-Based Color Coding

Use colored badge stock or a colored stripe to indicate role:

| Role              | Badge Color   | Access Level              |
| ----------------- | ------------- | ------------------------- |
| Speaker           | Gold stripe   | All sessions + green room |
| VIP / Sponsor     | Silver stripe | All sessions + VIP lounge |
| General Attendee  | White         | All sessions              |
| Workshop Only     | Blue stripe   | Specific sessions only    |
| Staff / Volunteer | Red stripe    | All areas + backstage     |
| Press             | Green stripe  | All sessions + press area |

This allows visual access control — security staff can see at a glance who belongs where.

### QR Code for Session Tracking

Add a QR code to each badge that encodes the attendee's ticket ID. This enables:

- **Session scanning** — Track which sessions each attendee enters
- **Lead retrieval** — Exhibitors scan badges to collect contact information
- **Networking** — Attendees scan each other's badges via a companion app
- **Prize drawings** — Scan badges for raffle entries

---

# Conference Day Setup

### Kiosk Layout

Position kiosks in a line, spaced 4-5 feet apart:

```
┌────────┐  ┌────────┐  ┌────────┐  ┌────────┐
│Kiosk 1 │  │Kiosk 2 │  │Kiosk 3 │  │Kiosk 4 │
│  iPad  │  │  iPad  │  │  iPad  │  │  iPad  │
│+Printer│  │+Printer│  │+Printer│  │+Printer│
└────────┘  └────────┘  └────────┘  └────────┘
   ↓            ↓            ↓            ↓
         ─── ENTRY TO CONFERENCE ───
```

**Add one staffed lane** for exceptions: name changes, lost tickets, accessibility needs. This handles the 5-10% of attendees who can't use the self-service kiosk.

### Pre-Event Checklist

- [ ] All tablets charged to 100%
- [ ] Ticket Spot check-in page loaded in kiosk mode on each tablet
- [ ] Network tested at the kiosk positions themselves, with a backup hotspot on hand
- [ ] Printers loaded with badge stock
- [ ] Test print a badge from each kiosk
- [ ] Test scan a real QR code on each tablet
- [ ] Confirm printer-tablet connectivity (Wi-Fi or Bluetooth)
- [ ] Name corrections sheet at the staffed lane
- [ ] Extra badge stock and printer rolls available
- [ ] Signage: "Check In Here — Scan Your QR Code"

### Staffing

- **1 floater** for every 4 kiosks (handles paper jams, QR code issues, badge stock refills)
- **1 person** at the staffed exception lane
- **1 person** monitoring the Ticket Spot dashboard (watching check-in counts, flagging issues)

Total: 3 staff for 4 kiosks processing 500+ attendees/hour. Compare that to 8+ staff for the same throughput with manual check-in.

---

# Handling Edge Cases

### Name on Badge Is Wrong

Attendees sometimes register with a formal name but prefer a different name on their badge ("William" → "Bill").

**Solution:** At the staffed lane, manually look up the attendee and print a corrected badge. For larger conferences, send a pre-event email asking attendees to confirm their badge name.

### QR Code Won't Scan

Phone screens can be hard to scan if brightness is low, the screen is cracked, or the attendee has an older phone.

**Solution:**

1. Ask the attendee to increase screen brightness
2. If that doesn't work, look up their name manually on the tablet
3. For the name lookup, search by last name or email address
4. Print the badge and check them in manually

### Badge Printer Jam

Thermal printers occasionally jam, especially with adhesive label stock.

**Solution:**

1. Floater opens the printer, clears the jam, and reloads
2. Re-print the badge from the tablet (the attendee is still standing there)
3. Keep a backup printer ready if the jam can't be cleared quickly

### Attendee Not Found

The attendee has a confirmation email but their name doesn't appear in the system.

**Solution:**

1. Search by email address (most reliable lookup)
2. Check if they registered for a different date or event
3. If truly not found, create a ticket manually via the Ticket Spot dashboard at the staffed lane
4. Print their badge from the staffed station

---

# Advanced: Session-Level Tracking

For conferences with multiple tracks, add session-level check-in:

1. Position a tablet + scanner at each session room entrance
2. Attendees scan their badge QR code to enter
3. Ticket Spot records which sessions each attendee attended
4. After the conference, send personalized follow-ups based on their session attendance

This enables:

- **CEU/CPE credit tracking** — Verify attendance for professional certification
- **Personalized follow-ups** — "You attended 5 marketing sessions — here are related resources"
- **Session popularity data** — Know which talks drew the most attendance for future planning
- **Exhibitor lead retrieval** — Scan badges at booth visits

---

# Integration with Your Conference Stack

### Klaviyo for Post-Event Emails

After the conference, [Klaviyo integration](/blog/features/klaviyo-integration-event-crm) sends:

- Session-specific follow-ups based on attendance
- Slide deck and recording links for sessions they attended
- Early-bird offers for next year's conference
- Feedback surveys segmented by ticket type (Speakers get different questions than Attendees)

### Square POS for Walk-Up Registration

Last-minute registrants can buy a ticket at the door via [Square POS](/blog/features/square-pos-ticketing-walk-up-sales), then immediately check in at a kiosk and print their badge. The entire flow takes under 2 minutes.

### Custom Domain for Registration

Conference registration happens on your [custom domain](/blog/learn/keep-ticket-checkout-on-your-domain) — `register.yourconference.com` — creating a professional, trusted experience from the first click.

---

# Get Started with Kiosk Check-In

Stop handwriting badges and flipping through printed lists. Set up self-service kiosks that check in attendees and print badges in 15 seconds.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=kiosk-checkin)**

Questions about kiosk setup? Email **support@ticketspotapp.com**.


Set up self-service kiosk check-in with automatic badge printing for conferences. Scan QR, badge prints instantly, walk in — no staff needed at the desk.

Kiosk Mode + Badge Printing: The Fastest Check-In Flow for Conferences


You can sell event tickets with Square using **Ticket Spot POS for ticket selection and Square POS for the card payment**. Start the sale in Ticket Spot, choose the event and quantities, then hand payment to Square. After payment is verified, confirm the Ticket Spot order and deliver the tickets.

This is different from creating a generic item in Square and expecting it to become an event ticket. Ticket Spot manages the event, ticket inventory and attendee records; Square handles the payment step.

## What you need before opening the box office

- **Ticket Spot Business or higher** for on-site POS ticket sales. Check the [current plans and attendee allowances](/pricing) before choosing a subscription.
- A published event with ticket types, prices, quantities and dates configured in Ticket Spot.
- Ticket Spot POS and Square POS installed and signed in on a supported device. Confirm your device, reader and Square account setup with support before buying hardware.
- The correct Square seller account and location connected for the event's site. Pair the reader in Square.
- An internet connection for checkout, payment verification and attendee records. Do not plan an offline admission workflow.
- A configured ticket printer if you need paper tickets. Email and text delivery use the customer's saved contact details.

See the [Square ticketing overview](/square-pos) for the product and the [box-office setup documentation](https://docs.ticketspotapp.com/on-site/box-office-pos) for the current operational steps.

## How to sell tickets with Square

### 1. Open the event in Ticket Spot POS

Select the site and event. Check the date, prices and remaining quantities before serving a customer. Choose the ticket types and quantities **in Ticket Spot**, then review the cart and enter the customer details requested for the sale.

### 2. Hand card payment to Square

Choose the Square payment option. Complete the payment in Square POS and return to Ticket Spot. Use the payment methods offered by that handoff; support for a method elsewhere in Square does not guarantee support in this integration.

For a cash sale, choose **Cash Payment** in Ticket Spot and complete that workflow after collecting the money. Cash at the desk is not a Square card payout.

### 3. Confirm the order and deliver tickets

Check that the order succeeded and the attendee records exist. The confirmation screen offers **Print Receipt & Tickets**, **Text Tickets** and **Email Tickets**. Verify the recipient's details before sending.

A completed card charge, a completed ticket order and a successful print are separate things to check. Admit the attendee only after the ticket order is confirmed.

### 4. Test the complete journey before doors open

Run an agreed test sale through the actual device and reader. Check the Square transaction, Ticket Spot order, ticket delivery and [QR check-in](/event-check-in-app). Include a cash sale and a reprint in your rehearsal. Testing that Square opens is not enough.

## What to do if payment or printing is interrupted

| Situation | Next step |
| --- | --- |
| Square charged the customer, but the app did not return | Check Square transaction history and use the recovery flow to verify the existing transaction. Do not start another charge. |
| Payment was canceled or its result is uncertain | Check both Square and Ticket Spot before restarting. A lost callback is not proof that no payment happened. |
| The order succeeded, but printing failed | Recover and reprint the existing order. A second printout is the same admission, not a new ticket. |
| The customer did not receive the email or text | Check their saved contact details and resend from the existing order. |

The [box-office documentation](https://docs.ticketspotapp.com/on-site/box-office-pos) covers recovery and delivery. Staff should know this flow before the first busy arrival period.

## What does Square event ticketing cost?

Budget for the Ticket Spot subscription and any extra attendee capacity, Square's applicable processing charges, and your device, reader and printer. On-site ticket sales start on **Business**; they are not included in the Free plan.

Payment rates depend on your country, account and payment method. Check [Square's published fees](https://squareup.com/us/en/payments/our-fees) rather than assuming an old card-present rate applies to your setup. Ticket Spot's [pricing page](/pricing) lists current plan allowances.

If you are comparing providers, use the [TicketSpice fees comparison](/vs-ticketspice) or [Eventbrite fee comparison](/vs-eventbrite). Compare the same ticket volume, event requirements and payment costs on both sides.

## Online sales and walk-up sales

Use the event's Ticket Spot inventory and attendee records to reconcile admissions sold online and at the door. Check your Ticket Spot sales reports alongside Square transactions and the cash collected by staff.

For a [festival](/solutions/festivals-concerts), rehearse peak arrival periods and assign a recovery station for interrupted orders. For [classes](/solutions/workshops-classes) and [timed-entry attractions](/solutions/parks-tours-timed-entry), confirm the selected session and capacity before collecting payment.

Shopify is a separate sales flow: [Shopify event tickets](/integrations/sell-tickets-on-shopify) use Shopify products, cart and checkout. A Square POS sale is not a Shopify order or a Shopify POS scanning integration.

[Review Square POS ticketing](/square-pos), [check your plan](/pricing), or [book a setup conversation](https://calendly.com/chris-ticketspotapp/support-call) before your next event.


Select tickets in Ticket Spot POS, take payment with Square, and deliver QR tickets. Follow the setup, plan requirements and interrupted-sale checks.

How to Sell Event Tickets with Square and Ticket Spot


A visitor needs to understand three things before paying: which day they are visiting, when they can arrive and what their ticket includes. Each screen should carry those choices forward without making them start again.

This is a design checklist, not a feature list. For Ticket Spot’s schedule setup, capacity limits and plan costs, see [timed entry ticketing](/timed-entry-ticketing). Selling through a store? Use the [Shopify timed-entry guide](/integrations/sell-tickets-on-shopify/timed-entry-ticketing).

# Screen 1: Date and time selection

Put the date above the time slots and keep it visible when a visitor changes their selection. Label the time zone where visitors could reasonably be booking from elsewhere.

Show the information needed to choose:

- Available arrival windows, with an explicit selected state.
- The price before checkout, including differences between dates or ticket types.
- An explanation of what the window means: arrival at a particular time, or a session with a fixed end.
- A clear sold-out state and a way to choose another date.

Use text as well as color for availability. “Sold out” is understandable without knowing what gray means. Any remaining-place count must reflect actual availability; avoid manufactured urgency.

On mobile, test the longest time label and the busiest date. A small calendar that looks neat on desktop may force visitors to zoom or tap the wrong day. Keep selected values when someone goes back from checkout.

# Screen 2: Ticket types and attendee details

Explain who each ticket is for. “Child, ages 5–12” is more useful than “Concession” when visitors are booking for a family. Put quantity and the running total beside the selection.

If you offer group tickets, say how many people one ticket admits. A booking for four people should not accidentally become four family passes. Also explain whether accompanying adults or very young children need a ticket.

Ask only for details you need to run the visit. Separate the purchaser’s contact details from information about individual attendees. Test a two-person booking with different answers to make sure the records remain distinguishable.

Offer relevant add-ons without obscuring the admission choice. An optional workshop needs its own date, time and capacity explanation if it is separate from the main visit. Do not imply that buying admission guarantees access to every activity.

# Screen 3: Checkout

Repeat the date, arrival window, ticket types, quantities and total immediately before payment. A visitor should be able to correct the time without rebuilding the whole order.

Make the full price visible before the final confirmation. Clearly distinguish ticket prices, taxes and any service charges. Test the payment methods actually available on your storefront rather than showing logos for methods your setup does not accept.

For Shopify, test the [ticket selection and checkout path](/integrations/sell-tickets-on-shopify) on your real theme, including a cart containing both tickets and merchandise.

A [custom domain](/blog/learn/keep-ticket-checkout-on-your-domain) can keep the experience visually consistent. It is not a guarantee of a particular conversion improvement. Measure completed bookings against checkout starts before and after changing the flow.

# Screen 4: Confirmation and ticket delivery

The confirmation should answer “Am I booked?” and “What do I do next?” Show:

- The confirmed date and arrival window.
- How to open or download the ticket and its QR code.
- Venue address, arrival instructions and accessibility information.
- The late-arrival, cancellation and booking-change policies.
- A contact route if the ticket email does not arrive.

Where wallet passes are available, offer them alongside the PDF ticket. Check the pass on a real device; do not promise lock-screen reminders or location behavior without testing that configuration.

For group bookings, explain whether each attendee needs a separate ticket and how the purchaser should share them. Test delivery to a second email account, not just the account used to set up the event.

# Screen 5: Admission at the venue

The booking flow finishes at the entrance. Test your tickets where staff will actually scan them, using the devices and network available on the day.

Your rehearsal should include a valid ticket, an already-used ticket, a refunded ticket, a ticket for another window and a visitor without their email. Confirm the relevant check-in settings and plan before relying on a particular rejection rule.

Ticket Spot uses a live connection for ticket validation. Check connectivity at each entrance and agree an operational fallback with your team if it becomes unavailable. Do not assume an offline device has a current guest list.

Write the late-arrival policy before opening sales. Moving someone into a later window can affect that window’s capacity; the earlier reservation does not mean there is room later. Staff need a consistent process for exceptions and rebooking.

**Arrival capacity is not live occupancy.** Visitors from previous windows may still be inside. Account for visit duration, overlapping groups, exits and the venue’s occupancy limit separately. Ticket sales or entry scans alone do not tell you how many people remain in the building.

# Test the whole journey before launch

Run these checks on desktop and a small phone:

1. Select a date, time and two different ticket types; go back and confirm the choices remain correct.
2. Check the last available place and what happens when a window sells out.
3. Complete a purchase and compare the selected date and time with the order, email and ticket.
4. Test group attendee details, optional extras and the total charged.
5. Scan the ticket at the venue and rehearse the exception cases above.

These checks reveal practical problems before visitors encounter them. They do not establish a conversion lift or a reduction in no-shows; those need your own booking and attendance data.

For the product setup, start with [Ticket Spot timed entry ticketing](/timed-entry-ticketing). For recurring lessons rather than admission windows, see [classes and workshops](/solutions/workshops-classes).


Review the five screens in a timed-entry booking flow: date and time selection, ticket types, checkout, confirmation and admission.

Timed-Entry Ticketing UX: The 5 Screens That Matter


A three-day music festival isn't just a bigger version of a one-night concert. It's a different ticketing challenge entirely.

You're selling multi-day passes, single-day tickets, VIP upgrades, and add-on experiences — all while managing capacity across multiple stages, days, and entry points. The wrong ticket structure creates gate chaos, revenue leakage, and frustrated attendees.

Here's how to design festival ticketing that works — from pass types to gate flow.

---

# The Festival Ticket Structure

## Pass Types

### Full Festival Pass (3-Day / Weekend)

The bread and butter of festival ticketing. One ticket, all days, general admission.

**Pricing tip:** Price the 3-day pass at roughly 2.5x the single-day price. This makes the pass feel like a deal (3 days for the price of 2.5) while driving higher per-customer revenue.

| Pass Type               | Price | Per-Day Value |
| ----------------------- | ----- | ------------- |
| Single day (Friday)     | $89   | $89           |
| Single day (Saturday)   | $99   | $99           |
| Single day (Sunday)     | $79   | $79           |
| 3-Day General Admission | $229  | **$76**       |
| 3-Day VIP               | $449  | **$150**      |

The 3-day GA pass saves the attendee $38 vs. buying individual days — a strong incentive that also locks in higher total revenue per customer.

### Single-Day Tickets

Offer day-by-day access for attendees who can only attend one day. Price peak days (Saturday) higher than off-peak days (Friday, Sunday).

### VIP and Premium Tiers

Festival VIP typically includes:

- Dedicated VIP entrance (shorter lines)
- VIP lounge or viewing area
- Complimentary drinks or food credits
- Meet-and-greet opportunities
- Exclusive merchandise
- Air-conditioned restrooms

**Pricing tip:** VIP should be 1.8-2.5x the GA price. Below 1.8x, it doesn't feel exclusive. Above 2.5x, you limit your buyer pool too much.

### Early Bird and Tiered Pricing

Create urgency and reward early commitment:

| Tier             | Price | Window               | Purpose                        |
| ---------------- | ----- | -------------------- | ------------------------------ |
| Super Early Bird | $179  | First 500 tickets    | Generate buzz and social proof |
| Early Bird       | $199  | Next 1,000 tickets   | Drive early momentum           |
| Advance          | $219  | Until 2 weeks before | Steady sales                   |
| Last Chance      | $229  | Final 2 weeks        | Urgency push                   |
| Walk-Up          | $249  | Day of event         | Premium for procrastinators    |

This tiered structure creates natural urgency at each transition point.

---

# Add-On Experiences

Festivals increasingly sell experiences beyond general admission:

- **[Workshop passes](/blog/features/event-add-ons-workshops-breakout-sessions)** — Dance workshops, instrument masterclasses, cooking demos
- **Camping upgrades** — Tent camping, car camping, glamping, RV spots
- **Parking passes** — General parking, VIP close parking, shuttle passes
- **After-party tickets** — Late-night shows after main stage ends
- **Merch bundles** — Pre-order the festival t-shirt with your ticket at a discount

Ticket Spot lets you add these as ticket add-ons during checkout, increasing average order value by **20-35%**.

---

# Gate Flow Strategy

### Entry Architecture

The biggest mistake festivals make: one entrance for everyone. This creates a single bottleneck that slows all entry.

**Recommended setup:**

```
┌─────────────────────────────────────────┐
│              FESTIVAL ENTRANCE           │
│                                         │
│  [VIP Entry]  [3-Day GA]  [Day Ticket]  │
│   Lane 1       Lane 2      Lane 3       │
│                                         │
│  [Re-Entry]   [Will Call]  [Walk-Up]    │
│   Lane 4       Lane 5      Lane 6       │
│                                         │
└─────────────────────────────────────────┘
```

Each lane has:

- Its own scanning devices
- Dedicated staff
- Clear signage visible from 50+ feet away

### Re-Entry Management

Multi-day festivals need a re-entry system for attendees who leave and return. Options:

**Wristband system** — The classic approach. After initial check-in, attendees receive a non-transferable wristband (tamper-evident closure). Re-entry is visual — staff check the wristband at the gate, no scanning needed.

**QR re-scan** — Attendees scan out when leaving and scan back in when returning. Ticket Spot tracks in/out status per ticket. More secure but slower.

**Hybrid** — Wristband for GA (fast visual check), QR re-scan for VIP (higher security).

### Stage-Level Capacity Control

For festivals with multiple stages and limited-capacity venues:

- Set per-stage capacity limits in Ticket Spot
- Use separate check-in points at popular stages
- Display real-time capacity on festival screens ("Pineapple Stage: 85% full — try the Grove Stage!")
- When a stage reaches capacity, redirect attendees with push notifications or SMS alerts

---

# Managing Capacity Across Days

### Day-by-Day Capacity

Set different capacity limits per day. Saturday typically has the highest demand:

| Day      | Capacity | Expected Attendance |
| -------- | -------- | ------------------- |
| Friday   | 5,000    | 4,200               |
| Saturday | 8,000    | 7,500               |
| Sunday   | 6,000    | 4,800               |

3-Day pass holders count toward each day's capacity. Single-day tickets fill remaining slots.

### Dynamic Pricing Across Days

If Saturday is 95% sold but Sunday is only 60% sold, adjust pricing:

- Raise Saturday single-day price (scarcity premium)
- Lower Sunday single-day price or offer a "Sunday Funday" discount
- Send a targeted email to 3-day pass holders: "Saturday is nearly full — arrive early for the best spots"

The [Klaviyo integration](/blog/features/klaviyo-integration-event-crm) lets you automate these day-specific campaigns.

---

# The Complete Festival Check-In Flow

### Before the Festival

1. **Confirm network coverage at every gate** — scanning validates against the live list, and there is no offline mode, so a lane with no signal is a lane that cannot admit anyone
2. **Test scan** real tickets on each device, standing where the lane will actually be
3. **Set up entry lanes** with clear signage
4. **Brief staff** on wristband distribution and re-entry protocols
5. **Print backup lists** sorted by last name and by ticket type

### Day 1: Initial Check-In

1. Attendee presents QR code (phone or printed)
2. Scanner validates the ticket
3. Staff applies wristband (color-coded by tier)
4. Attendee enters the festival

**Wristband color scheme:**

- GA 3-Day: Green
- GA Single Day: Blue (date written on band)
- VIP 3-Day: Gold
- VIP Single Day: Silver
- Artist/Staff: Red

### Day 2 & 3: Re-Entry

1. Attendee approaches re-entry lane
2. Staff visually confirms wristband (color + tamper-evident seal intact)
3. Attendee enters — no scan needed

**For QR re-scan system:** Attendee scans in, system confirms ticket is valid and not currently "checked in."

### Walk-Up Sales

1. Attendee approaches the walk-up ticket lane
2. Staff sells ticket via Ticket Spot dashboard or [Square POS](/square-pos)
3. Ticket is created instantly and scanned on the spot
4. Staff applies wristband
5. Attendee enters

---

# Communication Strategy for Festival Attendees

### Pre-Event Email Sequence

Using Ticket Spot's built-in reminders plus [Klaviyo](/blog/features/klaviyo-integration-event-crm):

- **7 days out:** Festival guide + entry map + what to bring
- **3 days out:** Wristband instructions + prohibited items list
- **1 day out:** Stage schedule + food vendor map
- **Day of (morning):** Weather update + recommended arrival time
- **Day of (2 hours before):** "Doors opening soon!" with entry lane guidance

### During the Festival

- Push schedule changes or cancellations via SMS
- Send capacity alerts for popular stages
- Announce surprise guests or pop-up events
- Share photo galleries and social media highlights

### Post-Festival

- Day 1: "Thanks for coming!" + photo gallery link
- Day 3: Feedback survey
- Day 7: "Early bird tickets for next year available now" — capture repeat interest while excitement is high

---

# Festival Ticketing with Ticket Spot

### Why Ticket Spot Works for Festivals

- **0% platform fees** — On a $500K gross festival, that's $17,500+ saved vs. Eventbrite
- **Unlimited ticket types** — Create as many tiers, days, and add-ons as you need
- **One live guest list** — A pass used at one gate is already flagged at the next, with no reconciliation step
- **Multi-device support** — As many scanners as you need, all reading the same list
- **Klaviyo integration** — Automated, segmented email campaigns
- **Custom domain** — Sell tickets on `festivalname.com`, not a third-party platform
- [White-label branding](/landing/whitelabel) — Your festival, your brand, everywhere

### Fee Comparison for Festivals

Budget with ticket counts, dates and admission types. A gross-revenue figure alone cannot show ticketing costs. See the sourced comparisons for [Eventbrite](/vs-eventbrite), [Ticket Tailor](/vs-ticket-tailor) and [TicketSpice](/vs-ticketspice). All three support reserved seating. Ticket Spot monthly plans include attendee and seat allowances; larger festivals may need extra packs or a higher plan. Processing and taxes are additional.

---

# Get Started with Festival Ticketing

Sell multi-day passes, manage VIP tiers, and keep gate flow smooth — all with 0% platform fees.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=festival-ticketing)**

Questions about festival ticketing? Email **support@ticketspotapp.com**.


Sell multi-day passes, VIP upgrades, and day tickets for festivals without chaos. Gate flow strategies, wristband systems, and capacity management inside.

Multi-Day Festival Ticketing: Passes, VIP Tiers, and Gate Flow That Works


Every ticket purchase generates valuable customer data - names, emails, event preferences, ticket types, and purchase history. But if that data stays locked inside your ticketing platform, you can't use it to grow your business.

Ticket Spot's **Klaviyo integration** solves this by automatically syncing every purchase directly to your Klaviyo account. No manual exports. No CSV files. No missed contacts. And if you're on Shopify, check out our [Shopify + Klaviyo + Ticket Spot guide](/blog/features/shopify-klaviyo-email-marketing) for the complete e-commerce email stack.

Every time someone buys a ticket, their information and event details flow straight into Klaviyo - so you can build targeted email campaigns, manage attendees in your CRM, and drive repeat ticket sales automatically.

---

# How the Klaviyo Integration Works

The integration is simple and automatic. Once connected, data flows from Ticket Spot to Klaviyo on every purchase.

## Step 1: Connect Klaviyo in Ticket Spot

In your Ticket Spot dashboard, go to **Integrations** and select **Klaviyo**. Click **Connect** and authorize the link to your Klaviyo account. It takes seconds.

## Step 2: Sell Tickets As Normal

Nothing changes in your ticket sales flow. Create events, set up ticket types, and sell tickets as you always do.

## Step 3: Data Syncs Automatically

Every ticket purchase automatically sends customer information and event details to Klaviyo:

- **Attendee name and email**
- **Event name and date**
- **Ticket type purchased** (VIP, General Admission, Early Bird, etc.)
- **Order value**
- **Purchase date**

No manual action required. The sync happens instantly on every order.

---

# What You Can Do With Synced Data in Klaviyo

Once your attendee data lives in Klaviyo, you unlock powerful CRM and email marketing capabilities that most ticketing platforms don't offer.

## Build Attendee Segments

Create targeted lists based on real event data:

- **By ticket type** - VIP buyers, General Admission, Early Bird purchasers
- **By event** - Attendees of specific events or event series
- **By spend** - High-value ticket buyers vs. budget attendees
- **By frequency** - First-time buyers vs. repeat attendees
- **By recency** - Recent purchasers vs. lapsed attendees

These segments let you send the right message to the right person at the right time.

## Automate Email Campaigns

Build Klaviyo flows that trigger based on ticket purchases:

### Post-Purchase Series

- **Immediate**: Order confirmation (Ticket Spot handles this)
- **2 days later**: "What to expect at [Event Name]" + venue details
- **5 days later**: "Invite your friends" with a share link

### Event Reminder Flow

- **7 days before**: Event guide + parking info
- **1 day before**: Final checklist + weather update
- **Day of**: "See you today!" with venue map

### Post-Event Follow-Up

- **Day 1**: "Thanks for coming!" + feedback survey
- **Day 3**: Photo gallery + social sharing prompts
- **Day 7**: "Your next event" recommendation with ticket link

### Win-Back Campaign

- For attendees who haven't purchased in 30+ days
- Early-bird access to new events
- Exclusive discount codes

## SMS Marketing

Klaviyo's SMS capabilities pair perfectly with event marketing:

- **Flash sales**: "50% off tickets for the next 2 hours"
- **Last-minute availability**: "5 spots just opened up"
- **Day-of reminders**: "Doors open at 7pm - see you there!"

SMS open rates exceed **95%**, making it ideal for time-sensitive event messaging.

## Manage Attendees in Your CRM

Klaviyo isn't just for sending emails - it's your event CRM. Use it to:

- **Track attendee lifetime value** - See how much each customer has spent across all your events
- **Monitor engagement** - Know who opens emails, clicks links, and buys again
- **Build customer profiles** - Every attendee has a rich profile with full purchase history
- **Track churn risk** - Identify attendees who haven't purchased recently and re-engage them before they're gone
- **Segment by event add-ons** - See who purchased [workshops and breakout sessions](/landing/workshops) alongside their main ticket

---

# Why This Matters for Event Organizers

### No More Manual Exports

Most ticketing platforms make you export attendee lists as CSV files and manually import them into your email tool. That's slow, error-prone, and means your data is always stale.

Ticket Spot + Klaviyo keeps your data fresh automatically. The moment someone buys a ticket, they appear in Klaviyo.

### Know Who Your Best Customers Are

Which attendees come to every event? Who buys VIP every time? Who hasn't been back in 3 months?

Klaviyo's analytics answer these questions with real data, not guesswork.

### Drive Repeat Ticket Sales

Acquiring a new customer costs **5-7x more** than retaining an existing one. With attendee data in Klaviyo, you can:

- Notify past attendees about new events first
- Offer loyalty discounts to frequent buyers
- Re-engage lapsed attendees with targeted campaigns

Organizers using Klaviyo with Ticket Spot consistently see **25-40% higher repeat attendance** from synced CRM campaigns.

### Professional, Branded Communication

Klaviyo lets you design beautiful, on-brand email templates that match your event's identity. No generic platform emails - every message looks like it comes from your organization.

---

# What Syncs to Klaviyo

Here's exactly what data flows from Ticket Spot to Klaviyo on each purchase:

| Data Point    | Example               |
| ------------- | --------------------- |
| First name    | Sarah                 |
| Last name     | Johnson               |
| Email         | sarah@example.com     |
| Event name    | Marketing Summit 2025 |
| Event date    | 2025-08-15            |
| Ticket type   | VIP                   |
| Order value   | $199.00               |
| Purchase date | 2025-07-20            |

This data maps to Klaviyo custom properties and event metrics, so you can use it immediately in segments, flows, and campaigns.

---

# Klaviyo vs. Manual Attendee Management

|                   | Manual CSV Exports          | Ticket Spot + Klaviyo                  |
| ----------------- | --------------------------- | -------------------------------------- |
| Data sync         | Manual, hours or days delay | Automatic, instant                     |
| Freshness         | Always outdated             | Real-time on every purchase            |
| Effort            | Download, format, upload    | Zero - fully automatic                 |
| Segmentation      | Basic email list            | Rich attendee profiles                 |
| Automation        | None                        | Full email & SMS flows                 |
| Repeat sales      | Hope they come back         | Targeted campaigns to drive returns    |
| Customer insights | None                        | Lifetime value, engagement, churn risk |

---

# Who Should Use This Integration

### Venues & Event Producers

Build a loyal audience that comes back show after show. Notify past attendees about new events before anyone else.

### Conference Organizers

Track which sessions attendees register for. Send personalized follow-ups based on their interests.

### Fitness & Wellness Studios

Turn class attendees into members. Use purchase history to offer class packages and memberships.

### Creative Workshops

Know who's taken which class. Recommend advanced workshops to past participants.

### Community & Nonprofit Events

Build a donor and attendee database. Send targeted appeals based on past event attendance and giving levels.

---

# Getting Started

### 1. Create Your Ticket Spot Account

If you haven't already, **[sign up for Ticket Spot](https://ticketspotapp.com/manage)** and create your first event. Explore our [third-party integrations](/third-party-integrations) to see all available connections.

### 2. Connect Klaviyo

Go to **Integrations** in your Ticket Spot dashboard, select **Klaviyo**, and click **Connect**. Authorize the connection to your Klaviyo account.

### 3. Sell Tickets

Your next ticket sale will automatically sync attendee data and event details to Klaviyo. Check your Klaviyo profiles to confirm the data is flowing.

### 4. Build Your First Flow

Start with a simple post-purchase email series in Klaviyo:

1. Welcome email (Ticket Spot handles confirmations, so add value with event details)
2. Event reminder sequence
3. Post-event follow-up with a link to your next event

From there, expand into win-back campaigns, VIP segments, and SMS alerts.

---

# Pricing

The Klaviyo integration is included with the **Professional plan at $29.99/month** and above. See our [pricing page](/pricing) for full plan details. You'll also need an active Klaviyo account (Klaviyo offers a free tier for up to 250 contacts).

---

# Frequently Asked Questions

**Q: Does this work with Shopify checkout?**
A: Yes. Whether you use [Shopify checkout](/landing/shopify) or Ticket Spot checkout, attendee data syncs to Klaviyo automatically on every purchase. See our [Shopify + Klaviyo guide](/blog/features/shopify-klaviyo-email-marketing) for Shopify-specific setup.

**Q: How quickly does data appear in Klaviyo?**
A: Instantly. The sync happens in real-time on every ticket purchase.

**Q: Can I sync historical attendee data?**
A: The integration syncs new purchases going forward. For historical data, you can export your attendee list from Ticket Spot and import it into Klaviyo.

**Q: What Klaviyo plan do I need?**
A: Any Klaviyo plan works, including the free tier. Email and SMS flows are available on Klaviyo's paid plans.

**Q: Can I segment by specific events?**
A: Yes. Event name and date are synced as custom properties, so you can create Klaviyo segments for any event or event series.

**Q: Does this replace Ticket Spot's built-in email tools?**
A: It complements them. Ticket Spot handles confirmations, reminders, and ticket delivery. Klaviyo handles advanced marketing campaigns, segmentation, and CRM management. See our [attendee communication tools](/blog/learn/attendee-communication-tools) for what's built in.

---

# Start Syncing Attendee Data to Klaviyo

Turn every ticket purchase into a CRM contact. Build targeted campaigns. Drive repeat sales. All automatically.

👉 **[Get Started with Ticket Spot](https://ticketspotapp.com/manage)**

Questions about the Klaviyo integration? Email **support@ticketspotapp.com**.


Sync attendee data to Klaviyo on every ticket purchase, so targeted campaigns and repeat sales run from your CRM with no manual exports.

Klaviyo Integration: Sync Event Attendees to Your CRM Automatically


# Eventbrite fees vs monthly pricing: calculate the same event

Use the [interactive Eventbrite comparison](/vs-eventbrite#cost-example-title) to enter a ticket count, ticket price and admission type. The result compares published US ticketing charges with a Ticket Spot monthly subscription inside its included allowance.

## Start with tickets and billing periods

A revenue total is not enough. A $10,000 event could sell 100 tickets at $100 or 500 at $20, producing different per-ticket charges. A series spread over six monthly billing periods also has a different subscription cost from one event in a single period.

Write down your tickets sold, average ticket price, months on a paid plan, attendee capacity and reserved-seat usage. Add optional features you need and account for tax and processing separately. Check whether fees are absorbed or passed to buyers; moving a charge to the buyer does not make it disappear.

## A monthly Ticket Spot example

For 250 general-admission tickets in one billing period, Professional's $29.99 monthly plan has enough included attendee capacity, assuming other events do not use it. For 250 reserved seats, Business's $99 monthly plan includes that seat allowance and 1,500 attendees. These examples exclude payment processing and taxes.

A second 250-seat performance would exceed Business's included reserved seats in the same period even though it fits the attendee allowance. Compare a higher plan or Reserved Seating Packs. Attendee packs and seating packs are different purchases. See [all current allowances and pack prices](/pricing).

## What the calculator excludes

The comparison is not a total checkout quote. Payment processing, taxes, optional add-ons, annual billing discounts and negotiated vendor rates can change the cost. Shopify merchants also pay their Shopify subscription and any applicable transaction fees. Do not compare a US-dollar quote with an unconverted price in another currency.

Review the vendor sources linked next to the calculator and test a real checkout before making a buying decision. If you need branding, seating or attendee questions, compare plans that provide those features, not just the cheapest starting prices.

For the wider product decision, read [Ticket Spot vs Eventbrite](/blog/compare/ticket-spot-vs-eventbrite). For an event-specific setup, see [theater ticketing](/solutions/theaters-performing-arts) and [festival ticketing](/solutions/festivals-concerts).


Compare Eventbrite fees with Ticket Spot monthly plans using ticket counts, admission type and capacity. See processing exclusions and larger-event costs.

Eventbrite Fees vs Monthly Pricing: Cost Calculator Guide


Your main event ticket gets attendees through the door. But what about the workshops, breakout sessions, and supplementary experiences that make your event truly memorable?

Ticket Spot's **Event Add-Ons** let you sell workshops, breakout sessions, masterclasses, and other supplementary events directly alongside your main ticket - at checkout, in one seamless flow.

No separate registration pages. No manual spreadsheets. No lost revenue from attendees who didn't know about your workshops.

---

# What Are Event Add-Ons?

Event Add-Ons are supplementary events and experiences that attendees can purchase alongside their main event ticket. They appear automatically at checkout, giving attendees a simple way to customize their event experience.

### What Event Add-Ons Include

- **Workshops** - Hands-on sessions within a larger conference or event
- **Breakout Sessions** - Specialized tracks or topic-specific sessions
- **Masterclasses** - Deep-dive sessions with experts
- **Pre-Event Intensives** - Full-day or half-day sessions before the main event
- **Post-Event Sessions** - Follow-up workshops after the main event
- **Networking Sessions** - Curated meetups or roundtable discussions
- **Keynote Add-Ons** - Premium keynote or speaker sessions
- **Certification Exams** - Professional certification sessions attached to a conference

### What Event Add-Ons Are NOT

Event Add-Ons are for selling **additional events and sessions** - not physical merchandise or food. Think of them as extra programming you can charge for, not a general upsell tool.

---

# Why Event Add-Ons Matter

Most organizers leave money on the table by only selling a single ticket type. Attendees want more than general admission - they want specialized experiences.

### The Revenue Impact

Organizers who add event add-ons typically see:

- **30-50% increase** in average order value
- **Higher attendee satisfaction** from personalized schedules
- **Better workshop attendance** when registration is built into checkout
- **Reduced no-shows** for workshops when paid for upfront

### The Problem With Separate Registration

Many organizers handle workshops separately from ticket sales. This creates friction:

- Attendees must find and fill out a **second registration form**
- Organizers must **manually reconcile** two different attendee lists
- Payment happens in **two separate transactions**
- Attendees receive **multiple confirmation emails** from different systems
- Workshop capacity and main event capacity are **not connected**

Event Add-Ons solve all of this by keeping everything in one checkout.

---

# How Event Add-Ons Work in Ticket Spot

## Step 1: Create Your Main Event

Set up your primary event with standard ticket types - General Admission, VIP, Early Bird, etc.

## Step 2: Add Your Event Add-Ons

Within the same event, add supplementary sessions:

- Name your add-on (e.g., "Advanced SEO Workshop")
- Set the price (or make it free)
- Set capacity limits
- Add a schedule (date, time, duration)
- Add a description so attendees know what they're signing up for

## Step 3: Attendees Select Add-Ons at Checkout

When an attendee purchases a ticket, they see available workshops and sessions right in the checkout flow. They select the ones they want, pay once, and receive a single confirmation with all their sessions included.

## Step 4: Manage Attendance by Session

View and export attendee lists for each individual workshop or breakout session. Know exactly who's registered for what - no manual tracking required.

---

# Real-World Examples

## 🎓 Conference With Breakout Tracks

A marketing conference offers a General Admission ticket for $99. During checkout, attendees can add:

- **Content Marketing Masterclass** - $49 (cap: 30 attendees)
- **SEO Workshop** - $39 (cap: 25 attendees)
- **Paid Ads Deep Dive** - $39 (cap: 25 attendees)
- **Networking Roundtable** - Free with registration (cap: 100)

Result: Average order value jumps from $99 to $163.

---

## 🧘 Wellness Retreat With Workshop Add-Ons

A wellness retreat sells a 3-day pass for $299. At checkout, attendees can add:

- **Morning Meditation Intensive** - $29 (cap: 20)
- **Breathwork Workshop** - $35 (cap: 15)
- **Sound Healing Session** - $25 (cap: 30)
- **1-on-1 Coaching Session** - $75 (cap: 8)

Result: 65% of attendees add at least one workshop. Average revenue per attendee increases by 40%.

---

## 💼 Professional Summit With Certification

A tech summit offers admission for $199. During checkout:

- **AWS Certification Exam Session** - $149 (cap: 50)
- **Hands-On Cloud Lab** - $59 (cap: 30)
- **Executive Roundtable** - $99 (cap: 20)

Result: Certification sessions sell out every time. Overall event revenue increases by 55%.

---

## 🎨 Creative Festival With Masterclasses

An art festival sells a weekend pass for $75. At checkout, attendees can add:

- **Watercolor Masterclass with [Artist]** - $45 (cap: 20)
- **Digital Illustration Workshop** - $35 (cap: 25)
- **Portfolio Review Session** - $55 (cap: 10)

Result: Masterclass add-ons generate 30% more revenue than the base ticket sales alone.

---

# Key Features

### 🔒 Capacity Management Per Add-On

Each workshop or breakout session has its own capacity limit. When a session fills up, it automatically shows as sold out - no overselling, no manual tracking.

### 📊 Separate Attendance Lists

Export attendee lists for each individual add-on. Know exactly who's attending which workshop, manage room assignments, and prepare materials for the right number of participants.

### 💰 Flexible Pricing

Charge for workshops or offer them free. Mix paid and free add-ons in the same event. Set different prices for different sessions based on value and demand.

### 🎫 One Checkout, One Payment

Attendees select their main ticket and any add-ons in a single checkout. One payment, one confirmation email, one receipt. No confusion, no abandoned second registrations.

### 📱 Automatic Ticket Delivery

Every add-on purchase includes:

- **PDF tickets** with session details and QR codes
- **Apple Wallet passes** for quick access on event day
- **Automated reminders** before each session

### ✅ Check-In by Session

Use the Ticket Spot check-in app to scan attendees into individual workshops and breakout sessions. Track attendance per session, not just per event.

---

# Why This Beats Separate Registration

|                     | Separate Registration        | Ticket Spot Event Add-Ons       |
| ------------------- | ---------------------------- | ------------------------------- |
| Checkout Flow       | Two separate purchases       | One checkout                    |
| Confirmation        | Multiple emails              | Single confirmation             |
| Capacity Sync       | Manual tracking              | Automatic, real-time            |
| Attendance Lists    | Separate spreadsheets        | Unified dashboard               |
| Ticket Delivery     | Separate systems             | PDF + Apple Wallet for all      |
| Check-In            | Separate check-in per system | One app, all sessions           |
| Revenue Tracking    | Manual reconciliation        | Automatic per-session analytics |
| Attendee Experience | Confusing, fragmented        | Seamless, professional          |

---

# Getting Started

### 1. Create Your Event

Log into your Ticket Spot dashboard and create your main event with standard ticket types.

### 2. Add Your Event Add-Ons

Click "Add-Ons" and create workshops, breakout sessions, or any supplementary event. Set pricing, capacity, and schedule for each.

### 3. Publish and Sell

Your add-ons appear automatically at checkout. Attendees select their sessions, pay once, and receive tickets for everything.

### 4. Manage Attendance

View and export attendance lists by session. Use the check-in app to scan attendees into individual workshops.

---

# Pricing

Event Add-Ons are included in the **Professional plan at $29.99/month** and above. This includes:

- Unlimited add-ons per event
- Capacity management per session
- Separate attendance lists per add-on
- PDF tickets + Apple Wallet passes
- Automated reminders
- Check-in app (iOS + Android)
- 0% Ticket Spot transaction fees

---

# Start Selling Event Add-Ons Today

Turn your single-ticket event into a full program of workshops, breakout sessions, and specialized experiences - all in one checkout.

👉 **[Get Started with Ticket Spot](https://ticketspotapp.com/manage)**

Questions about setting up event add-ons? Email **support@ticketspotapp.com**.


Sell workshops, breakout sessions and other add-ons alongside tickets at checkout, with min and max limits and 0% platform fees.

Event Add-Ons: Sell Workshops, Breakout Sessions & More Alongside Tickets


Every time a ticket buyer leaves your website to complete a purchase on a third-party platform, you lose control of the experience — and a chunk of your audience never comes back.

Redirecting attendees to Eventbrite, Ticketmaster, or another platform's checkout page breaks trust, fractures your brand, and introduces drop-off at the exact moment you need it least: when someone is ready to pay.

With Ticket Spot, your entire ticketing flow — event page, checkout, confirmation, and ticket delivery — stays on **your domain**. No redirects. No third-party branding. No leakage.

---

# The Problem: Third-Party Checkout Kills Conversions

Most ticketing platforms operate like this:

1. You create an event on their platform
2. They give you a link or embed widget
3. When someone clicks "Buy Tickets," they're sent to **the platform's domain**
4. The checkout page shows the platform's branding, not yours
5. After purchase, confirmation emails come from the platform

This creates three problems:

### 1. Trust Drop-Off

Attendees who were comfortably browsing **your** site suddenly land on an unfamiliar domain with different branding. Studies show that **30% of users abandon checkout** when the domain changes mid-purchase. It feels like a redirect — and in an era of phishing awareness, people are trained to be suspicious.

### 2. Brand Dilution

Your carefully designed website experience is replaced by a generic platform page. Colors, fonts, layout — everything changes. The attendee no longer feels like they're buying from you. They feel like they're buying from the ticketing company.

### 3. Lost Data and SEO

When checkout happens on a third-party domain, all that transaction traffic benefits **their** analytics, not yours. You lose referral data, session tracking, and the SEO value of hosting a high-traffic checkout flow on your own domain.

---

# The Solution: Checkout on Your Domain

Ticket Spot gives you three ways to keep the ticket buying experience entirely under your brand:

## 1. Custom Domain Event Pages

Host your event pages on your own subdomain:

- `tickets.yoursite.com`
- `events.yoursite.com`
- `yoursite.com/tickets`

Attendees never leave your domain. The URL bar shows **your** website. SSL is applied automatically. Setup requires only a DNS record — no developer needed.

Learn more in our [custom domain event pages guide](/blog/features/custom-domain-event-pages).

## 2. Embedded Ticket Widget

Embed the ticket purchase flow directly into your existing website:

- Customers select tickets, choose dates, and complete checkout **without leaving your page**
- The widget matches your site's design
- Works on Shopify, Wix, WordPress, and any website that supports JavaScript

This is ideal for venues and businesses that already have a strong web presence and want ticketing to feel native.

## 3. White-Label Checkout

Even if you use Ticket Spot's hosted checkout, it carries **only your branding**:

- Your logo
- Your colors
- Your domain
- No "Powered by Ticket Spot" footer

Attendees never see a third-party brand at any point in the journey.

---

# The Conversion Impact: 15-25% More Sales

When checkout stays on your domain, the data consistently shows improvement:

- **15-25% higher conversion rates** compared to redirected checkout
- **Lower cart abandonment** — attendees trust the flow
- **Higher average order value** — branded upsell pages convert better
- **More repeat purchases** — attendees remember _your_ site, not a ticketing platform

The psychology is simple: people buy more when they trust the environment. A consistent, branded checkout flow eliminates friction and doubt.

---

# How It Works: Setup in Under 10 Minutes

### Step 1: Add Your Custom Domain

In Ticket Spot, go to **Settings > Custom Domain**. Enter your subdomain (e.g., `tickets.yoursite.com`). Ticket Spot generates a DNS record for you to add to your domain registrar.

### Step 2: Verify and Go Live

Add the CNAME record to your DNS settings. Ticket Spot automatically provisions SSL. Your event pages are now live on your domain — usually within minutes.

### Step 3: Customize Your Branding

Apply your logo, colors, fonts, and layout across:

- Event pages
- Checkout
- Confirmation emails
- PDF tickets
- Apple Wallet passes

Every touchpoint carries your brand. Zero Ticket Spot branding visible.

### Step 4: Start Selling

Create your event, add ticket types, and publish. Attendees buy tickets on your domain, and the entire experience stays under your brand.

---

# Comparison: Ticket Spot vs. The Redirect Approach

| Feature                 | Ticket Spot (Custom Domain)     | Standard Platforms        |
| ----------------------- | ------------------------------- | ------------------------- |
| Checkout domain         | **Your domain**                 | Platform's domain         |
| Branding on checkout    | **Your brand only**             | Platform branding visible |
| SSL                     | **Automatic**                   | Varies                    |
| Conversion rate impact  | **15-25% lift**                 | Baseline                  |
| SEO benefit             | **Your domain gains authority** | Platform benefits         |
| Customer data ownership | **100% yours**                  | Shared or restricted      |
| Setup complexity        | DNS record (no coding)          | N/A (no option)           |

---

# Who Benefits Most from Custom Domain Checkout

### Venues & Theaters

Regular patrons expect to buy from your website. Redirecting them to a third-party checkout feels unprofessional and erodes the premium experience you've built.

### Conferences & Summits

High-ticket events need maximum trust. A $500 conference pass purchased on an unfamiliar domain triggers hesitation. Keep checkout on your domain and remove doubt.

### Parks & Attractions

Seasonal and recurring ticket sales benefit enormously from domain authority. Every purchase on your domain strengthens your SEO for future seasons.

### Community Organizations

Local trust matters. When community members buy from `tickets.yourorg.com`, it reinforces that they're supporting a local institution — not a faceless platform.

---

# Integration with Your Existing Site

Ticket Spot works with every major website platform:

- **[Shopify](/landing/shopify)** — Install the Ticket Selector App Block for native checkout on product pages
- **[Wix](/landing/wix)** — One-click install from the Wix App Market with drag-and-drop widget placement
- **[WordPress](/blog/features/wordpress-event-ticketing-shortcode)** — Add ticket purchase via shortcode to any page or post
- **Custom websites** — Embed the ticket widget with a single code snippet

No matter how your site is built, Ticket Spot keeps the purchase flow on your domain.

---

# The Bottom Line

Every redirect is a conversion risk. Every third-party brand on your checkout page is a trust erosion. Every transaction that happens on someone else's domain is an SEO opportunity lost.

Ticket Spot's custom domain ticketing eliminates all three problems — and the data shows a **15-25% conversion lift** when you make the switch.

---

# Get Started

Keep your checkout where it belongs — on your domain.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=custom-domain)**

Questions about custom domain setup? Email **support@ticketspotapp.com**.


Keep ticket checkout on your own domain to boost trust and lift conversions by 15-25%, instead of sending buyers to a third-party site.

How to Keep Ticket Checkout on Your Domain (And Why It Lifts Conversion)


Fitness studios, art workshops, cooking classes, tutoring centers, and training programs all share the same ticketing challenge: **recurring events aren't one-time purchases.**

A yoga studio doesn't sell a single class — they sell packages of 10. A pottery studio doesn't sell one session — they sell 6-week courses. A tutoring center doesn't sell a single hour — they sell monthly memberships.

Standard ticketing platforms treat every event as standalone. That works for concerts and galas. It fails for classes.

Ticket Spot was built to handle recurring registration properly — with class packages, multi-session passes, waitlists, and capacity management that works across time slots.

---

# The Problem with One-Off Ticketing for Classes

Most ticketing platforms (including Eventbrite) force you into a model designed for single events:

- You create an event → you sell a ticket → it's done
- Want to sell a 10-class pack? Create 10 separate events and hope attendees buy all of them
- Want a monthly pass? Manually track who's bought access
- Want a waitlist? Use a Google Form and email people yourself

This creates operational chaos. Instructors don't know who's showing up. Students lose track of their remaining classes. Waitlists become a manual spreadsheet.

---

# How Ticket Spot Handles Recurring Registration

## 1. Class Packages

Sell bundles of classes that attendees can use across multiple sessions:

- **10-class pack** — Attend any 10 classes within a time period
- **5-session intro** — A starter package for new students
- **Unlimited monthly** — Attend as many classes as you want in a month
- **Drop-in** — Single class purchase for flexibility

Each package tracks remaining sessions automatically. Attendees see their balance in their ticket portal. Instructors see who has remaining classes on their roster.

### Pricing Models That Work

| Package Type      | Example Price | Effective Per-Class | Best For                    |
| ----------------- | ------------- | ------------------- | --------------------------- |
| Drop-in           | $25           | $25                 | First-timers, travelers     |
| 5-class pack      | $100          | $20                 | Commitment-averse beginners |
| 10-class pack     | $180          | $18                 | Regular students            |
| 20-class pack     | $300          | $15                 | Dedicated attendees         |
| Unlimited monthly | $150          | Varies              | High-frequency students     |

The key insight: **packages increase commitment and average revenue per student**. A 10-class pack buyer attends 7-8 classes on average. A drop-in buyer attends 1-2. The pack generates **5x more revenue per customer**.

## 2. Multi-Session Passes

For structured courses with a fixed schedule:

- **6-week pottery course** — Meets every Tuesday at 6pm
- **4-week writing workshop** — Meets every Saturday at 10am
- **8-week fitness challenge** — Meets Mon/Wed/Fri at 7am

Ticket Spot treats the course as a single event with multiple sessions. The attendee buys one ticket that covers all dates. No need to register for each session separately.

This works for:

- Art studios offering semester-style courses
- Professional development workshops
- Teacher training programs
- Language classes
- Maker spaces with structured programs

### Why This Beats Individual Session Tickets

| Approach            | Admin Work                     | Student Experience        | Revenue                            |
| ------------------- | ------------------------------ | ------------------------- | ---------------------------------- |
| Individual sessions | High (manage each separately)  | Must register 6-8 times   | Lower (drop-offs between sessions) |
| Multi-session pass  | Low (one ticket, all sessions) | Register once, attend all | Higher (full payment upfront)      |

## 3. Smart Waitlists

When a class is full, Ticket Spot automatically opens a waitlist:

- **Automatic queue** — First-come, first-served positioning
- **Instant notification** — When a spot opens, the next person in line gets an email and SMS
- **Time-limited claim** — They have X hours to claim the spot before it passes to the next person
- **Auto-fill** — No manual work required from you or your staff

This is critical for popular classes where capacity is limited. Instead of turning people away, you capture demand and automatically fill cancellations.

---

# Setting Up Recurring Events in Ticket Spot

### Step 1: Create Your Event Series

Choose "Recurring Event" when creating a new event. Set your schedule:

- **Daily, weekly, or custom** recurrence
- **Specific dates** — Pick individual dates for irregular schedules
- **Time slots** — Multiple times per day (e.g., 9am, 11am, 1pm)
- **End date or number of sessions**

### Step 2: Configure Ticket Types

Add your packages as ticket types:

- Drop-in (single session)
- 5-class pack (5 sessions)
- 10-class pack (10 sessions)
- Unlimited monthly pass
- Early bird pricing for any type

Set capacity per session and per ticket type.

### Step 3: Enable Waitlists

Turn on automatic waitlisting for sold-out sessions. Configure:

- How long attendees have to claim a waitlisted spot
- Whether waitlisted spots require immediate payment
- Auto-notifications via email and SMS

### Step 4: Customize Your Registration Page

Apply your branding, add class descriptions, instructor bios, and images. Ticket Spot gives you [23 professional layouts](/blog/learn/event-design-customization-guide) to choose from — or use a [white-label design](/landing/whitelabel) with your own domain.

---

# Industry-Specific Examples

### Fitness Studios

A yoga studio offers:

- Drop-in: $25
- 10-class pack: $180 (valid 90 days)
- Unlimited monthly: $149
- Waitlist auto-fills from the 10+ people who want the 6pm Tuesday slot

The studio uses [Klaviyo integration](/blog/features/klaviyo-integration-event-crm) to send class reminders and win-back emails when packs expire.

### Art Workshops

A pottery studio runs:

- 6-week beginner course: $280 (every Thursday 6-8pm)
- Single glazing workshop: $65 (Saturday drop-in)
- Waitlist for the popular Saturday session

Students who complete the beginner course get automated emails about [advanced workshops and add-on sessions](/blog/features/event-add-ons-workshops-breakout-sessions).

### Continuing Education

A professional training center sells:

- Full certification program: $1,200 (8 sessions over 4 weeks)
- Individual module: $175 (single session)
- Corporate team pack: $4,500 (up to 5 attendees)

The center uses [custom domain ticketing](/blog/features/custom-domain-event-pages) so registration happens on their own website, not a third-party platform.

### Parks & Recreation

A community center offers:

- Summer camp weekly registration: $150/week
- Season pool pass: $200/family
- Individual class drop-in: $10

The center manages 30+ recurring programs with different schedules, all from one Ticket Spot dashboard.

---

# Managing Capacity Across Sessions

One of the biggest challenges with recurring events is capacity management. Here's how Ticket Spot handles it:

### Per-Session Capacity

Set a maximum number of attendees per session. When a session fills up, it shows as "Full" with a waitlist option. Other available sessions remain open for booking.

### Package Capacity Tracking

When someone buys a 10-class pack, their attendance is tracked across sessions. They check in via QR code at each class. The system deducts one session from their balance automatically.

### Instructor View

Instructors see a real-time roster for each session:

- Who's confirmed
- Who's on the waitlist
- Who has a multi-session pack with remaining classes
- Who checked in at previous sessions

No printed lists. No manual counting. Just scan and go.

---

# Integrations That Power Recurring Programs

### Klaviyo for Retention

When a 10-class pack is down to 2 remaining sessions, automatically send a "Time to renew?" email with a link to purchase their next pack. See our [Klaviyo integration guide](/blog/features/klaviyo-integration-event-crm) for setup.

### Shopify for Product Sales

Sell class packs alongside physical products on your Shopify store. The [Ticket Spot Shopify app](/landing/shopify) lets customers add a yoga mat and a 10-class pack in the same checkout.

### Square POS for Walk-Ins

Handle in-person drop-ins with [Square POS integration](/square-pos). Walk-in payments sync with your Ticket Spot attendee roster automatically.

---

# Pricing for Recurring Events

Ticket Spot's flat pricing is especially advantageous for recurring events:

- **Per-ticket platforms charge for every session** — A 10-class pack triggers 10 separate ticket fees on Eventbrite
- **Ticket Spot charges 0% platform fees** — Whether you sell 10 drop-ins or 100 class packs, the monthly rate stays the same

At $99/month (Business plan), a studio selling 200 class registrations per month pays **$0.50 per registration in platform costs**. On Eventbrite, those same 200 registrations at an average $20/class would cost **$1,180+ in fees**.

See our [fee savings calculator](/fee-savings-calculator) for your specific numbers.

---

# Get Started with Recurring Registration

Stop juggling spreadsheets, Google Forms, and manual waitlists. Ticket Spot handles class packages, multi-session passes, and waitlists automatically.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=recurring-classes)**

Questions about class registration setup? Email **support@ticketspotapp.com**.


Sell class packages, multi-session passes, and manage waitlists for recurring fitness classes, workshops, and courses. Built-in registration tools that scale.

Recurring Class Registration: Packages, Passes, and Waitlists That Work


Choosing the right event ticketing system affects your revenue, your brand, and your attendees' experience. With so many options - each with different pricing models, feature sets, and limitations - it's hard to know which one actually fits your needs.

We reviewed the **top 11 event ticketing platforms in 2026** based on pricing, features, integrations, and real-world usability - and found one clear winner. Here's what we found.

---

## What to Look for in a Ticketing System

Before diving into the platforms, here are the criteria that matter most:

- **Pricing model** - Per-ticket fees eat into revenue as you grow. Flat monthly pricing is more predictable.
- **Branding control** - Can you remove the platform's logo from tickets, emails, and checkout?
- **Integrations** - Does it connect to your website (Shopify, Wix, WordPress), CRM (Klaviyo), and POS (Square)?
- **Seating charts** - Essential for theaters, venues, and reserved seating events.
- **Payment flexibility** - Do funds go directly to you, or does the platform hold them?
- **Attendee experience** - Apple Wallet passes, QR check-in, automated reminders.

---

# 1. Ticket Spot

Ticket Spot supports ticket sales through your website, with native Shopify and Wix integrations, hosted pages, QR admission and reserved seating on eligible plans.

Paid tickets start on Professional at $29.99/month with 500 attendees. Business is $99/month with 1,500 attendees and 250 reserved seats. Business+ is $149/month with 2,500 attendees and 500 reserved seats, and adds full white-label mode and custom domains. The Free plan is for small free events. Multi-host marketplaces require Platform.

Attendee and seat allowances are separate. Higher usage may require ticket packs, Reserved Seating Packs or a plan upgrade. Payment processing is additional. Check [current prices and feature gates](/pricing), then try the [Shopify ticketing workflow](/integrations/sell-tickets-on-shopify) or [community theater setup](/solutions/theaters-performing-arts).

---

# 2. Eventbrite

Eventbrite combines ticketing with event discovery. It offers reserved seating and a venue designer. Compare its current US fees and a matched Ticket Spot scenario in our [Eventbrite comparison](/vs-eventbrite); local rates and optional services may differ.

---

# 3. Ticket Tailor

Ticket Tailor offers pay-as-you-go usage or prepaid credits, with separate payment processing charges. It supports reserved seating and timed entry. Seat reservations consume an additional credit. See our [Ticket Tailor comparison](/vs-ticket-tailor) for the billing model and a link to its currency-specific calculator.

---

# 4. SimpleTix

**Pay-as-you-go ticketing with membership support.**

SimpleTix charges **$0.79 + 2% per ticket** with no monthly fees or contracts. They support memberships, season passes, and reserved seating.

### Key Features

- $0.79 + 2% per ticket (no monthly fees)
- Memberships and season passes
- Reserved seating support
- Apple Wallet passes
- Works with Square and Stripe

### Limitations

- No native Shopify or Wix app
- No Klaviyo integration
- No full white-label branding
- No drag-and-drop seating chart builder
- No event marketplace

### Pricing

$0.79 + 2% per ticket. No monthly plans. No setup fees. Instant payouts via PayPal.

### Best For

Organizers running membership-based events or season passes who want pay-as-you-go pricing.

---

# 5. TicketSpice

TicketSpice offers ticketing, reserved seating and recurring or timed admission. It uses per-ticket pricing with separate payment processing and optional extras. Our [TicketSpice pricing and fee comparison](/vs-ticketspice) lists the current published charges, vendor source and cost assumptions.

---

# 6. EventZilla

**Pay-as-you-go with two pricing tiers.**

EventZilla offers a choice between a fixed per-ticket fee or a percentage-based model. Free for free events.

### Key Features

- Two pricing options: fixed $1.25/ticket or 2% + $0.99 (capped at $4.99)
- Free for free events
- Discount codes and promotional tools
- Basic integrations via Zapier

### Limitations

- No interactive seating charts
- No native Shopify or Wix app
- No Klaviyo integration
- No Apple Wallet passes
- No white-label branding
- No marketplace features

### Pricing

BASIC: $1.25/ticket. PRO: 2% + $0.99/ticket (capped at $4.99). No monthly fees.

### Best For

Small to mid-size events where you want the flexibility to choose between fixed or percentage-based fees.

---

# 7. TicketLeap

**Simple per-ticket pricing for straightforward events.**

TicketLeap charges **$1 + 2% per ticket** plus 3% credit card processing. For tickets under $5, fees drop to $0.49 + processing. No monthly subscriptions.

### Key Features

- $1 + 2%/ticket + 3% processing
- Reduced fees for tickets ≤ $5
- Free for free events
- Fees can be passed to buyers

### Limitations

- No interactive seating chart builder
- No native Shopify or Wix app
- No Klaviyo integration
- No white-label branding
- No Apple Wallet passes
- Payments sent 4-7 business days after event
- Limited customization options

### Pricing

$1 + 2%/ticket + 3% processing. No monthly fees. Free for free events.

### Best For

Small events and organizers who want simple pricing without monthly commitments.

---

# 8. Weezevent

**European-focused ticketing with cashless payments and access control.**

Weezevent charges **$0.99 + 2.75% per ticket** and is free for free events. They offer a full event management suite including cashless payments, access control, and volunteer management.

### Key Features

- $0.99 + 2.75%/ticket (free for free events)
- Cashless payment system (RFID wristbands/cards)
- Access control and door management
- Volunteer management tools
- Multi-language support (EU focus)
- Acquired UK-based Kaboodle and NL-based Weeztix

### Limitations

- No native Shopify or Wix app
- No Klaviyo integration
- No interactive seating chart builder
- No Apple Wallet passes
- No full white-label branding
- Primarily designed for European events
- Limited US-focused features

### Pricing

$0.99 + 2.75%/ticket. No monthly plans. Free for free events.

### Best For

European event organizers who need cashless payments, RFID access control, and multi-language support.

---

# 9. RSVPify

**RSVP-focused platform with ticketing as an add-on.**

RSVPify is primarily an RSVP and guest list management tool that added ticket sales as a secondary feature. Pricing starts free for up to 100 RSVPs, with paid plans from $24/month. Ticketing fees are **1.95% + $0.90 per ticket** plus Stripe processing.

### Key Features

- RSVP and guest list management (primary focus)
- Seating chart for table assignments
- Custom registration questions
- 1.95% + $0.90/ticket + Stripe processing
- Free plan for up to 100 RSVPs

### Limitations

- Ticketing is secondary to RSVP management
- No native Shopify or Wix app
- No Klaviyo integration
- No interactive seating chart builder (table assignments only)
- No Apple Wallet passes
- No QR check-in app for ticketed events
- Limited customization for ticketed event pages
- Not designed for large-scale ticketed events

### Pricing

Free up to 100 RSVPs. Paid plans from $24/month. Ticketing: 1.95% + $0.90/ticket + Stripe (2.9% + $0.30).

### Best For

Private events, weddings, and galas where RSVP management matters more than ticketing features.

---

# 10. Accelevents

**Hybrid event platform with fundraising tools.**

Accelevents charges **$1.50 + 3.5% per ticket** on Free and Starter plans. They specialize in hybrid events (in-person + virtual) and fundraising/auction features.

### Key Features

- Hybrid event support (in-person + virtual)
- Built-in fundraising and auction tools
- $1.50 + 3.5%/ticket (Free/Starter plans)
- Works with Stripe, Square, or Braintree
- Virtual event platform included

### Limitations

- High per-ticket fees ($1.50 + 3.5%)
- No native Shopify or Wix app
- No Klaviyo integration
- No interactive seating chart builder
- No white-label branding
- No Apple Wallet passes
- Feature modules can make pricing unpredictable

### Pricing

$1.50 + 3.5%/ticket (Free/Starter plans). No setup or monthly fees. Pay-only-for-what-you-need module pricing.

### Best For

Nonprofits and organizations running hybrid fundraising events with auctions and donation features.

---

# 11. Bizzabo

**Enterprise event experience platform.**

Bizzabo is an enterprise-grade event management platform with custom annual pricing. It focuses on the full event experience - from registration and networking to analytics and sponsorship management.

### Key Features

- Comprehensive event experience management
- Advanced analytics and reporting
- Networking and attendee engagement tools
- Sponsorship management
- Dedicated customer success managers
- Enterprise-grade security

### Limitations

- Custom pricing (no public plans - typically expensive)
- Annual subscription model
- No native Shopify or Wix app
- No Klaviyo integration
- No interactive seating chart builder
- Overkill for small to mid-size events
- Long sales and onboarding process

### Pricing

Custom enterprise pricing. Annual subscription required. Contact sales for quotes.

### Best For

Large enterprises running flagship conferences and trade shows with dedicated event teams and big budgets.

---

# Pricing & Fees Comparison

Use a ticket count and billing period, not gross revenue alone. Our maintained comparisons cover [Eventbrite](/vs-eventbrite), [Ticket Tailor](/vs-ticket-tailor) and [TicketSpice](/vs-ticketspice). Ticket Spot subscriptions have attendee and reserved-seat allowances; extra packs, processing and taxes can add to the bill. See [current pricing](/pricing).

# Features & Integrations Comparison

Check a real booking workflow and the features on the plan you would purchase. Eventbrite, Ticket Tailor and Ticket Spot all offer reserved seating. A checkmark alone does not tell you the seat allowance, add-on costs or suitability for your venue. Test the booking, ticket delivery and entry process before switching.

# Why Ticket Spot Is the Clear Winner

When you compare across the criteria that matter most - **cost, branding, integrations, and features** - Ticket Spot stands out:

### 💰 You Keep More Revenue

Every other platform on this list takes a cut of every ticket you sell. With 11 competitors charging **$0.49 to $3.50+ per ticket**, the math is clear:

- **$25,000 in annual sales** → Ticket Spot saves you **$500-$1,500+** vs per-ticket platforms
- **$50,000 in annual sales** → Ticket Spot saves you **$1,000-$3,500+**
- **$100,000 in annual sales** → Ticket Spot saves you **$2,000-$7,000+**

### 🎨 You Control Your Brand

Most platforms put their logo on your tickets, emails, and checkout. Ticket Spot gives you full white-label on every plan - custom domain, branded tickets, Apple Wallet passes, and 23 professional layouts.

### 🔌 You Get Real Integrations

Ticket Spot is the **only platform** with native apps for Shopify and Wix, direct Klaviyo sync, and Square POS for walk-up sales. Others offer embed codes or Zapier workarounds - Ticket Spot builds the real thing.

### 🪑 You Get Seating Charts

Interactive drag-and-drop seating charts with real-time seat selection at checkout. Most platforms on this list don't offer this at all.

### 📈 You Can Grow Without Penalty

Compare your ticket volume and the features you need across the same billing period. Ticket Spot subscriptions include capacity; additional attendee or reserved-seat usage can increase your costs.

---

# How to Choose the Right Platform

| Your Situation                                        | Best Choice     |
| ----------------------------------------------------- | --------------- |
| You want to keep your revenue and control your brand  | **Ticket Spot** |
| You need marketplace discovery for consumer events    | Eventbrite      |
| You want low fees without advanced features           | Ticket Tailor   |
| You run membership or season pass events              | SimpleTix       |
| You need cashless payments and RFID (European events) | Weezevent       |
| You're planning a private event or wedding            | RSVPify         |
| You run hybrid fundraising events                     | Accelevents     |
| You're an enterprise with a large event budget        | Bizzabo         |

For most organizers, **Ticket Spot delivers the best combination of low cost, full branding control, real integrations, and complete features** - all without taking a cut of your ticket revenue.

---

# Get Started with Ticket Spot

Stop paying per-ticket fees and start keeping 100% of your revenue.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=best-ticketing-systems)**

👉 Compare costs with our [Eventbrite Fees vs Flat Pricing Calculator](/blog/compare/eventbrite-fees-vs-flat-pricing-calculator)

👉 See how Ticket Spot stacks up against [Eventbrite](/blog/compare/ticket-spot-vs-eventbrite), [Ticket Tailor](/blog/compare/ticket-spot-vs-ticket-tailor), and [Luma](/blog/compare/ticket-spot-vs-luma)

Questions? Email **support@ticketspotapp.com**


Compare the 11 best event ticketing platforms for 2026 on pricing, features and integrations, including the per-ticket fees each one charges.

Top 11 Best Event Ticketing Systems in 2026


# Sell Tickets on Lovable: Add Event Ticketing with a Simple Prompt

Lovable makes it incredibly easy to build beautiful websites with AI-and now adding event ticketing is just as simple.

With **Ticket Spot**, you can add a complete ticketing system to your Lovable website using just a **simple prompt**. No coding, no complex setup-just copy a prompt from your Ticket Spot Dashboard, paste it into Lovable, and your event list appears on your website with full ticketing functionality.

---

## Why Ticket Spot + Lovable is Perfect for Event Organizers

**Lovable** is amazing for:

- Instantly creating custom event websites with AI prompts
- Beautiful, mobile-responsive designs
- Fast deployment and iteration
- Professional layouts without coding

But Lovable doesn't include:

- Event ticketing systems
- Payment processing for tickets
- Attendee management
- Ticket delivery and check-in tools

**That's where Ticket Spot comes in.**

---

## What You Get with Ticket Spot on Lovable

When you add Ticket Spot to your Lovable website, you get a full-featured ticketing platform that includes:

### 🎟 **Complete Ticket Sales**

- Multiple ticket types (General Admission, VIP, Early Bird, etc.)
- Quantity limits and capacity management
- Real-time availability updates
- Mobile-optimized checkout

### 💳 **Direct Payment Processing**

Connect your own payment processor and accept payments directly from your Lovable site:

- **Stripe** - Credit/debit cards, Apple Pay, Google Pay
- **Square** - POS and online payments
- **PayPal** - Trusted checkout option

Keep 100% of ticket revenue with **0% Ticket Spot transaction fees**.

### 🎫 **Professional Ticket Delivery**

Every attendee automatically receives:

- **PDF tickets** with QR codes
- **Apple Wallet passes** for easy access
- **Automated event reminders**
- **Event updates and notifications**

All fully branded with your event details-no Ticket Spot logos.

### 📊 **Event Management Tools**

- Real-time attendee dashboard
- Check-in app (iOS + Android)
- QR code scanning
- Attendee lists and exports
- Email communication tools
- Event analytics and insights

---

## How to Add Ticket Spot to Your Lovable Website

It's incredibly simple-no coding required:

### **Step 1: Get the Prompt from Ticket Spot Dashboard**

Log into your Ticket Spot account and navigate to your dashboard. Copy the pre-made Lovable integration prompt provided for you.

### **Step 2: Paste it into Your Lovable Chat**

Open your Lovable project and paste the Ticket Spot prompt into the Lovable chat interface.

### **Step 3: Lovable Adds Your Event List**

Lovable automatically generates your event page with the Ticket Spot widget embedded, displaying your events with full ticketing functionality.

That's it! Your Lovable website now has professional event ticketing with checkout, payment processing, and attendee management-all embedded directly on your site.

🎥 **[Watch the full tutorial video](https://youtu.be/dmWbe77wXZE)** to see the complete setup process step-by-step, including how to use Lovable prompts to instantly create and customize your event website, then plug in Ticket Spot for ticketing.

---

## Checkout Stays on Your Domain

Unlike platforms that redirect visitors to external checkout pages, Ticket Spot embeds the entire purchase flow directly on your Lovable site.

✅ **No redirects**  
✅ **No external links**  
✅ **Fully branded experience**  
✅ **Higher conversion rates**

Customers complete their purchase without ever leaving your website.

---

## Accept Payments from Stripe, Square, or PayPal

Choose the payment processor that works best for you and accept payments directly from your Lovable site:

### **Stripe**

- Industry-leading card processing
- Supports Apple Pay and Google Pay
- Global payment methods
- Advanced fraud protection

### **Square**

- Perfect if you already use Square for POS
- Unified reporting across online and in-person sales
- Easy reconciliation

### **PayPal**

- Trusted checkout option
- Familiar to customers worldwide
- Alternative to card payments

Connect your account in minutes, and Ticket Spot handles the rest-including automatic ticket delivery after successful payment.

---

## Real Use Cases for Lovable + Ticket Spot

**🎵 Music Events** – Festivals, concerts, live performances  
**🏃 Fitness & Wellness** – Yoga classes, workshops, retreats  
**🎨 Creative Workshops** – Art classes, craft sessions, maker events  
**🍷 Food & Beverage** – Wine tastings, cooking classes, dinners  
**🎓 Educational Events** – Seminars, training sessions, conferences  
**🎭 Performing Arts** – Theater shows, comedy nights, open mics  
**🏞 Tours & Experiences** – Walking tours, adventures, attractions  
**🎉 Community Events** – Fundraisers, meetups, galas

If you're building an event website on Lovable, Ticket Spot makes ticket sales effortless.

---

## Why Event Organizers Choose Ticket Spot for Lovable

### ✔ **Instant Integration**

Just use the Ticket Spot prompt in Lovable-no coding or technical setup required.

### ✔ **Fully Branded**

Your colors, your fonts, your event branding-everywhere.

### ✔ **Works for Any Event Type**

Free events, paid tickets, multiple ticket tiers-all supported.

### ✔ **Zero Transaction Fees**

Keep 100% of ticket revenue. Just pay your payment processor's standard rates.

### ✔ **Professional Features Out of the Box**

PDF tickets, Apple Wallet, reminders, check-in app, analytics-no add-ons required.

### ✔ **Built for Mobile**

Responsive design ensures great checkout experience on any device.

---

## Get Started: Sell Tickets on Your Lovable Website

1. **[Sign up for Ticket Spot](https://ticketspotapp.com/manage)** (free 7-day trial)
2. **Create your events** in the Ticket Spot dashboard
3. **Get your Lovable integration prompt** from the dashboard
4. **Paste the prompt into Lovable** to add ticketing to your site
5. **Connect Stripe, Square, or PayPal** to start accepting payments
6. **Start selling tickets** directly from your Lovable site

Watch the tutorial:
🎥 **[Lovable + Ticket Spot Integration Video](https://youtu.be/dmWbe77wXZE)**

Get started:
👉 **[https://ticketspotapp.com/manage](https://ticketspotapp.com/manage)**

---

## Frequently Asked Questions

**Q: Does this work with Lovable's hosting?**
A: Yes! Ticket Spot works with any website, including sites hosted on Lovable.

**Q: Can I customize the widget design?**
A: Absolutely. Customize colors, fonts, button styles, and more to match your Lovable site's design.

**Q: What payment methods can customers use?**
A: Depending on your payment processor, customers can use credit/debit cards, Apple Pay, Google Pay, PayPal, and more.

**Q: Is there a limit on ticket sales?**
A: No limits. Sell as many tickets as you want across unlimited events.

**Q: Can I use this for free events?**
A: Yes! Ticket Spot supports both free and paid events. Use it for RSVPs, registrations, and ticketed events.

**Q: Do I need to know how to code?**
A: Not at all! Both Lovable and Ticket Spot are designed for non-technical users. Just use prompts to build your site and add ticketing.

---

## Start Selling Tickets on Lovable Today

With Lovable's AI-powered website building and Ticket Spot's prompt-based integration, you can launch a professional event website with full ticket sales in minutes-not weeks.

👉 **[Get Started with Ticket Spot](https://ticketspotapp.com/manage)**
🎥 **[Watch the Tutorial](https://youtu.be/dmWbe77wXZE)**


Add professional event ticketing to your Lovable AI-built website with one prompt. No code, and checkout stays on your own domain.

Sell Tickets on Lovable: Add Event Ticketing to Your Lovable Website


Shopify merchants can offer **interactive seating charts** directly on their product pages — letting customers select an exact seat, see real-time availability, and check out without leaving the store.

Ticket Spot's seating chart integration brings reserved seating to any Shopify merchant selling event tickets, show admissions or venue experiences. This guide covers how it works, what the buyer sees, and which plan each part of it needs.

---

# What a seat map does that a variant cannot

Shopify sells most things perfectly well as products and variants, and [most ticket types need nothing more than that](/integrations/sell-tickets-on-shopify) — general admission, early bird, a VIP tier, a weekend pass. A variant is a good way to express a *kind* of ticket.

A seat is not a kind of ticket. It is one specific thing that exactly one person can buy, and there are five hundred of them. Expressed as variants that becomes five hundred variants with no picture of the room, chosen from a dropdown, with nothing on screen to say that D12 is behind a pillar and D14 is not. The limitation is specific rather than a verdict on variants: Shopify's variant selector has no way to represent *where a seat is*.

The other common answer is to send buyers to an external ticketing site for the seated events and keep Shopify for everything else. That works, and the cost is a second checkout — a separate cart, a separate confirmation email, separate customer records, and no way to put a seat and a tour t-shirt in the same order.

Ticket Spot's **Ticket Selector app block** takes the third route. It replaces the default variant selector on the product page with an interactive seat map, and leaves the rest of Shopify exactly where it was: the cart is Shopify's cart, the checkout is Shopify's checkout, and the order lands in your Shopify admin like any other.

---

# How it works

## Step 1: Build your seating chart

In the Ticket Spot dashboard, use the drag-and-drop builder to create your venue layout:

- Place rows, tables and sections
- Name rows and number seats
- Create seat categories — VIP, premium, standard, and so on
- Set a price per category
- Mark general admission areas for standing or unreserved space
- On Business+, upload your actual floor plan as a background for the map

The builder itself is the same one used for events that have nothing to do with Shopify, and it is documented in full on [seating charts](/seating-charts).

## Step 2: Connect it to a Shopify product

Link the finished chart to the Shopify product that represents your event:

- Select the product
- Add the **Ticket Selector app block** to the product page and remove the default variant selector
- Prices from your seat categories sync to Shopify

## Step 3: Customers select seats on your product page

A customer arriving on the product page sees:

- An **interactive seat map** in place of a dropdown
- **Colour-coded seats** showing what is still available
- **A price per seat**, taken from its category
- **Zoom and pan** for large venues
- **Touch-friendly selection** on mobile

They click the seats they want, and those seats go into the Shopify cart.

## Step 4: Checkout through Shopify

The customer checks out using Shopify's own checkout:

- Shopify handles payment
- Discount codes and gift cards work as they normally do
- Merch or other products can go in the same cart
- The order appears in your Shopify admin as a standard order

## Step 5: Automatic ticket delivery

Once the order is paid, Ticket Spot:

- Sends **PDF tickets** carrying the seat assignment and a scannable QR code
- Offers an **Apple Wallet pass** on the Shopify thank-you page
- Delivers a **Google Wallet pass** through the confirmation email and the attendee portal
- Sends **automated reminders** before the event
- Updates **seat availability** on the product page

The Shopify thank-you page carries a "Download Tickets" block, so the buyer has the ticket in front of them at the one moment you know they are paying attention. What is on those tickets and how they are scanned is covered in [QR code tickets for Shopify orders](/integrations/sell-tickets-on-shopify/qr-code-tickets).

---

# What the customer experience looks like

## On desktop

1. The customer lands on your Shopify product page
2. Below the product title, the full interactive seat map is visible
3. Hovering a seat shows its row, number and price
4. Clicking selects one or more seats
5. Selected seats highlight, with a summary showing the running total
6. "Add to cart", then straight into Shopify checkout

## On mobile

1. The customer sees a condensed map with pinch-to-zoom
2. Tapping selects a seat
3. A sticky bottom bar shows the selected seats and the total
4. Shopify's standard mobile checkout follows

The whole thing runs on your storefront, in your theme, on your domain.

---

# Where the seat map sits, and where Shopify still runs everything

It is worth being precise about the division of labour, because it is the thing that makes seating on Shopify different from seating on a ticketing site.

**Ticket Spot owns the product page component.** The seat map, which seats are free, what each one costs, and holding a seat while it is in someone's cart.

**Shopify owns everything from the cart onwards.** The cart, discount codes, gift cards, taxes, payment, the confirmation email, the order record, and every app you already have hanging off the order. Nothing about a seated order is special to Shopify — it is a normal order that happens to contain seats.

**Ticket Spot picks the order back up after payment**, turning it into attendees, tickets and a guest list, and following refunds and edits through so the two sides describe the same event.

The practical consequence is that adding seating does not put your ticket revenue behind someone else's checkout. It also means the seat map is only needed on the products that have seats. A store can sell seated concerts through the Ticket Selector and general admission workshops as ordinary Shopify products at the same time, and both are the same integration.

---

# Features that make this integration powerful

## Real-time seat availability

Seats update across sessions as people buy:

- A seat added to a cart is held for **15 minutes**
- If the purchase is not completed in that window, the seat is released again
- Two people cannot complete a purchase for the same seat

The 15-minute hold is fixed rather than configurable per event. That matters most at the start of a busy on-sale: if a few hundred people all reach checkout at once and a proportion of them abandon, those seats read as unavailable for up to fifteen minutes before they come back. Plan the announcement around it rather than being surprised by it.

## Tiered pricing by seat category

Charge by where the seat is, not by ticket type alone:

- **VIP front row**: $200
- **Premium centre**: $125
- **Standard**: $75
- **Back row**: $45

The price shows on the map itself, so a buyer comparing two seats is comparing them on price and position at the same time. Seat categories and pricing are included on Business.

## Seats and merch in one order

Because the cart is Shopify's, a customer can:

- Add event merch to the same cart as their seats
- Use one discount code across the whole order
- See a single total
- Get one confirmation email and one order record

This is the part that an external ticketing site cannot reproduce, for a structural reason rather than a feature-list one: it does not have your cart.

## Reusable venue templates

For recurring events in the same room:

- Build the chart once
- Save it as a template
- Apply it to future events
- Adjust which seats are on sale per event

Reusable templates are included on Business.

## Unified analytics

- **Shopify**: revenue, orders, customer records
- **Ticket Spot**: seat-level sales, check-ins, attendee management
- **Together**: which sections sell first, and what that says about how you have priced them

---

# Who should use this

## Theatre companies and performing arts

Sell show tickets with reserved seating alongside playbills, merchandise and season passes, all in one Shopify checkout.

## Music venues and concert halls

Offer seated shows where fans pick their exact spot, and put artist merch in the same cart.

## Wine bars and tasting rooms

Sell reserved table seating for tasting events alongside bottles and gift sets. Selling a table as a single unit rather than as its individual seats needs Business+.

## Comedy clubs

Let patrons pay more for the front row or less for the back, and attach food and drink packages to the same order.

## Wedding and event venues

If you sell event packages through Shopify already, table assignments and seating can go on the same product page.

## Sports and esports

Reserved seating for local matches, tournaments and viewing parties, priced by section.

## Schools and universities

Graduations, performances and lectures, where the thing families care about most is sitting together.

---

# Setup guide

## 1. Install Ticket Spot from the Shopify App Store

[Ticket Spot on the Shopify App Store](https://apps.shopify.com/ticket-spot)

## 2. Create your seating chart

Use the drag-and-drop builder in Ticket Spot to lay out the venue.

## 3. Link it to a Shopify product

Connect the chart to the Shopify product representing your event.

## 4. Add the Ticket Selector app block

In the Shopify theme editor, add the **Ticket Selector app block** to the product page, then remove the default variant selector — the block replaces it with the seat map.

## 5. Enable the thank-you page app block

Add the "Download Tickets" block so buyers can get their tickets immediately after checkout.

## 6. Publish

The product page now carries a full interactive seating chart, and customers can pick seats and check out through Shopify.

---

# Pricing

Ticket Spot plans include separate attendee and reserved-seat allowances. Business includes 250 reserved seats per month; Business+ includes 500. Selling more seats can require Reserved Seating Packs or a higher plan, even if you still have attendee capacity. Check both allowances across all your events in the billing period.

**Business — $99/month** covers reserved seating itself:

- Interactive seating charts with seat selection
- Seat rows, tables and sections
- Seat categories and pricing
- General admission seating areas
- Reusable seating chart templates

**Business+ — $149/month** adds the layout features that larger and more unusual venues need:

- Uploading your own venue floor plan behind the map
- Selling a table as a whole rather than seat by seat
- Booth seating layouts
- Multi-floor and multi-zone venues

Business includes 1,500 attendees per month; Business+ includes 2,500. Extra attendee capacity and reserved-seat capacity are purchased separately. Both include the Shopify integration, PDF tickets with QR codes, Apple and Google Wallet passes, automated reminders and the check-in app. Plans also differ by monthly attendee volume. Full detail, including where each feature starts, is on the [pricing page](/pricing).

You pay Shopify's standard payment processing fees on top, as you would for any other order in your store.

---

# Start selling seated events on Shopify

Give customers the seat they actually want, without sending them out of your store to get it.

- **Install:** [Ticket Spot on the Shopify App Store](https://apps.shopify.com/ticket-spot)
- **The wider integration:** [selling event tickets on Shopify](/integrations/sell-tickets-on-shopify)
- **The seat map builder:** [seating charts](/seating-charts)
- **What the buyer gets afterwards:** [QR code tickets for Shopify orders](/integrations/sell-tickets-on-shopify/qr-code-tickets)
- **Selling by arrival time instead of by seat:** [timed-entry ticketing for Shopify](/integrations/sell-tickets-on-shopify/timed-entry-ticketing)

Need help setting up seating charts? Email **support@ticketspotapp.com**.

For a complete production setup, see [community theater ticketing](/solutions/theaters-performing-arts) or [school event ticketing](/solutions/school-events).


Embed interactive seating charts in your Shopify product page and let customers pick their seats at checkout, with real-time availability.

Add Seating Charts to Your Shopify Product Page: Reserved Seating for Shopify Events

Shopify merchants selling event tickets are sitting on a goldmine of customer data-but most aren't using it.

By combining **Shopify**, **Klaviyo**, and **Ticket Spot**, you get automated flows that drive ticket sales, reduce no-shows, and turn one-time attendees into repeat customers.

This assumes you are already [selling event tickets on Shopify](/integrations/sell-tickets-on-shopify). If you are not yet, start there — the integration hub covers installation, both storefront paths and the plan gates.

---

# Why Shopify + Klaviyo + Ticket Spot Is a Game-Changer

Each platform handles what it does best:

### What Shopify Handles

- Product catalog & checkout
- Customer accounts & order history
- Discount codes & upsells
- Store analytics & inventory

### What Ticket Spot Handles

- Date & time slot selection
- Capacity management
- PDF tickets & Apple Wallet passes
- Attendee management & check-in
- Automated event reminders
- Seating charts & reserved seating

### What Klaviyo Handles

- Advanced email segmentation
- Automated flows (abandoned cart, post-purchase, win-back)
- SMS marketing campaigns
- Predictive analytics & customer lifetime value
- A/B testing & optimization
- Dynamic email content

Together, they create a **fully automated event marketing engine** that runs while you sleep.

---

# How the Integration Works

When a customer interacts with your Shopify store, data flows seamlessly between all three platforms:

1. **Customer browses events** on your Shopify store (powered by Ticket Spot's date/time selector)
2. **Shopify captures customer data** (email, name, order history)
3. **Klaviyo syncs automatically** with Shopify customer profiles
4. **Ticket Spot handles fulfillment** (tickets, reminders, check-in)
5. **Klaviyo triggers smart email flows** based on customer behavior

No manual data entry. No CSV exports. Everything syncs in real time.

---

# 7 Klaviyo Email Flows Every Event Merchant Needs

## 1. Abandoned Cart Recovery

Someone added event tickets to their cart but didn't check out?

Klaviyo can automatically send:

- **30 minutes later**: "Your tickets are waiting"
- **4 hours later**: "Only X spots left for [Event Name]"
- **24 hours later**: "Last chance - don't miss out"

Event abandoned cart emails see **15-25% recovery rates** when urgency and scarcity are included.

## 2. Post-Purchase Confirmation Series

After someone buys tickets:

- **Immediate**: Order confirmation + ticket delivery (handled by Ticket Spot)
- **Day 2**: "What to expect at [Event Name]" + venue details
- **Day 5**: "Invite your friends" with a share link or referral code

This builds excitement and encourages group bookings.

## 3. Event Reminder Sequence

While Ticket Spot sends automated reminders, Klaviyo lets you add rich, branded content:

- **7 days before**: Detailed event guide + parking info
- **1 day before**: Final checklist + weather update
- **Day of**: "See you today!" with venue map

Combine Ticket Spot's built-in reminders with Klaviyo's rich HTML templates for maximum impact.

## 4. Post-Event Follow-Up

After the event:

- **Day 1**: "Thanks for coming!" + feedback survey
- **Day 3**: Photo gallery + social sharing prompts
- **Day 7**: "Your next event" recommendation

This is where you turn **one-time attendees into repeat customers**.

## 5. Win-Back Campaigns

For customers who attended past events but haven't purchased recently:

- "We miss you" emails with upcoming events
- Early-bird access to new events
- Exclusive discount codes

Klaviyo's predictive analytics identify at-risk customers before they churn.

## 6. VIP & Loyalty Segments

Segment your most valuable attendees:

- **Frequent attendees** (3+ events) → Early access + VIP upgrades
- **High spenders** → Premium event invitations
- **First-time buyers** → Welcome series + event recommendations

Klaviyo's segmentation makes this effortless.

## 7. Browse Abandonment

Someone viewed an event page but didn't add tickets?

- "Still interested in [Event Name]?"
- Show similar upcoming events
- Include social proof ("200 tickets sold this week")

This captures intent before it disappears.

---

# SMS Marketing for Events

Klaviyo's SMS capabilities are perfect for time-sensitive event marketing:

- **Flash sales**: "50% off tickets for the next 2 hours"
- **Last-minute availability**: "5 spots just opened up"
- **Day-of reminders**: "Doors open at 7pm - see you there!"
- **Post-event**: "Rate your experience" with a quick link

SMS open rates exceed **95%**, making it ideal for events where timing matters.

---

# Setup Guide

### Step 1: Install Ticket Spot on Shopify

Install Ticket Spot from the **[Shopify App Store](https://apps.shopify.com/ticket-spot)**. Your events become Shopify products straight away; if they need date and time selection rather than a plain variant dropdown, add the optional **Ticket Selector App Block** to the product page — [which product page to ship](/blog/features/shopify-event-ticketing-integration) covers that choice.

### Step 2: Connect Klaviyo in Ticket Spot

In your Ticket Spot dashboard, go to **Integrations** and you'll see **Klaviyo**. Select **Connect** to approve the connection-Ticket Spot links directly to your Klaviyo account.

### Step 3: Sell Tickets and Watch Data Sync

Once connected, any ticket purchases will automatically sync attendee information and ticket details to Klaviyo-including names, emails, event names, ticket types, and purchase dates. No manual exports or CSV uploads needed.

### Step 4: Build Your Flows in Klaviyo

Use Klaviyo's flow builder to create automated sequences using your synced attendee data:

- Start with **abandoned cart** and **post-purchase** flows
- Add **event reminder** and **post-event** sequences
- Layer in **VIP segments** and **win-back** campaigns

### Step 5: Design Event-Specific Templates

Create branded email templates that match your Shopify store:

- Event imagery and branding
- Dynamic content blocks (event name, date, venue)
- Clear CTAs linking back to your Shopify store

---

# Use Cases

**🍷 Wine Shops** – Tasting event invites + wine club cross-sells
**💪 Fitness Studios** – Class reminders + membership upsells
**🎤 Venues** – Show announcements + merch promotions
**🎨 Art Galleries** – Exhibition invites + artist spotlights
**🏞 Tours & Experiences** – Booking confirmations + review requests
**🎓 Workshops** – Course reminders + certificate delivery
**🎉 Community Events** – Fundraiser updates + donor appreciation



# Why This Stack Beats Everything Else

### vs. Eventbrite + Mailchimp

- Eventbrite charges **3.7% + $1.79 per ticket**
- Mailchimp lacks Shopify-native integration depth
- No unified checkout for products + events

### vs. Shopify Email Alone

- Shopify Email lacks advanced segmentation
- No predictive analytics or CLV scoring
- Limited automation triggers

### vs. Manual Email Marketing

- Time-consuming and error-prone
- Can't scale with event volume
- Misses real-time behavioral triggers

**Shopify + Klaviyo + Ticket Spot** gives you enterprise-level event marketing at a fraction of the cost.

---

# Get Started

1. **[Install Ticket Spot on Shopify](https://apps.shopify.com/ticket-spot)** – Add professional ticketing to your store
2. **[Install Klaviyo on Shopify](https://apps.shopify.com/klaviyo-email-marketing)** – Connect your email marketing engine
3. **Start selling more tickets** with automated, data-driven email campaigns

Not installed yet? The [Shopify integration hub](/integrations/sell-tickets-on-shopify) covers what the app does, how it installs and what it does not do. If you are comparing apps first, [the five Shopify ticketing apps compared](/blog/compare/best-shopify-ticketing-apps) puts the costs side by side, and [pricing](/pricing) lists every plan gate.

Have questions about the integration? Email **support@ticketspotapp.com**.

Automate event email marketing with Shopify, Klaviyo and Ticket Spot: sync every buyer, segment by event and trigger campaigns on purchase.

Shopify + Klaviyo + Ticket Spot: The Ultimate Event Email Marketing Stack

Reserved seating transforms the event experience. Instead of a rush for the best spots, attendees browse an interactive map, pick their exact seat, and check out with confidence.

Ticket Spot now offers **interactive seating charts** with a drag-and-drop builder that lets you create professional venue layouts in minutes-no design skills required.

---

# Why Seating Charts Matter

General admission works for many events-but for others, assigned seating is essential:

- **Higher ticket prices**: Attendees pay more when they can choose premium seats
- **Better attendee experience**: No stress about arriving early to claim a spot
- **Tiered pricing**: Charge different prices for VIP, premium, and standard sections
- **Operational control**: Know exactly who sits where for security, catering, and logistics
- **Professional perception**: Reserved seating signals a well-organized, premium event

Organizers using reserved seating consistently report **20-35% higher average ticket prices** compared to general admission.

---

# Ticket Spot's Seating Chart Builder

Build any venue layout with an intuitive drag-and-drop interface.

## Core Features

### 🪑 Drag-and-Drop Seat Builder

- Place rows, individual seats, tables, and sections
- Snap-to-grid alignment for clean layouts
- Copy and paste seat groups for faster building
- Undo/redo for easy experimentation

### 🗺 Upload Venue Floor Plans

- Import your actual venue layout as a background image
- Place seats directly over the floor plan for pixel-perfect accuracy
- Supports PNG, JPG, and SVG formats
- Scale and position the background to match your seat layout

### 🏷 Custom Naming & Labels

- Name rows (A, B, C or 1, 2, 3)
- Number seats within rows
- Label sections (Orchestra, Balcony, Mezzanine)
- Add custom notes to individual seats

### 🔄 Reusable Templates

- Save your seating chart as a template
- Reuse it for recurring events at the same venue
- Edit templates without affecting past events
- Share templates across multiple event organizers

---

# Venue Types You Can Build

Ticket Spot's seating chart builder supports **any venue layout**. Here are the most common configurations:

---

## 🎭 Theaters & Performing Arts Centers

Classic row-based seating with sections:

- **Orchestra**: Front rows with premium pricing
- **Mezzanine**: Mid-level seating with great views
- **Balcony**: Upper level with value pricing
- **Box seats**: Private sections with special pricing

Perfect for: plays, musicals, comedy shows, dance performances, film screenings, and lecture series.

**Typical layout**: 200-2,000+ seats arranged in curved or straight rows with center aisles.

---

## 🏟 Sports Venues & Arenas

Multi-section layouts with zones:

- **Courtside / Pitch-side**: Premium front-row seats
- **Lower bowl**: Close-to-action sections
- **Upper bowl**: Value seating with overview
- **Suites**: Private enclosed sections
- **Standing areas**: General admission zones with capacity limits

Perfect for: basketball, hockey, soccer, wrestling, boxing, esports tournaments, and indoor sporting events.

**Typical layout**: Sections arranged around a central area, each with numbered rows and seats.

---

## 🏢 Conference Halls & Convention Centers

Flexible table-based arrangements:

- **Round tables**: 8-12 seats per table for networking events
- **Classroom style**: Rows facing a stage or screen
- **U-shape**: Tables arranged for workshops and meetings
- **Theater style**: Chairs without tables for keynotes
- **Mixed layouts**: Combination of tables and rows

Perfect for: conferences, trade shows, corporate meetings, award ceremonies, and industry summits.

**Typical layout**: 20-100+ tables with flexible seating assignments.

---

## 💒 Wedding Receptions & Galas

Elegant table assignments:

- **Head table**: Special seating for the wedding party
- **Numbered guest tables**: Round or rectangular with assigned seats
- **VIP tables**: Premium placement near the stage or dance floor
- **Family sections**: Grouped seating for relatives
- **Dance floor buffer**: Tables arranged around a central open area

Perfect for: weddings, galas, charity dinners, fundraisers, award banquets, and formal events.

**Typical layout**: 15-50 tables arranged around a dance floor or stage.

---

## 🎪 Outdoor Venues & Festivals

Open-air configurations:

- **VIP pit**: Reserved front-of-stage area
- **Seated sections**: Folding chairs or benches in rows
- **Lawn areas**: General admission zones with capacity caps
- **Cabana / lounge**: Premium table seating with bottle service
- **Accessible areas**: ADA-compliant reserved sections

Perfect for: music festivals, outdoor concerts, food festivals, beer gardens, and community events.

**Typical layout**: Mix of reserved sections and general admission zones.

---

## 🎓 Auditoriums & Lecture Halls

Tiered seating arrangements:

- **Front rows**: Reserved for faculty or VIPs
- **Main floor**: Standard tiered seating
- **Balcony**: Overflow or value seating
- **Wheelchair accessible**: Designated accessible positions

Perfect for: university events, graduation ceremonies, guest lectures, panel discussions, and school performances.

**Typical layout**: 100-500+ seats in tiered rows with center and side aisles.

---

## 🏪 Trade Shows & Exhibitions

Booth-based layouts:

- **Standard booths**: 10x10 exhibitor spaces
- **Premium booths**: Larger corner or end-cap positions
- **Island booths**: Central standalone spaces
- **Demo areas**: Open spaces for product demonstrations
- **Meeting rooms**: Private areas for scheduled appointments

Perfect for: trade shows, expos, craft fairs, art shows, and vendor markets.

**Typical layout**: Grid of booth spaces with aisles and common areas.

---

# Interactive Seat Selection for Attendees

Once you build your chart, attendees get a beautiful, interactive booking experience:

- **Live availability**: Seats update in real-time as others purchase
- **Color-coded status**: Available (green), selected (blue), sold (gray), blocked (red)
- **Zoom and pan**: Navigate large venues easily on any device
- **Mobile-optimized**: Full seat selection works perfectly on phones and tablets
- **Seat details on hover**: See row, seat number, price, and section name
- **Accessible indicators**: ADA-accessible seats clearly marked

Attendees choose their seats visually-no guessing from a dropdown menu.

---

# Flexible Pricing by Seat Category

Charge what each seat is worth:

- **VIP front row**: $150
- **Premium center**: $100
- **Standard sides**: $65
- **Balcony**: $40
- **Standing / GA**: $25

Set prices per category, and seats automatically display the correct price on the interactive map.

You can also:

- Apply promo codes to specific seat categories
- Block seats for staff, press, or reserved guests
- Set purchase limits per transaction
- Automatically release unpaid seats after checkout timeout

---

# Operational Benefits

### 🎫 Prevent Double-Booking

Seats are held during checkout. If a customer abandons their cart, the seats are released automatically after a configurable timeout.

### 📊 Real-Time Analytics

See which sections sell fastest, identify pricing opportunities, and track overall capacity in real time.

### 📱 Check-In by Seat

Use the Ticket Spot check-in app to verify attendees by seat assignment. Know exactly who's checked in and which seats are empty.

### 🔄 Reuse for Recurring Events

Save your venue layout as a template and apply it to every event at that location. Edit seat availability per event without rebuilding.



# Getting Started with Seating Charts

1. **Log in** to your Ticket Spot dashboard
2. Go to **Seating Charts** from the dashboard
3. **Create your seating chart** using the drag-and-drop builder
4. **Create your event** in Ticket Spot
5. **Assign the seating chart** to your event
6. **Create your tickets** for the event
7. **Assign tickets to seating chart categories** (e.g., VIP tickets → VIP seats, Standard tickets → Standard seats)

Once tickets are mapped to seat categories, attendees can select their seats during checkout.

---

# Pricing

Seating charts are included in the **Business plan at $99/month**. This includes:

- Unlimited seating charts
- Unlimited events with reserved seating
- All seat categories and pricing tiers
- Reusable venue templates
- Real-time availability
- Mobile-optimized seat selection
- 0% Ticket Spot transaction fees

---

# Start Building Your Seating Chart

Create professional, interactive seating charts for any venue type:

👉 **[Get Started with Ticket Spot](https://ticketspotapp.com/manage)**

Need help designing your venue layout? Email **support@ticketspotapp.com**.

Create interactive seating charts with reserved seating for theaters, sports venues, conference halls and weddings, with real-time availability.

Interactive Seating Charts for Events: Build Any Venue Layout in Minutes


TicketSpice and Ticket Spot both support event ticketing. The useful question is whether a different setup makes your next event easier to run. For Shopify merchants, that means checking how ticket sales fit your storefront, orders and customer records. For a venue, seating and admission may matter more.

**This guide is written by Ticket Spot.** It is a migration checklist, not a customer switching story. No savings or customer outcomes are implied. Updated 18 October 2026.

## Start with the cost of your actual event

Use the [TicketSpice pricing and fees comparison](/vs-ticketspice) for current, sourced rates and an editable calculator. Keep subscriptions, ticketing charges, payment processing and optional services separate, and compare the same billing period.

Ticket Spot's monthly plans include attendee capacity. Reserved-seat capacity is a separate allowance. More volume can require packs or an upgrade, so “no per-ticket fee” does not mean unlimited tickets or no costs. A per-ticket service can cost less for a small or occasional event. Review the [current plan allowances](/pricing) before choosing.

## If you sell through Shopify, test the storefront first

[Ticket Spot for Shopify](/integrations/sell-tickets-on-shopify) creates an event product and ticket variants. Buyers use your Shopify cart and checkout, and orders appear in your Shopify admin.

A straightforward event can use the theme's variant selector. The optional Ticket Selector supports more detailed choices, including seats, dates and per-attendee registration. Read the [variant picker and Ticket Selector guide](/blog/features/shopify-event-ticketing-integration) before changing your product template.

Run one test purchase using your actual theme. Confirm the selected ticket type and date, any registration answers, order confirmation, ticket delivery and a scan at the door. Include a mobile purchase in that check.

## Validate seating and admission rules

For reserved seating, compare your real venue layout, sections, price categories and accessibility requirements. Do not assume that moving a seat map also moves reservations or previously issued tickets.

Ticket Spot's [Shopify seating guide](/blog/features/shopify-seating-charts-integration) shows the buyer selecting seats on the product page. Seating starts on Business; check its reserved-seat allowance as well as its attendee allowance.

For attractions and tours, test two arrival windows, a sold-out window and a different date. The [Shopify timed-entry guide](/integrations/sell-tickets-on-shopify/timed-entry-ticketing) explains how dates and slots become variants and where capacity is managed.

## Plan existing orders before opening new sales

Use this checklist with your team and support contact:

- **Existing attendees:** confirm the supported import fields, ticket types, duplicate handling and registration answers. Validate a small sample first.
- **Payments and refunds:** retain the original order references and access to the provider that took payment. An attendee import does not transfer a payment or refund capability.
- **Issued tickets:** confirm whether people need replacement tickets and how those will be sent. Do not assume an old barcode will scan in a different system.
- **Seat reservations:** reconcile sold seats before making the new map available.
- **Sales cutover:** choose when old sales close and new sales open. Reconcile capacity so two systems cannot sell the same remaining places.
- **Event-day staff:** test the devices, permissions and check-in process the team will actually use. Keep a recovery plan for poor connectivity.

For walk-up sales, review the [Ticket Spot and Square box-office workflow](/blog/features/square-pos-ticketing-walk-up-sales) separately. An online integration is not a substitute for testing the payment hardware and check-in devices at the venue.

## Decide after a complete trial event

A working checkout is only one part of ticketing. Use a small test event to validate delivery, attendee details, seat or slot selection and admission. Compare costs only after identifying the features and capacity you need.

Bring your event requirements to a [setup call](https://calendly.com/chris-ticketspotapp/support-call), or [view Ticket Spot on the Shopify App Store](https://apps.shopify.com/ticket-spot). Move live sales once the purchase and event-day workflows are proven for your setup.


Considering a TicketSpice alternative? Check Shopify checkout, ticket delivery, seating, attendee imports and costs before moving your next event.

Switching from TicketSpice to Ticket Spot: What to Check


SimpleTix offers affordable per-ticket pricing and a straightforward setup - but its model still charges you for every ticket sold, and it lacks several features that growing organizers need. Ticket Spot takes a different approach: **one flat monthly price, zero platform fees, interactive seating charts, native Shopify & Wix apps, Klaviyo integration, and built-in email marketing.**

If you're deciding between the two, here's the breakdown that matters.

---

# 1. Pricing: Per-Ticket Fees vs Predictable Monthly Cost

### SimpleTix

- **$0.79 + 2% per paid ticket** on the standard plan
- No monthly subscription - you only pay per ticket
- Free events are free to list

That sounds affordable - until you do the math on a real event. On 1,000 tickets at $30 each, SimpleTix charges **$0.79 × 1,000 + 2% × $30,000 = $790 + $600 = $1,390** in platform fees alone.

### Ticket Spot

- **0% platform fees** on all paid plans
- Flat monthly pricing from $29.99/month (Professional plan)
- Sell more tickets = pay the same monthly rate = **keep more revenue**

For the same 1,000 tickets at $30, Ticket Spot charges **$0 in platform fees**. You keep every dollar.

---

# 2. Integrations: Ticket Spot Works Natively With More Platforms

Ticket Spot is available as native integrations on:

- **Shopify** - Ticket Selector App Block replaces the variant selector; Thank-You Page App Block for instant ticket download
- **Wix** - One-click native app from the Wix App Market
- **WordPress** - Shortcode plugin
- **Square POS** - Walk-up ticket sales at the door with real-time roster syncing
- **Any custom domain or website via embed**

SimpleTix offers embeds and integrations with **Square, Stripe, and PayPal** for payments, plus **Zapier** for third-party connections. But there are **no native Shopify or Wix apps**, which limits flexibility for businesses running on those platforms.

---

# 3. Seating Charts: Interactive Builder vs Reserved Seating

This is one of the biggest differences.

### SimpleTix

SimpleTix offers **reserved seating** with assigned seats, tables, and booths. It works for basic seated events but doesn't include a visual drag-and-drop seat map builder.

### Ticket Spot

Ticket Spot includes a full **interactive seating chart builder**:

- Drag-and-drop seat map creator
- Support for theaters, stadiums, conference halls, wedding venues, and outdoor amphitheaters
- Assign ticket categories to seating sections with tiered pricing (VIP, Premium, General)
- Attendees select their exact seats during checkout
- Embed seating charts directly on Shopify product pages

If you run seated events, Ticket Spot's builder gives you far more control and a better attendee experience.

---

# 4. Klaviyo & Email Marketing

### SimpleTix

SimpleTix integrates with **Mailchimp, ActiveCampaign, and Salesforce** via direct connections and Zapier. These work for basic list syncing but don't provide deep event-specific automation.

### Ticket Spot

Ticket Spot offers **native Klaviyo integration** on all plans - syncing attendee data, ticket types, and order values automatically. Build abandoned cart flows, post-event campaigns, and segmented lists based on event attendance.

Plus, Ticket Spot includes **built-in email marketing** with:

- Automated event reminders
- Post-event follow-ups
- Branded email templates
- Segmentation tools for VIPs, no-shows, and waitlists

---

# 5. Branding & White Label

### SimpleTix

White-label event pages with custom branding, graphics, images, and colors. However, full white-label control may require higher-tier options.

### Ticket Spot

Full white-labeling and custom domains are included on Business+ plans. Branding carries consistently across:

- Event pages
- Checkout
- Emails
- PDF tickets
- Apple Wallet passes

Your attendees see _your_ brand everywhere - not ours.

---

# 6. Ticket Delivery & Check-In

### SimpleTix

- PDF tickets
- QR code scanning via mobile app (iOS and Android)
- Offline scanning support
- No Apple Wallet passes

### Ticket Spot

- **PDF tickets** (fully branded)
- **Apple Wallet passes** (not available on SimpleTix)
- QR code scanning via iOS and Android check-in app
- Duplicate scans flagged, with check-in history per attendee
- Automated event reminders and ticket delivery

---

# 7. Event Types & Scheduling

### SimpleTix

- Single and recurring events
- Timed entry sessions
- Multiple ticket types and tiers
- Multi-day events

### Ticket Spot supports everything above **plus:**

- Specific date pickers with visual calendar
- Multiple time slots per day
- 30/60/90-minute timed entry windows
- Advanced recurring schedules (daily/weekly/monthly)
- Capacity limits per session
- Full event calendar pages and multi-event sites
- Multi-host event marketplace with revenue share

---

# 8. Complete Feature Comparison

| Feature                    | Ticket Spot                | SimpleTix                |
| -------------------------- | -------------------------- | ------------------------ |
| Platform Fees              | **0%**                     | $0.79 + 2% per ticket    |
| Pricing Model              | Flat monthly               | Per-ticket (scales up)   |
| White-Label Branding       | Full - all plans           | Available                |
| Custom Domains             | Business+ plans            | Not available            |
| Interactive Seating Charts | Built-in builder           | Reserved seating only    |
| Native Shopify App         | App Block + Thank-You Page | Not available            |
| Native Wix App             | One-click install          | Not available            |
| Klaviyo Integration        | All plans                  | Not available            |
| Event Marketplace          | Multi-host + revenue share | Not available            |
| Time Slots / Sessions      | Multiple per day           | Available                |
| Timed Entry                | 30/60/90 min windows       | Available                |
| Email Marketing            | Built-in, unlimited        | Via Zapier/Mailchimp     |
| Square POS Integration     | Walk-up sales synced       | Square for payments      |
| Payment Options            | Stripe / PayPal / Square   | Stripe / PayPal / Square |
| Apple Wallet Passes        | Included                   | Not available            |
| WordPress Plugin           | Yes                        | Embed only               |
| Check-In App               | iOS + Android              | iOS + Android, offline mode |

---

# So Which Platform Should You Choose?

### Choose **SimpleTix** if:

- You run very small events with low ticket volume
- You need basic timed entry
- You're okay paying per ticket
- You don't need native Shopify or Wix integrations

### Choose **Ticket Spot** if:

- You want **0% fees** and predictable monthly pricing
- You sell on **Shopify, Wix, or WordPress** and need native integrations
- You need an **interactive seating chart builder** for reserved seating events
- You want **Klaviyo integration** and built-in email marketing
- You manage multiple organizers or want marketplace features
- You want **Apple Wallet passes** for your attendees

---

# Try Ticket Spot

A modern ticketing system with zero platform fees, full branding control, and native integrations for the platforms you already use.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=vs-simpletix)**


Compare Ticket Spot vs SimpleTix on price, seating charts, native Shopify and Wix apps and Klaviyo, with SimpleTix's per-ticket fees included.

Ticket Spot vs SimpleTix: Zero-Fee Ticketing With More Features and Integrations


A custom domain is one of the most powerful ways to boost trust and improve ticket sales. When your event lives on **your own URL**, the entire experience feels more professional, more secure, and completely aligned with your brand.

With Ticket Spot, you can host fully white-labeled event pages-no redirects, no platform branding, and no technical overhead.

![Custom Domain Setup](/images/optimized/custom-domain.webp)

---

# Why Custom Domains Matter

### Build Trust & Improve Conversions

Attendees trust familiar URLs.  
A clean link like `tickets.yoursite.com` consistently outperforms third-party URLs.

Benefits include:

- Higher checkout confidence
- 15–25% better conversion rates
- Lower abandonment
- Stronger brand perception

### Your Brand, Everywhere

Ticket Spot removes its own branding across your entire attendee journey:

- Event pages
- Checkout
- Confirmation emails
- PDF tickets
- Apple Wallet passes

Your event looks fully native to your site-not a ticketing platform.

### SEO Benefits

Unlike third-party ticket links, all traffic and backlinks strengthen **your** domain.

This helps:

- Increase search rankings
- Improve local SEO
- Grow long-term domain authority

---

# Two Custom Domain Options

## 1. Single Event Domain

Ideal for:

- Galas
- Festivals
- Conferences
- High-visibility annual events

A dedicated domain gives your event a premium, standalone presence.

## 2. Full Event Calendar Domain

Perfect for:

- Venues
- Parks & recreation
- Community organizations
- Multi-event businesses

Your entire event catalog, booking flow, and checkout run directly on your domain.

---

# Simple Setup

Adding a custom domain only requires a quick DNS update-no tech skills needed.

- Add the DNS record shown in Ticket Spot
- Verify the domain
- SSL is applied automatically
- Your event pages instantly become fully branded

Most organizers use a subdomain:
`tickets.yoursite.com`

---

# Get Started

Launch your completely white-labeled ticketing site:

1. Add your event
2. Connect your domain
3. Customize your branding
4. Publish

👉 **[Start Free](https://ticketspotapp.com/manage)**

Questions? Email **support@ticketspotapp.com** anytime.


Create white-labeled event pages on your own domain to boost trust and conversions, with your branding on every page and every email.

Custom Domain Event Pages for Fully Branded Ticketing


Moving a live event is more involved than publishing a new ticket page. Start by deciding what needs to improve: your storefront, the booking experience, the cost at your actual volume, or the work involved in running events.

Ticket Tailor already supports time slots, reserved seating, checkout questions, embeds and a check-in app. Do not switch on the assumption that those features are missing. Check its [current features](https://www.tickettailor.com/features) against your requirements. Vendor information reviewed 25 October 2026.

For the pricing model and an interactive cost example, use our [Ticket Tailor vs Ticket Spot comparison](/vs-ticket-tailor). This guide focuses on testing a move before you redirect customers.

# 1. Compare a full month of events

Ticket Tailor offers prepaid credits and pay-as-you-go ticketing. Reserved seats use an additional credit, and payment processing is separate. Its [pricing calculator](https://www.tickettailor.com/en-us/pricing) lets you choose your currency and volume.

Ticket Spot subscriptions include monthly attendee capacity. Reserved-seat allowances are separate, and additional usage can require capacity packs or a higher plan. Check the current [Ticket Spot plans and allowances](/pricing); a subscription is not unlimited ticketing.

Compare the same period, ticket quantities and features. A quiet month may favor usage-based pricing. A busy month can exceed a subscription’s allowance. Include processing, messaging and any branding requirements in both quotes, and account for money already spent on prepaid credits.

# 2. Test the storefront your customers will use

If you sell through Shopify, recreate one upcoming event with the [Ticket Spot Shopify app](/integrations/sell-tickets-on-shopify). It creates an event product and ticket variants; customers complete their purchase in Shopify.

Start with the standard variant picker for simple tickets. Test the optional Ticket Selector if you need reserved seats, a longer list of dates and times, or per-attendee questions. Buy two tickets with different attendee answers, then check the order, attendee records, email and QR tickets.

Keep the distinction clear: embedding a ticket checkout on a website and selling an event as a Shopify product are different workflows. Evaluate the one you actually need rather than treating an integration logo as proof of checkout behavior.

# 3. Recreate the schedule and capacity

Write down your dates, time zone, ticket types, sales windows and capacities before creating the replacement event.

For [timed entry](/timed-entry-ticketing), test a sold-out window alongside an available one. Verify the date and time printed on the ticket. Decide how staff handle early or late arrivals; moving a visitor to another window should follow a capacity check.

For a recurring class, confirm whether customers are buying one session or a course. Do not assume an existing pass or package can be moved with the same rules. Compare your [class booking requirements](/solutions/workshops-classes) with support before opening sales.

If you use [reserved seating](/seating-charts), check section names, row labels, accessibility requirements and any seats already sold. A rebuilt map must not put an occupied seat back on sale.

# 4. Protect existing bookings and payments

Keep an export of existing attendees, orders, ticket identifiers and consent records before making changes. An export is a backup, not proof that every field can be imported into a different platform.

Agree the treatment of existing orders with support:

- Which records can be imported, and how will duplicate attendees be handled?
- Will previously issued tickets remain valid, or must replacement tickets be sent?
- Which system will handle refunds and booking changes for old orders?
- Will staff use one guest list or a documented process for two lists?

Do not assume a Ticket Tailor QR code will scan in Ticket Spot. Keep access to the original system and payment account while outstanding refunds, disputes or bookings still depend on them.

# 5. Rehearse entry before changing the booking link

Complete a purchase on a phone. Open the ticket from the attendee’s email and scan it using the staff device at the actual entrance. Test a repeat scan, a refunded ticket, the wrong date and an attendee without their email. Check the plan and settings needed for your admission rules.

Ticket Spot’s live check-in needs a working connection. Include the venue network in the rehearsal, especially if you have multiple entrances.

A switch is ready when the booking and admission paths work for your event, not just when the page looks finished. Prefer a new event as the first launch if moving existing bookings adds unnecessary complexity.

# Decide with one real event

Keep Ticket Tailor if its workflow and total cost already suit your events. Evaluate Ticket Spot when selling through your Shopify or Wix setup, subscription allowances or the event-management workflow address a specific need.

[Compare costs and plans](/vs-ticket-tailor), then [set up a test event](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=vs-ticket-tailor). Bring support the event schedule, current booking count and required checkout behavior before committing to a live migration.


Considering a move from Ticket Tailor? Check costs, Shopify checkout, time slots, seats and existing orders before switching to Ticket Spot.

Moving from Ticket Tailor to Ticket Spot: A Switching Checklist


# Ticket Spot vs Luma: Best Alternative for Communities, Meetups & Professional Events

Luma is a modern community-focused platform used by tech meetups and small recurring groups. It’s clean, social, and great for community building - but it isn’t designed for professional event ticketing, time-slot scheduling, or full white-label branding.

Ticket Spot is built for organizers who need both **community features** _and_ **professional ticketing tools** - interactive seating charts, native Shopify & Wix apps, Klaviyo integration, time-slot scheduling, and a multi-host marketplace - all with predictable pricing and 0% platform fees.

This comparison breaks down the real differences so you can decide which tool fits your event strategy.

---

# Pricing Overview

## Luma

- Free plan has **5% platform fee**
- Paid plan reduces fees but still charges normal card processing
- Extra email tools cost more (paid add-ons)
- Costs increase as events grow

## Ticket Spot

- Predictable monthly pricing
- **0% Ticket Spot fees** - keep all ticket revenue
- All communication tools included
- No paid add-ons required to unlock basic features

If you run more than a handful of paid events per year, Ticket Spot is significantly more cost-effective.

---

# Feature Comparison

Below is a simplified breakdown of the true functional differences.

| Feature                    | Ticket Spot                | Luma                      |
| -------------------------- | -------------------------- | ------------------------- |
| Platform Fees              | **0%**                     | 5% (free plan)            |
| Pricing Model              | Flat monthly               | Per-ticket + paid add-ons |
| White-Label Branding       | Full - all plans           | Not available             |
| Custom Domains             | Business+ plans            | luma.com only             |
| Interactive Seating Charts | Built-in builder           | Not available             |
| Native Shopify App         | App Block + Thank-You Page | Not available             |
| Native Wix App             | One-click install          | Not available             |
| Klaviyo Integration        | All plans                  | Not available             |
| Event Marketplace          | Multi-host + revenue share | Not available             |
| Time Slots / Sessions      | Multiple per day           | Not available             |
| Timed Entry                | 30/60/90 min windows       | Not available             |
| Community / Host Pages     | Included                   | Included                  |
| Recurring Events           | Advanced schedules         | Simple recurring          |
| Payment Processors         | Stripe / PayPal / Square   | Luma Payments             |
| Direct Payouts             | Funds go to you            | Through Luma              |
| Apple Wallet Passes        | Included                   | Not available             |
| Email Marketing            | Built-in, unlimited        | Paid add-ons              |

---

![Integrations](/blog-images/integrations.png)

---

# Key Differences Explained

## 1. Branding & Domains

**Luma:**  
Events live on `luma.com/event123` with visible Luma branding.

**Ticket Spot:**  
Use your own domain with complete white-label control:

- yourdomain.com
- tickets.yoursite.com
- or event-specific domains

Your brand stays front and center.

---

## 2. Event Structure & Scheduling (Huge Difference)

Luma is ideal for simple events like:

- monthly meetups
- weekly gatherings
- free community groups

But it **cannot** support:

- multi-session events
- multiple time slots per day
- date-specific ticketing
- timed entry (30/60/90 min windows)
- complex recurring schedules
- interactive seating charts

**Ticket Spot does all of these**, making it suitable for:

- venues and theaters (with seat selection)
- festivals and multi-day events
- museums and attractions (with timed entry)
- workshops and classes (with recurring schedules)
- tours and experiences (with time slots)
- meet & greets
- recurring programs

If your events happen multiple times per day, need reserved seating, or require structured schedules - Ticket Spot is the right choice.

---

## 3. Native Platform Integrations (Luma Doesn't Have Them)

Ticket Spot offers native integrations that Luma doesn't:

- **Shopify** - Ticket Selector App Block replaces the variant selector; Thank-You Page App Block for instant ticket download
- **Wix** - One-click install from the Wix App Market with drag-and-drop widget
- **Square POS** - Sell walk-up tickets at the door with real-time roster syncing
- **Klaviyo** - Sync attendee and ticket data for automated email flows, abandoned cart recovery, and segmented campaigns

Luma has no native Shopify app, no Wix integration, no Square POS, and no Klaviyo connection.

## 4. Community Features (Luma Strength, Ticket Spot Matches It)

Luma is social and community-driven.

Ticket Spot supports:

- Host profiles
- Co-hosts
- Attendee lists
- Follow-up messaging
- Event pages + full event site layouts
- Community-style displays

So you get the _meetup-style community tools_ **plus** full professional ticketing.

---

## 5. Email Tools & Automations

**Luma:**  
Basic notifications with paid add-ons for advanced workflows.

**Ticket Spot:**  
Included for free:

- Confirmation emails
- Reminder emails
- Custom templates
- Segmentation
- Wallet tickets
- Post-event messages

No paid add-ons required.

---

## 6. Marketplace Support (Huge Advantage for Ticket Spot)

**Luma:** No marketplace features.

**Ticket Spot:**  
You can run your own **multi-organizer event marketplace**, including:

- organizer onboarding
- submissions
- approval workflow
- revenue share
- organizer dashboards

Ideal for:

- venues
- communities
- local event hubs
- multi-host organizations

---

## 7. Payment Flexibility

**Luma:**  
Payments flow through Luma.

**Ticket Spot:**  
You connect **Stripe, PayPal, or Square**, meaning:

- payouts go directly to you
- you own all financial data
- no middleman

---

## 8. Predictable Pricing

Luma’s 5% fee on free plan + add-ons can become expensive quickly.

Ticket Spot offers:

- flat monthly pricing
- zero Ticket Spot fees
- no add-ons required
- more advanced features included

---

# Which Should You Choose?

## Choose **Luma** if:

- You're running small social meetups
- You want a clean, simple, community-style page
- You don’t need advanced scheduling or time slots
- You’re okay with a luma.com domain

## Choose **Ticket Spot** if:

- You want **full branding** and your own domain
- You need advanced event structures (time slots, recurring, sessions)
- You care about **predictable pricing**
- You need marketplace or multi-organizer support
- You want professional ticketing tools
- You want community features _plus_ full ticketing capabilities

---

# Try Ticket Spot

Experience a platform that supports **both** community events _and_ professional ticketing.

👉 **[Start Free Trial](https://ticketspotapp.com/manage?utm_source=blog&utm_medium=content&utm_campaign=vs-luma)**


Compare Ticket Spot vs Luma on features, branding, time slots and predictable pricing, and see which fits communities and meetups better.

Ticket Spot vs Luma: Best Alternative for Communities, Meetups & Professional Events


# Ticket Spot vs Eventbrite: fees, seating and website sales

Choose a ticketing platform around the way your audience buys. If people find your event through Eventbrite, measure the value of that discovery. If they come through your own website, mailing list or Shopify store, look closely at the booking experience and the full cost of delivering tickets.

## Compare the current costs

Our [Eventbrite comparison and cost calculator](/vs-eventbrite) shows the current published US service fee, processing exclusions and Ticket Spot's included capacity. It replaces the old revenue-only estimates: gross sales alone cannot tell you the fee without the number of tickets and billing periods.

Ticket Spot Professional is $29.99 per month with 500 attendees. Business is $99 per month with 1,500 attendees and 250 reserved seats. Business+ is $149 per month with 2,500 attendees and 500 reserved seats. Attendee and seat allowances are separate; ticket packs and Reserved Seating Packs can add to the bill. Check [current plans and pack prices](/pricing) before budgeting. Processing charges, taxes and any Shopify subscription are additional.

## Both platforms offer reserved seating

Eventbrite provides a [venue designer and reserved seating](https://www.eventbrite.com/features/reserved-seating/). Ticket Spot provides [interactive seating charts](/seating-charts), including seat categories and pricing. A useful comparison is how a buyer chooses the performance and seat, what the ticket displays and how staff verify admission.

For a local production, follow our [community theater workflow](/solutions/theaters-performing-arts). Test one purchase for each performance and make accessibility, late-arrival and exchange information easy to find.

## Selling through your own website

Ticket Spot offers Shopify, Wix and WordPress integrations as well as hosted event pages. On [Shopify](/integrations/sell-tickets-on-shopify), events become products and buyers pay through your store's checkout. The optional Ticket Selector adds a booking interface for seats, slots and attendee details.

Full white-label mode and custom domains require Business+ or above. Choosing your own branding does not remove payment processing or capacity costs. Review what the selected plan includes before promising a particular setup to your team.

## Test a switch before moving a live event

Create one event, buy a test ticket, check its email and scan it with the mobile app. Live check-in needs internet access. Confirm the migration of existing attendee records, ticket barcodes and refunds with support before changing a published booking link. Do not assume tickets issued on one platform will scan on another.

Compare [festival ticketing](/solutions/festivals-concerts) or [attraction admission](/solutions/parks-tours-timed-entry) for the details that matter to your event. Then [create a Ticket Spot event](https://ticketspotapp.com/manage) and test the complete journey.


Compare Eventbrite and Ticket Spot ticketing costs, reserved seating and selling through your own website. See the workflows and plan limits before switching.

Ticket Spot vs Eventbrite: Fees, Seating & Website Sales


A growing number of venues, communities, and organizations are building **their own event marketplace** - a fully branded site where multiple organizers can publish events, you approve them, and you earn revenue share on every ticket sold.

With Ticket Spot, you can launch this with **no custom development**, full white label control, and automated payouts.

---

# What Is an Event Marketplace?

An event marketplace lets you run a platform similar to Eventbrite - but **under your domain, your branding, and your control**.

**How it works:**

- You host a branded ticketing site (e.g., _yourcityevents.com_)
- Organizers sign up and submit their events
- You approve which events go live
- Ticket sales happen under your brand
- You earn revenue share automatically

**Why organizers prefer it:**

- Lower costs than Eventbrite or big-ticket platforms
- Familiar local brand increases trust
- Full event tools with no extra charges

**Why you benefit:**

- Passive monthly revenue
- Centralized community events
- SEO + traffic to _your_ domain
- Control and quality assurance

---

# Who Should Build a Marketplace?

### **Venues & Multi-Location Operators**

Unify ticketing for all your shows and let promoters submit events directly.

### **Festival Grounds & Seasonal Attractions**

Sell tickets for multiple hosts running events throughout the year.

### **Universities & Schools**

Student clubs, athletics, theatre, and campus events - one central platform.

### **Communities & Cities**

Create a local events hub while earning revenue share.

### **Membership Organizations & Nonprofits**

Give your members a place to publish events and generate recurring income.

---

# How Your Event Marketplace Works

## **1. Create Your White-Labeled Site**

- Add your custom domain
- Apply your colors, logo, fonts
- Remove Ticket Spot branding completely
- Configure SEO and structure

Your marketplace is 100% your brand.

---

## **2. Organizers Sign Up and Submit Events**

Each organizer gets their own login and dashboard.

They can:

- Create and edit events
- Add ticket types
- Set pricing
- Upload images & descriptions

Every event enters your approval queue before going live.

---

## **3. Approve Events Before They Go Live**

You control what gets published.

Approve based on:

- Event quality
- Category fit
- Calendar availability
- Community standards
- Brand guidelines

Rejected events remain as drafts on the organizer’s side.

---

## **4. Set Your Revenue Share Model**

You have full flexibility in how you earn from your marketplace.

### **Percentage of Ticket Sales**

Example: 10% of all ticket revenue.

### **Tiered Percentages**

Different rates based on:

- Organizer type
- Event category
- Ticket price thresholds

Example:

- 5% for tickets under $15
- 10% for tickets $15–$40
- 15% for premium tickets

### **Fixed Per-Ticket Fees**

Example: $1.50 per ticket.

### **Hybrid Model**

Percentage + per-ticket fee.

You can adjust rates anytime and tailor them per organizer.

![Marketplace Fee Configuration](/blog-images/marketplace-fee-config.png)

---

## **5. Automated Payouts**

When a customer buys a ticket:

- Your revenue share is automatically deducted
- The organizer receives their payout
- You both see real-time reporting

No invoicing.  
No spreadsheets.  
No manual reconciliation.

---

## **6. Organizer Login & Event Management**

Every event host gets a secure portal where they can:

- View attendees
- Track sales and revenue
- Export attendee lists
- Manage events and tickets
- Send attendee communications

You retain full oversight across the platform.

---

# Benefits for Marketplace Owners

### **⭐ Build Your Own Brand**

Traffic, SEO, and loyalty belong to _you_, not Eventbrite.

### **⭐ Earn Recurring Revenue**

More organizers = more events = more ticket sales.

### **⭐ Centralized Event Ecosystem**

One place for all events across venues, partners, or communities.

### **⭐ Full Data Control**

Access to all analytics, attendees, and revenue - never behind a paywall.

---

# Benefits for Event Organizers

### **Lower Costs**

Marketplace revenue share is typically far cheaper than Eventbrite fees.

### **Faster Approval + Local Support**

Organizers get real human support and quick turnaround.

### **Professional Tools Included**

- PDF tickets
- Apple Wallet passes
- Email confirmations + reminders
- Ticket types and capacity controls
- Attendee management
- Check-in apps
- Analytics

Everything works out of the box.

---

# Common Questions

### **Do organizers need accounts?**

Yes - every organizer gets their own dashboard.

### **Can I set different percentages for different organizers?**

Absolutely. Flat, tiered, or hybrid models are supported.

### **Can I disable revenue share?**

Yes - set it to 0% for free listings if needed.

### **Who handles payouts?**

Ticket Spot automatically directs payouts to you and the organizer.

### **Can I run hundreds of events?**

Yes - the system scales automatically.

---

# Launch Your Marketplace

1. Add your custom domain
2. Set your branding
3. Configure your revenue model
4. Invite organizers to publish events
5. Approve and start earning

Build your own event marketplace today:

👉 **[Get Started with Ticket Spot](https://ticketspotapp.com/manage)**

For help, email **support@ticketspotapp.com**


Build a multi-organizer event marketplace with host approval, automated revenue share and your own branding on every event listing.

Build Your Own Event Marketplace Platform


Once you have decided to [sell event tickets on Shopify](/integrations/sell-tickets-on-shopify), one decision is left, and it is the one merchants get stuck on: **what does the buyer actually see on the product page?**

Shopify gives you a variant dropdown. Ticket Spot can replace it with a Ticket Selector. This post is about when the dropdown is enough and when it is not — because for a large share of events, it is enough, and swapping it out gains you nothing.

Wine shops sell tasting tickets beside their bottles. Fitness studios sell class passes alongside apparel. Venues offer merch and admission in one checkout. Some of those need a calendar. Most do not.

---

# What Shopify already does well, and where events strain it

Shopify already owns the parts of a ticket sale that are just commerce: the cart, the checkout, payments, discount codes, taxes, customer accounts, order history and store analytics. A ticket sale is a Shopify order, so all of that comes for free and none of it changes.

What Shopify has no concept of is the event *around* the sale — that a product is happening at 10:30 on Saturday, that only forty people fit, that the buyer needs something scannable at the door, and that somebody has to check them in. That is the layer Ticket Spot adds.

Capacity is the interesting case, because it looks like it is missing and is not. Shopify inventory per variant *is* per-slot capacity once each slot has its own variant, which is exactly what the app creates. What is missing is the interface: a dropdown will not show you a calendar, and it will not tell a buyer that four places are left.

So the split is:

| Shopify | Ticket Spot |
|---|---|
| Cart, checkout, payments | Ticket types, dates, slots |
| Discounts, taxes | The buying interface for them |
| Customer accounts, orders | PDF and Wallet tickets |
| Store analytics | Attendee management, reminders |
| Inventory | Door check-in and scanning |

---

# The two product pages you can ship

Both start the same way. You set the event up in Ticket Spot inside Shopify admin, and the app creates a Shopify product plus a variant for every combination of date, time slot and ticket type that needs one. **Both then sell through your own Shopify cart and checkout** — payments, discounts, taxes, customers and order records all stay in Shopify. The only thing that differs is how the buyer picks what they are buying.

---

## PATH 1 — **Shopify's own variant selector (the default)**

This is what a published event does with no theme changes at all. Your ticket types are variants and the buyer chooses one from the dropdown, exactly as they would choose a size.

### How it works:

1. You create the event in Ticket Spot; the app creates the **Shopify product** and its variants
2. The buyer picks a variant from **Shopify's standard dropdown**
3. Checkout runs in **Shopify checkout**
4. The order syncs to Ticket Spot
5. Ticket Spot issues the tickets, sends reminders and manages attendees

**Best for:** general admission, early bird, a VIP tier, a weekend pass — any event whose choices are a short list. Most events are this. If yours is, you are done; there is nothing to install on the theme.

## PATH 2 — **The Ticket Selector app block (optional)**

The Ticket Selector takes the place of the variant dropdown for events a dropdown cannot express. It is **optional and off by default**, and adding or removing it later does not change the product or its variants.

- Calendar picker
- Time slots with their own capacity
- Availability indicators
- Quantity controls
- Reserved seat maps
- Per-attendee registration questions

**Best for:** [timed entry and arrival windows](/integrations/sell-tickets-on-shopify/timed-entry-ticketing), [reserved seating](/blog/features/shopify-seating-charts-integration), long schedules, and events that need to ask each attendee something.

### What the Ticket Selector looks like

![Ticket Spot Shopify demo showing admission, a lunch add-on and a choice of pottery workshop dates](/images/shopify/shopify-ticket-selector.png)

*Product demonstration from our Shopify demo store, not a customer case study. Here the buyer adds an optional workshop to the main admission before continuing to Shopify checkout. Available options depend on the event configuration and plan.*

### The Thank-You Page app block

A separate block, usable with either path, that puts a "Download Tickets" button on Shopify's thank-you page. It is available from the Professional plan — see [pricing](/pricing) for the full gate list.

---

## What about the embedded widget?

Ticket Spot also has a general embedded checkout widget that runs its own checkout on your domain and connects to Stripe, PayPal or Square. **It is a platform feature, not part of the Shopify app**, and it does not create Shopify orders — the same way [Square POS selling](/square-pos) sits outside the integration. If your store's orders need to live in Shopify, use one of the two paths above.

Ticket Spot charges no per-ticket fee on any of these routes.

---

# Side by side

A variant is a good way to express a *kind* of ticket. It is a poor way to express a *time*.

| | Shopify variants | Ticket Selector |
|---|---|---|
| Ticket types | Dropdown, works well | Grid |
| Dates and time slots | One variant per slot, so the dropdown grows long fast | Calendar and slot grid |
| Capacity per slot | Shopify inventory per variant | Shopify inventory per variant, shown as remaining |
| Remaining-count messaging | Not shown | Shown |
| Reserved seats | Not possible | Seat map |
| Per-attendee questions | Not possible | Supported |
| Theme changes needed | None | Add the app block |

Note what is *not* in the right-hand column: a different checkout, a different cart, or a different order record. Both paths are ordinary Shopify inventory the whole way through.

**One real limit on both paths:** a Shopify product cannot exceed 2,048 variants, so a schedule long enough to blow through that has to be split across products.

---

# Setup

1. Install Ticket Spot from the Shopify App Store
2. Create (or map) your event product
3. Optionally enable:
   - **Ticket Selector App Block** on the product page (replaces the Shopify variant selector)
   - **Thank-You Page App Block** (download tickets)
4. Orders sync automatically, with no manual step

🎥 **[Video walkthrough](https://www.youtube.com/watch?v=uIWOPFxqMhA)**

---

# What the buyer gets after checkout

The same on either path, because the order is the same Shopify order:

- **PDF ticket with a scannable QR code** — one code per admission, not one per order
- **Apple and Google Wallet passes**
- **Confirmation and reminder emails**

All three are on the Professional plan and above; the free plan issues free tickets only. Your logo and colours on tickets, emails and pages start on Business, and removing Ticket Spot branding from emails entirely is a Business+ feature — [pricing](/pricing) has the full matrix. What is on the ticket and how it is scanned is covered in [QR code tickets for Shopify orders](/integrations/sell-tickets-on-shopify/qr-code-tickets).

---

# Test registration before publishing

For a class or event registration, decide whether you need information about the buyer, each attendee, or both. Test an order containing more than one ticket so you can see what information is collected for each person. Use the [Shopify setup documentation](https://docs.ticketspotapp.com/plugins/connect-shopify) for configuration, and check your [plan's feature availability](/pricing).

Complete one order in your own theme and confirm the selected date, ticket type and attendee information in Ticket Spot. Check the delivered ticket and scan it with the door team's device. This is especially useful for [timed entry](/integrations/sell-tickets-on-shopify/timed-entry-ticketing) and [reserved seating](/blog/features/shopify-seating-charts-integration), where a successful payment alone does not prove the buyer selected the intended admission.

# Tools for Merchants

- Shopify → Ticket Spot order sync
- [Check-in app](/event-check-in-app) for iOS and Android, with QR scanning
- Event analytics
- Attendee lists and exports
- Email communication tools
- [Klaviyo](/blog/features/shopify-klaviyo-email-marketing) for email and SMS flows; Zapier from Business, Mailchimp from Business+

All while keeping your store operations inside Shopify.

---

# Real Use Cases

- **Wine shops** — tasting tickets beside the bottles. Variants are enough.
- **Fitness studios** — class passes alongside apparel. Selector, for the schedule.
- **Venues** — merch and admission in one checkout. Selector, if seats are reserved.
- **Art galleries** — prints and exhibition tickets. Variants, unless entry is timed.
- **Tours and experiences** — bookings and gear. Selector, almost always.

---

# Which one should you ship?

Start with variants. It is the default, it needs no theme change, and for a short list of ticket types it is the better buying experience — one dropdown the buyer already knows. Move to the Ticket Selector when your event has dates and times, reserved seats, or a question you need to ask each attendee. You can switch either way later without rebuilding the product.

For the full integration — installation, plan gates, and an explicit list of what it does not do — start at the [Shopify integration hub](/integrations/sell-tickets-on-shopify). If you are still choosing an app, [the five Shopify ticketing apps compared](/blog/compare/best-shopify-ticketing-apps) puts the costs side by side.

**[Install Ticket Spot from the Shopify App Store](https://apps.shopify.com/ticket-spot?utm_source=blog&utm_medium=content&utm_campaign=shopify-selector-vs-variants)**


Shopify's variant dropdown handles simple ticket types fine. Where it breaks down is dates and time slots — and what the Ticket Selector puts there instead.

Shopify Variants or a Ticket Selector? Choosing an Event Product Page


Event organizers using Ticket Spot see a **15–20% reduction in no-shows**, thanks to automated confirmations, reminders, and targeted email communication.  
All fully branded. All included.

---

# Why Email Communication Matters

Most ticketing platforms lock you into:

- Generic confirmation emails
- Poor customization options
- No segmentation
- Extra costs for basic communication tools

This leads to lower attendance, lost tickets, and endless manual follow-ups.

Ticket Spot fixes this with a built-in communication system that sends the right message to the right attendee - automatically.

---

# What Ticket Spot Automates for You

## **1. Instant Ticket Delivery**

Every order includes:

- **PDF tickets**
- **Apple Wallet passes**
- **Mobile-ready QR codes**

Each automatically updated with your **logo**, **brand colors**, and **event details**.

---

## **2. Automated Email Timeline**

Set it once. Ticket Spot handles the rest.

### **Pre-Event**

- Confirmation email
- 7-day reminder
- 24-hour reminder
- Same-day reminder

### **Post-Event**

- Thank-you email
- Feedback/survey link
- Next-event promotion (optional)

This ensures attendees stay informed - and show up.

---

## **3. Smart Attendee Segmentation**

Target different groups with tailored messaging:

- **Pending** (payment incomplete)
- **Confirmed**
- **Waitlist**
- **Checked-in**
- **No-shows**
- **Specific ticket types** (VIP, Early Bird, Student, etc.)

Examples of common use cases:

- VIP early-entry reminders
- Waitlist openings
- Cart recovery nudges
- Day-of instructions for specific ticket tiers

---

## **4. Optional Mailchimp Integration**

For teams who prefer advanced workflows:

- Auto-sync attendees into Mailchimp
- Send from your own domain
- Use Mailchimp templates & automations
- Combine attendee lists with other audiences

This allows highly polished campaigns while keeping Ticket Spot as your source of truth.

---

## **5. Fully Branded Email Templates**

Ticket Spot keeps your communication consistent across every touchpoint.

You can update:

- **Brand colors**
- **Logo**
- **Labels & wording** for confirmations, reminders, and follow-ups
- **Footer text**
- **Dynamic fields** like:
  - `{{attendee_name}}`
  - `{{event_name}}`
  - `{{ticket_type}}`
  - `{{event_date}}`
  - `{{order_number}}`

No HTML needed - just customize and publish.

---

# Why This Matters

### **Save Time**

Reduce manual work by automating confirmations, reminders, and follow-ups.

### **Increase Attendance**

Wallet passes + reminders = fewer forgotten events.

### **Improve Attendee Experience**

Clear, timely, branded communication builds trust.

### **Save Money**

All communication tools are included at **$29.99/mo** - no hidden email charges.

---

# Get Started

Upgrade your event communication in minutes.

👉 **[Get Started with Ticket Spot](https://ticketspotapp.com/manage)**

Have questions? Contact **support@ticketspotapp.com**.


Automate event confirmations, reminders and follow-ups with fully branded emails and Apple Wallet tickets, and segment who hears what.

Event Email Communication: Automated Confirmations, Reminders & Segmentation


# Add Event Ticketing to Your Wix Site with a Fully Branded Widget

Wix site owners often struggle with ticketing tools that redirect visitors away, break the design flow, or offer only basic RSVP options.  
Ticket Spot fixes this with a **native Wix event ticketing widget** that embeds directly into your site-keeping visitors on your domain with your branding.

![Wix Event Ticketing Widget](/blog-images/wix-widget.png)

---

# Why Ticket Spot Works Perfectly for Wix

Event organizers on Wix typically need:

- **Ticket sales directly on their website**
- **A clean event calendar** visitors can browse
- **On-site RSVP forms** for free events
- **Full branding control** over colors, fonts, and styles
- **A checkout experience that feels native to their Wix design**

Ticket Spot delivers all of this in one simple, powerful widget.

---

# What You Get with the Ticket Spot Wix Widget

## 🎟 On-Site Ticket Sales (No Redirects)

Visitors stay on your Wix domain during the entire checkout experience-supporting trust and conversions.

## 📅 Event Calendar & Listings

Display all your events in:

- Calendar view
- List view
- Category or date-filtered views

The widget automatically updates when you create or edit events in Ticket Spot.

## ✏ Fully Branded Design

Your brand settings-colors, fonts, button styles-apply to:

- Widgets
- Checkout
- Ticket pages
- Emails
- Apple Wallet passes
- PDF tickets

Your Wix website and ticketing look fully unified.

## 🆓 Free Event RSVP Support

Perfect for:

- Community events
- Workshops
- Open houses
- Nonprofits
- Classes

Attendees RSVP directly on your Wix site.

## 📲 Professional Event Features Built In

- PDF tickets
- Apple Wallet passes
- Automated reminders
- Attendee messaging
- Mobile check-in (iOS + Android)
- QR code scanning
- Analytics & attendee insights

Everything you need to run events-without additional plugins.

---

# Key Benefits for Wix Users

### ✔ 100% Embedded on Your Site

No external checkout pages. No redirects. No lost visitors.

### ✔ Easy Setup

Add the widget through the Wix App Market or embed it as a custom element.

### ✔ Looks Native to Your Wix Design

Your colors, your fonts, your branding-everywhere.

### ✔ Works for Any Event Type

- Festivals
- Classes
- Fitness sessions
- Fundraisers
- Ticketed attractions
- Camps
- Venue events
- And more

### ✔ Zero Transaction Fees

Keep more of what you earn while using a professional-grade ticketing system.

---

# Ticket Spot vs Alternatives

**Eventbrite Widget**  
❌ Redirects off your site  
❌ High ticket fees  
❌ Limited customization

**Wix Events**  
❌ Basic features  
❌ Lacks advanced ticketing tools  
❌ No Apple Wallet, PDF customization, or automation

**Ticket Spot**  
✅ On-site ticketing  
✅ Branded calendar + RSVP  
✅ Professional features (PDF, Wallet, reminders, check-in)  
✅ Works seamlessly inside Wix  
✅ 0% ticketing fees

---

# Get Started on Your Wix Site

Add the Ticket Spot widget from the Wix App Market or learn more at:
👉 **[Visit Ticket Spot](https://ticketspotapp.com)**


Embed a fully branded event ticketing widget on your Wix site with Ticket Spot-offering event calendars, RSVPs, ticket sales, and on-site checkout.

Wix Event Ticketing Widget: Add Tickets, Calendar & RSVPs to Your Site


Brand consistency is one of the strongest signals of trust for attendees.  
Your website, marketing materials, and ticketing experience should all feel like **one unified brand**-not a mix of third-party designs.

Most ticketing platforms break that experience. Ticket Spot does the opposite.

With Ticket Spot, every part of the ticketing journey-from event pages to emails to PDF tickets-can be fully customized to match _your_ brand, with _your_ colors, on _your_ domain.

![Update Branding Screenshot](/blog-images/update-branding.png)

# Why Branding & Customization Matter

A disjointed ticketing flow leads to:

- Lower trust
- Higher drop-off
- Confusion for donors & attendees
- A “generic” experience that harms your brand

A fully branded experience leads to:

- Higher conversions
- More confident buyers
- A professional, polished look
- Stronger long-term loyalty

Custom design isn’t cosmetic-it directly impacts sales and credibility.

# Complete Control of Your Ticketing Experience

Ticket Spot gives you the tools to make every touchpoint look like your own platform.

## 🎫 Branded PDF Tickets

PDF tickets instantly reflect your visual identity, including:

- Logo
- Colors
- Typography
- Layout style

Attendees receive tickets that look truly “official”-not generic templates.

## 💌 Branded Emails

Confirmation emails, reminders, updates, and follow-ups all adopt your:

- Colors
- Buttons
- Header style
- Tone

Every message feels like it comes directly from your organization-not a ticketing vendor.

## 🪪 Apple Wallet Passes

Give attendees a polished digital ticket experience with:

- Your brand colors
- Your event identity
- Your logo

Wallet passes update in real time and display your branded notifications.

## 🧩 Embedded Ticket Widgets

Embed the Ticket Spot widget seamlessly on:

- WordPress
- Wix
- Shopify
- Webflow
- Squarespace
- Any custom website

Your styling settings automatically apply to the widget for a native, consistent look.

## 🎨 Brand Colors, Typography & Theme

Set your brand colors once, and Ticket Spot applies them everywhere:

- Checkout
- Buttons
- Forms
- PDFs
- Emails
- Wallet passes
- Event pages

Your identity stays consistent across the entire attendee experience.

## 🏷️ 100% White Label (Included)

Remove all Ticket Spot branding with a single toggle.

Attendees see:

- Your domain
- Your branding
- Your event pages
- Your ticketing flow

Perfect for professional organizations, venues, nonprofits, and agencies.

# Why Organizers Choose Ticket Spot for Branding

- No platform look or feel
- More trust and higher conversions
- Consistent experience on every page and email
- A premium, “in-house” appearance
- Ideal for sponsors, donors, and recurring events

Ticket Spot helps small teams look world-class-and gives large organizations complete creative control.

# Create a Fully Branded Ticketing Experience

Whether you're running classes, fundraisers, festivals, workshops, or large community events, Ticket Spot gives you the flexibility to design an event experience that feels entirely your own.

👉 **[Try Ticket Spot Free](https://ticketspotapp.com/manage)**

Need help customizing your design? Email **support@ticketspotapp.com**.


Create fully branded events with customizable widgets, emails and tickets, plus white-label control over your own domain and design.

Fully Branded Event Ticketing: White Label & Custom Design Features


You can sell event tickets on your own WordPress site — no redirect to a
third-party checkout, no separate storefront — with a free plugin and a single
shortcode. This walks through the whole thing.

If you are still deciding whether it fits, the
[WordPress ticketing overview](/integrations/sell-tickets-on-wordpress) covers
what you get and what it costs. This post is the setup.

## What you are actually installing

Two pieces, and it is worth being clear about which does what:

- **The plugin** — [Event Tickets, RSVPs, Calendar](https://wordpress.org/plugins/ticket-spot/)
  on WordPress.org. It is free and it is a connector. It does not store your
  events, run your checkout, or send your email.
- **Your Ticket Spot account** — where events, ticket types, prices, capacity
  and attendee data live.

Because nothing about your event is stored in WordPress, a theme update or a
plugin conflict cannot corrupt an order or break a sale that is mid-checkout.

## Step 1 — Install the plugin

In your WordPress admin, go to **Plugins → Add New** and search for
*Event Tickets, RSVPs, Calendar*. Install and activate it. Or download it from
the [plugin directory](https://wordpress.org/plugins/ticket-spot/) and upload
it to `/wp-content/plugins/`.

## Step 2 — Connect your Ticket Spot account

Go to **Settings → Ticket Spot** in the WordPress admin and sign in. This is
the only configuration the plugin itself has.

## Step 3 — Build a widget

In your Ticket Spot dashboard, create a widget and choose its layout — a
**calendar** of everything upcoming, or a **list** of events. Events can be
grouped into categories, so one widget can show a subset rather than all of it.

Fonts and colours are set on the widget too, so it sits inside your theme
rather than looking bolted on. That customisation is a paid-plan feature; the
[pricing page](/pricing) has the breakdown.

Each widget has its own **widget ID**. Copy it.

## Step 4 — Paste the shortcode

Drop this into any page, post, or block that accepts shortcodes:

```
[ticket_spot widget_id="your-widget-id"]
```

Note the **underscore** in `ticket_spot`. Without it WordPress does not
recognise the shortcode and renders it as literal text on the page.

`widget_id` is the only attribute the shortcode takes. That is deliberate:
everything about what the widget shows and how it looks belongs to the widget,
configured once in the dashboard, so you never have to edit the shortcode again
to change the design. If you want a calendar on one page and a single
category's list on another, build two widgets and place both shortcodes.

## Testing it

Preview the page. You should see the widget render in place. Run one purchase
end to end — including a real card if you are selling paid tickets — and
confirm the confirmation email arrives. Checkout completes on your own page, so
the address bar should never change.

## What you get on the WordPress side

- **Free tickets and RSVPs** from the moment you sign up
- **Paid tickets** on paid plans, with your own payment processor connected so
  funds go straight to your account
- **PDF tickets with QR codes**, and Apple Wallet or Google Wallet passes
- **[QR code check-in](/event-check-in-app)** through the mobile scan app
- **[Registration questions](/create-and-customize-tickets)** — dietary
  requirements, T-shirt sizes, anything you need at checkout
- **[Automated attendee email](/communication-with-attendees)** before and
  after the event

Which of these are on your plan depends on your tier — the
[pricing page](/pricing) is the source of truth, not this list.

## How this compares to other WordPress approaches

- **A self-hosted ticketing plugin** puts inventory, payments and email
  deliverability inside your WordPress install. That is more control and more
  responsibility, including for PCI scope and for what happens when two plugins
  disagree.
- **An Eventbrite or similar embed** is quick, but it hands the attendee
  relationship, the branding and a per-ticket fee to the platform.
- **A calendar plugin with a ticketing add-on** treats ticketing as an
  extra. Here ticketing is the product and the calendar is one of the layouts.

Ticket Spot charges **0% platform fees** — your payment processor still charges
its standard transaction fees, and no one adds anything on top.

## Next

[Sell tickets on WordPress →](/integrations/sell-tickets-on-wordpress)


Sell event tickets on WordPress in four steps: install the free plugin, connect your account, build a widget, paste one shortcode. Checkout stays on your site.

How to Sell Tickets on WordPress with One Shortcode


# Why I Built Ticket Spot - A Founder’s Story

I’ve always believed the best products come from listening-_really listening_-to the people who use them.  
Ticket Spot exists because, for over a decade, I kept hearing the same frustrations from event organizers again and again.

But the story starts much earlier.

## From Scotland to Silicon Valley

I graduated with a degree in Software Engineering in Scotland and began my career building call-center software. It was solid experience-but I wanted to be closer to the center of innovation.

So we moved to Silicon Valley.

Suddenly I was surrounded by founders, engineers, and the constant momentum of new ideas. I spent nights at hackathons, weekends at meetups, and weekdays absorbing as much as I could. That environment reshaped how I thought about building products.

## The Hackathon That Sparked Everything

At a Wix hackathon-right as Wix launched their App Market-we built a simple event app.  
It wasn’t connected to Eventbrite, but seeing how many organizers relied on Eventbrite at the time made something click for me.

I started asking myself:

- Why were fees so high?
- Why did organizers have so little branding control?
- Why was customization so limited?
- Why did everything feel more rigid than it should be?

Even with Eventbrite dominating the space, there were huge gaps.

I couldn’t stop thinking:  
_There has to be a better way._

## The First Version of Ticket Spot (Before It Had a Name)

Over the next six months, I built an event app and launched it on the Wix App Market.  
That’s when everything changed.

I suddenly had real users-and even more importantly, **real feedback**.

I became a _yes-man_ in the best way possible:  
If an organizer requested something that made sense, I built it.

That led to:

- Google Calendar and Zoom integrations
- Full design customization
- Embeddable widgets for any site
- Multi-language support
- Flexible layouts and components

Organizers wanted control.  
They wanted flexibility.  
They wanted their events to feel like _theirs_-not the platform’s.

And the app grew quickly because it delivered exactly that.

## The Turning Point: Understanding the Industry

As the app gained traction, I started speaking with founders from Ticket Tailor, TicketSpice, RegFox, and others exploring the Wix ecosystem.

Those conversations opened my eyes:

These companies were earning enormous revenue from transaction fees.  
Meanwhile, organizers were telling me every day that they struggled with:

- Losing money to fees
- Limited branding
- Weak communication tools
- Not enough flexibility

The gap was obvious.  
The opportunity was even bigger.

## Building Ticket Spot

I decided to take everything I’d learned and build something new-a platform that focused on:

- **Zero transaction fees**
- **Full white-label branding**
- **Deep customization**
- **Flexible event types**
- **Modern communication tools**

That became the foundation of Ticket Spot.

What started as a simple widget evolved into a complete ticketing platform for:

- **Wix**
- **WordPress**
- **Shopify**
- **Custom domains**
- Any website via embeddable widgets

Ticket Spot now powers everything from small community events to festivals with tens of thousands of attendees. We hit scaling challenges early, fixed them, and built something fast, stable, and reliable.

## Staying Lean on Purpose

I built Ticket Spot as a solo founder-and I’ve kept it intentionally lean.

- I write the code
- I build the product
- I handle support
- I lead marketing
- I talk with organizers daily

Being close to customers is the superpower.  
It keeps the product focused, affordable, and genuinely helpful.

## Why Ticket Spot Exists

Event organizers deserve:

- A platform that _doesn’t take a cut_
- A platform that looks like **their** brand
- A platform that adapts to **their** event
- A platform with powerful communication tools
- A partner, not a gatekeeper

Every feature-PDF tickets, Apple Wallet, time slots, reminders, marketplaces, custom domains-came directly from organizer conversations.

They shaped the roadmap.  
They shaped the product.  
They shaped the mission.

## This Is Just the Beginning

My goal is simple:  
**Help organizers run better events without losing money to unnecessary fees.**

Ticket Spot exists because organizers deserved better.  
And I’ll keep building, improving, and listening-because that’s the only way to create something that truly lasts.

Thanks for being part of the journey.

- **Chris McCaw**, Founder, Ticket Spot


A personal founder-led story about the journey to building Ticket Spot, the zero-fee customizable event ticketing platform.

Event Ticketing Guides